Heinz Marketing

JULY 20, 2023

Not only are they pressured to mitigate churn, but they must also simultaneously drive revenue through upsells, cross-sells, and advocacy. By combining the deep understanding of customers held by customer success teams with our strategic marketing mindset, sustainable growth can be achieved. We can help!

Customers 98

Customers Cross-sell Growth Lead generation 98

APACSMA

DECEMBER 14, 2023

The need for perpetual evolution is evident from evolving technologies to shifting buyer behaviors. From technological shifts to changing buyer behaviors, this article explores strategies for not just surviving but excelling amid ongoing industry changes. Successful professionals swiftly adopt new technologies and strategies.

Cross-sell 52

Cross-sell Inside sales Account management Strategize 52

Martech

OCTOBER 16, 2023

Don’t forget to cross-sell or upsell Have a cross-selling or upselling module in your transactional email to drive additional revenue. But with the rampant adoption of more data and information, better technology and greater sophistication, we need to rethink. I’m glad you asked! Then you test and optimize again.

Cross-sell 133

Cross-sell Retail B2C Strategize 133

Highspot

MAY 9, 2023

The bad news is today’s sales professionals face arguably the hardest selling environment in a decade. It takes you half the time and resources that it used to, streamlining workflows across the strategic enablement process of equipping, training, coaching, and analyzing your revenue teams.

Cross-sell 98

Cross-sell Strategize Sales Entertainment 98

Heinz Marketing

APRIL 14, 2022

These listen to us – “transmission” messages were neither what prospects or customers wanted to hear, nor what the sales folks and channels needed to sell. To stay relevant and a be strategic partner today, CMOs need to drive more value with five salient actions: Cross-functional Alignment with Common KPIs. Customer Obsession.

B2B 109

B2B Cross-sell Education Strategize 109

Sales Pop!

MAY 26, 2023

Sales enablement refers to a set of processes and tools that are designed to help salespeople sell more effectively. It includes training, coaching, content creation, and technology solutions that are tailored to the needs of the sales team. What is Sales Enablement?

Objectives and Key Results 98

Objectives and Key Results Cross-sell Sales Strategize 98

Martech

NOVEMBER 8, 2023

B2B marketing success hinges on more than just innovative strategies and cutting-edge technologies. Let’s unpack this idea of differential profitability of customers and the strategic implications for B2B marketers. Customer portfolio analysis A closer look often reveals surprising profitability differences among customers.

Customers 115

Customers Construction B2B Cross-sell 115

Heinz Marketing

JUNE 23, 2023

Whether it’s adopting an agile methodology, revaluation of resources, or operationalizing a “Tiger Team” (a specialized cross-functional team), the daily commitment to change will help your team achieve small wins without rushing to scale. We are a human-first business that not only sells to humans but is run by humans.

B2B 94

B2B GTM Cross-sell Trust 94

Martech

FEBRUARY 15, 2024

Step 1: Assessment and strategic alignment Clarify the business objectives with executives of both brands This seemingly obvious step should clarify the guiding principles you need to integrate a new brand effectively. Email and social are typically the first channels to focus on cross-selling the two brands.

Objectives and Key Results 90

Objectives and Key Results Cross-sell Campaign Strategize 90

The 5% Institute

JUNE 15, 2023

It encompasses a range of activities that support and optimize the sales team’s performance, including strategic planning, process management, data analysis, and technology implementation. Strategic Planning for Sales Operations Effective strategic planning is a crucial aspect of sales operations.

Strategic planning 52

Strategic planning Finance Cross-sell Strategize 52

Veloxy

AUGUST 23, 2023

In today’s competitive landscape, the key to success lies in adopting cutting-edge technology. Understanding AI Sales Tools AI sales tools are designed to automate tasks, provide data-driven insights, and optimize efficiency throughout the sales process, thus enabling sales teams to dedicate their time to more strategic activities.

