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Salary and Career: Kathleen Voboril can make martech sing

Martech

I kind of got to choose which unit to work with and I went and led digital for GE Transportation, which was a $5 billion business, but GE’s smallest division. A: What I was doing in transportation was great and really well received across the company, but I couldn’t get bigger budgets. Q: Sounds great, what made you leave?

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Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

If you’re an OEM or selling physical products, this one’s for you (sorry, SaaS folks). Expansion to new territories is never easy, but the coronavirus is providing a wakeup call for enterprises and established companies to start looking at how customers say they prefer you to sell to them. Can Your Expansion Be Simplified?

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How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

It’s why they needed to redesign profiles and content to show mid-market firms like Sygma how they were being underserved by their transportation management system (TMS). An e-commerce tech firm learned that there should not be a hand-off between sales and marketing once selling conversations begin.

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Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

Imagine having the opportunity to sell into a company like Lyft in 2011. The total addressable market continues to grow and is ripe for selling to, but very few startups reach unicorn status. For example, Lyft’s mission statement is, “ improve people’s lives with the world’s best transportation.”.

Sell 101
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16 marketing automation platforms your organization should consider

Martech

This includes cross-channel, multi-touch and multi-wave campaigns. With it, marketers can orchestrate end-to-end nurture campaigns and, for example, add contacts who meet a particular lead score as they engage with marketing communications to an address book of sales-ready leads. Lifecycle Marketing (upsell/cross-sell).

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How to Score Deals in the Final Quarter [Data & Expert Backed Tips]

Hubspot

Set up a meeting with your manager to review your performance year-to-date. Take advantage of team selling. People aren’t likely to have meetings on their last day in the office before taking a vacation. Reconnect, check in on their needs and explore opportunities for upselling or cross-selling.

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How to Host a Virtual Summit to Generate Leads and Grow Your Agency

Lead Fuze

This huge amount of money includes transportation, accommodations, airfare, dining, and many other expenses. Click To Tweet In many cases, a webinar is designed for workshops, training sessions, or small group meetings. Every participant can cross-promote each other to make the event more popular. And I mean it.

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