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22 must-have reports for measuring CRM health

Martech

Even the best CRM is nearly useless without clean data. By setting up a “CRM data health” dashboard with these essential reports, you can easily spot and fix issues in your setup, reducing the risk of a time-intensive cleanup down the road (and plugging the holes of any potential revenue leaks).

CRM 119
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Bridging the Gap: Aligning Sales and Marketing for Enhanced Business Success

Sales Pop!

The Importance of Sales and Marketing Alignment Sales and marketing teams share a vital goal: driving business growth by acquiring new customers and retaining existing ones. It will improve lead quality, and enhance customer experiences, ultimately driving long-term growth. However, their methods and priorities often differ.

Sales 264
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The 10 Best SaaS CRM Software

Hubspot

SaaS worker is a CRM platform holding their life together. If you're new to the world of CRMs, then prepare to have your world turned upside down. When someone on LinkedIn casually mentioned their CRM, it was like I was given superpowers. Everyone needs a CRM, but SaaS teams have an above-average need. increase from 2024.

CRM 81
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The Tides of Change: Why Cruise Lines Can No Longer Afford to Wait on CRM

Sales Pop!

With the rise of sales enablement technologies and changing consumer behaviors, it’s no longer a question of if, but when, cruise lines will adopt Customer Relationship Management (CRM) solutions. ” In today’s digital age, not adopting a CRM solution is a risk that cruise lines cannot afford to take.

CRM 243
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What is a CRM Manager? Complete Guide for Startups and SMBs

Salesforce

Enter the customer relationship management (CRM) manager a professional dedicated to ensuring your CRM strategy and tools work effectively to support your business goals. This guide explores the role of a CRM manager, their key responsibilities, the skills they bring to the table, and how they can help your business succeed.

CRM 92
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From guesswork to growth: How to build a customer-centric marketing strategy

Martech

Through 1:1 interviews tracking how early users found their service, they discovered two critical insights to drive 3,900% growth in 15 months. They also learned that most customers came from personal referrals a crucial, untapped source of growth. This aligned its growth strategy with what mattered most to its users.

Growth 104
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Best Free Online Courses For Small Business Owners

Salesforce

Here’s why these courses are a great choice for growth: Build skills on a budget You can explore different business areas, like marketing or online sales , without stretching your budget. Here are eight key areas for small businesses, along with free courses to help you build skills that can drive growth. See the benefits 5.

CRM 106