E-commerce 130

E-commerce Represent CRM Customer Relationship Management 130

SaaStr

NOVEMBER 30, 2023

From a strategic standpoint, early-stage companies start to build out their teams, transitioning from founder-led sales to incentivizing growth as they build those teams. What’s notable at this stage is that the companies that are really successful with these technologies are data-obsessed.

Go To Market 93

Go To Market GTM Cross-sell Growth 93

Martech

JUNE 6, 2023

However, the highest reported investment increase across all major marketing resources by CMOs this year goes to marketing technology. Customer data, AI, marketing automation and analytics are must-haves for any martech stack and several companies are now looking to sell them all at once. And to be fair, it sometimes is a smart move.

X-functional 111

X-functional Cross-sell Contract Technology 111

Highspot

FEBRUARY 25, 2024

Sales ops streamline sales processes, manage sales technology, monitor sales metrics and dashboards, and align sales strategies with business priorities. Shifting Customer Expectations Digitized selling has changed customer-business interactions. Sales reps can spend more time selling and less time searching for and entering data.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Sales Strategize 52

Veloxy

FEBRUARY 22, 2023

This complete guide will explore the importance of field sales, the roles and responsibilities of representatives and managers, challenges they face, tools and technology available to them, job market information, necessary qualifications and skills, salary ranges, and training and development opportunities. Schedule your free workshop NOW!

Represent 130

Represent Objectives and Key Results Sales Inside sales 130

Martech

FEBRUARY 7, 2024

You need to hire or train people to do complex tasks that require thinking, so as leaders, this will require you to invest in cross-training team members and permitting them to try new things, even if they aren’t the experts. If all your marketers do is spit out the same thing repeatedly, they’re not adding much human value.

X-functional 110

X-functional Cross-sell Territory Retail 110

The 5% Institute

AUGUST 1, 2023

Business development plays a crucial role in achieving this goal by focusing on discovering new markets, building strategic partnerships, and improving customer relationships. Building Strategic Partnerships Collaborations and strategic partnerships can significantly impact a company’s growth trajectory.

Strategic partnership 52

Strategic partnership E-commerce Healthcare Objectives and Key Results 52

Martech

SEPTEMBER 29, 2023

B2B marketers are getting a lot from the huge amount of new marketing technology, but it comes with more than a few challenges: Systems integration, budget woes, demonstrating ROI to name a few. They have partnered with SWK Technologies and other integrators to help you get going seamlessly. And so many choices out there.

B2B 88

B2B Teamwork Referrals Cross-sell 88

The 5% Institute

JUNE 19, 2023

Opportunities for cross-selling and upselling: Through regular engagement with customers, businesses can identify additional needs and opportunities for cross-selling related products or upselling premium services. Embrace this holistic approach to sales and witness the transformative impact it can have on your business.

Cross-sell 52

Cross-sell Technique Sales Trust 52

Lead Fuze

JUNE 22, 2023

Why Consistency is Key in Cross-Platform Promotions In today’s world, your customers are everywhere. Shift from Traditional to Modern Consumer Expectations Modern consumers are like chameleons, adapting to new technology and lifestyle habits.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Teamwork Lead generation 52

Gong.io

OCTOBER 19, 2021

Some of those things are tangible, like technology and sales funnel content. And some are intangible, like a learning culture; the knowledge provided in onboarding, training, and coaching; and insights into how your strategic initiatives do IRL. And are there better strategies for selling to larger buyers?

Quota 164

Quota Sales Strategize Objection handling 164

Highspot

MARCH 13, 2024

Top Strategic Ways Your Sales Team Can Use AI Practical Tips for Integrating AI into Sales Processes Challenges That AI in Sales Face The Future of AI in Sales What is Artificial Intelligence? Artificial intelligence is a technology that simulates human intelligence to perform tasks. What is Artificial Intelligence?

