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The Sales Leadership Framework Behind Multiple $100MM ARR Orgs

Sales Hacker

Over the last decade, he has worked with countless sales organizations to help them scale from startup to high-growth machines. Previously, Eli led the SEO team at SurveyMonkey, growing organic search from nearly zero to one of the largest growth channels at the company.

GTM 113
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5 Lessons Learned Evolving From A Sales-Led To Product-LED Go-To-Market Strategy With Planday Director of Growth Frederic Linfjard (Video)

SaaStr

So you’ve heard that product-led growth is all the rage, and now you want to transition from a sales-led motion to a product-led one. But you have to take a step back because you might underestimate what it means to implement product-led growth. When can we expect X% of trial sign-ups to convert with 1-2 human touches or less?

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GTM 151: AI-First GTM, Lean Teams, & Customer Obsession with Dennis Lyandres

Sales Hacker

At Procore, he led all customer-facing functions—Sales, Marketing, CS, RevOps, and BD. Build the team that builds the company.” – that is part of your go-to-market strategy responsible for growth. I want Dennis Lyandres: to know how this insane growth actually happened. TriNet exists to make that easier.

GTM 81
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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot

I once worked with a client who completely changed the way I think about business growth. Why Companies Form Joint Ventures When growth feels risky, I get why companies look at joint ventures as the smarter bet. NASA and Boeing teaming up to develop a new type of sustainable airplane, the X-66. I asked him what changed.

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Four Steps To Build Repeatable B2B Enterprise Selling Motions with Playbuilt Founder and CEO Bo Borland

SaaStr

PST, Bo Borland, founder, and CEO of playbuilt, shares four steps for creating repeatable success at every stage of growth, specifically in B2B Enterprise. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Why is teaming the new selling?

B2B 114
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Why RevOps Is the Answer to Your Compensation Planning Headaches

Hubspot

With so much room for confusion and error, it's easy for any company to drop the ball and frustrate its salespeople, making poorly-constructed compensation plans one of the main reasons why people leave sales roles. Sometimes, it means they’re selling a lot of Product X when the company is pushing for sales of Product Y.

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Anita Brearton: Spotlight on the expert

Martech

As founder and CEO of marketing technology management platform CabinetM, as a writer and keynote speaker, and as a tireless evangelist for the well-constructed marketing stack, Anita Brearton is one of the most familiar faces in the martech space. She’s also a MarTech contributor. How did that come about? A: Not very strategically.