How Your Sales Team Can Use PLG to Acquire and Expand New Customers Faster with Uday Chakravarth, Former Head of PLG at Atlassian
SaaStr
MAY 30, 2024
It’s an end-user-focused growth model where your product drives acquisition, activation, expansion, and retention. Because the end user starts using the product, often through a self-serve motion. You want customers to understand the product and pricing and start using it on their own. The last is product-led.
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