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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

A great product, while necessary, isn’t sufficient to build a market leader and eventually a public company. Companies that win a market are just as good at Go-to-Market as they are at building great products. Am I hiring someone who hasn’t had the top job but has had quota responsibility at a larger company?

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8 Ways to Make Your Sales Org Recession Ready

Salesforce

Refocus on delivering value, not hitting quotas. Instead of obsessing over quota attainment, find ways to deliver more value and support to your existing customer base so they know their investment is worthwhile — and won’t disappear. Upskill and cross-train your teams. Also be sure this training is cross-functional.

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What is Revenue Enablement?

Highspot

Imagine that only 28% of your sales reps expect to hit quota. It works to enable each channel and stage of the sales cycle that drives revenue growth, including marketing, customer success, account management, and more. Sales enablement teams aim to equip sellers with everything they need to close deals.

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Fewer Inbound Leads in 2024? 3 Things Sellers Should Do to Hit their Numbers.

Hubspot

Salespeople said inbound lead flow was worse than it was a year before at every one of these companies And directly or indirectly related, quota attainment rates were down year-over-year , as well. It means sales and go-to-market motions are going to have to evolve. Closed-lost is “not now”, not necessarily a no forever.

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5 Traits of Game-Changing Chief Revenue Officers

Salesforce

To a sales leader, growth is narrow: Hit quota. Trait 2: Data-obsessed CROs own the go-to-market strategy. Should we enter new revenue models, like selling subscriptions? How can we target the right customers at the right time (and on the right channel) for upsells and cross-sells?

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What Is Sales Enablement? Goals, KPIs, And Tools

Gong.io

It helps you dominate the market by turning your team members into superstars and your go-to-market function into a revenue-generating beast. More specifically, it wants to onboard new sellers as quickly as possible, and ensure that onboarded reps earn more and more closed-won deals.

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B2B Sales Training Techniques and Best Practices

Highspot

A well-designed program, paired with a robust training software , will empower your sales reps with the knowledge they need to deliver value and close more deals. It starts with prospecting for potential leads, then moves through to negotiation and closing the deal. Each stage requires specific selling skills to satisfy prospect needs.