Cross-sell 52

Cross-sell Sales Pipeline Follow-up 52

Veloxy

MAY 24, 2023

Conversion Rate Optimization Sales Training and Enablement : Provide your sales team with comprehensive training and resources to improve their selling skills. Maximizing Deal Size Upselling and Cross-Selling : Identify opportunities to upsell or cross-sell additional products or services to your existing customers.

Objectives and Key Results 130

Objectives and Key Results Pipeline Pharmaceutical CRM 130

SaaStr

FEBRUARY 21, 2024

Sydney pulled someone from Salesloft with a product marketing background who understands operations, running programs, and being strategic. This creates a multiple effect because you cross-sell to their customer base. At Drata, they get a SOC 2 before selling a SOC 2. The sales reps were friends, and accounts were shared.

Cross-sell 82

Cross-sell Strategize Campaign Education 82

Partners in Excellence

MAY 3, 2022

Let’s imagine an IT technology challenge, though we can apply this thinking to just about any problem. They worry about how the problem impacts their ability to achieve their strategic goals. To some it may be a hassle factor in their day to day performance of their jobs, to others it’s a strategic opportunity or threat.

Strategize 79

Strategize Territory Cross-sell Growth 79

Partners in Excellence

JUNE 30, 2022

For example, if we sell a technology sales people can use, we want every sales person in the company using it. If we sell embedded products, we may want to expand our share position, moving from second sourced to the primary supplier, we may want to make sure we our products are included in follow-ons our customers may be developing.

Growth 68

Growth Cross-sell Strategize Account management 68

Highspot

JANUARY 29, 2024

With any sales strategy , you need to confidently speak to the product you’re selling, the value it adds, and how to position it to decision-makers to engage them in a way that resonates. Value selling is a sales methodology that highlights the value a product or service can deliver to the customer.

Negotiate 52

Negotiate Closing Objectives and Key Results Technique 52

SBI

MARCH 8, 2018

Chris: SAVO is a game changer for our customers because instead of just focusing on solving tactical pains like helping sellers find content easier, we focus on helping organizations align the sales organization to strategic corporate initiatives and changing market conditions. Nancy: How have companies determined the ROI of your solution?

Gaming 55

Gaming Strategize Government Cross-sell 55

Martech

DECEMBER 21, 2022

As you face challenges with developing your products and services, marketing management continues to move your brand forward with that strategic vision. Sales : Your sales team’s job is to sell your products or services to customers, converting qualified leads into buyers. What are the different types of marketing management?

Objectives and Key Results 99

Objectives and Key Results Teamwork Cross-sell Customer Relationship Management 99

Salesforce

SEPTEMBER 19, 2023

Should we enter new revenue models, like selling subscriptions? How can we target the right customers at the right time (and on the right channel) for upsells and cross-sells? Chief revenue officers need to study customer behavior to answer important questions: How can we make it easier for customers to buy?

Gaming 59

Gaming Cross-sell Price Customer Relationship Management 59

Sales Hacker

OCTOBER 27, 2023

For example: Cross-reference your customers with their connections, and have your happy customers directly reach out to them. Are there other executives to reach out to who could have strategic impact? Save your seat by clicking the image More for your eyeballs : Enough hunch-based selling. Indirect ways.

Pipeline 91

Pipeline GTM Cross-sell Sports 91

Salesforce

DECEMBER 12, 2023

“The number one priority at companies with customer-obsessed cultures is providing service and support that makes their customers successful,” said Thomas Miller , senior director of alliances for Trifecta Technologies. Thomas Miller Senior Director of Alliances, Trifecta Technologies Link Copied 2.

Teamwork 59

Teamwork Customers Cross-sell Strategic planning 59

The 5% Institute

JUNE 5, 2023

Enterprise sales refer to the process of selling products or services to large-scale organizations and corporations. Leveraging Cross-Functional Expertise Enterprise sales often require collaboration with various internal teams, such as product development, customer success , or implementation. What is Enterprise Sales?

Sell 52

Sell Objectives and Key Results Cross-sell Relationship building 52

Sales Hacker

MAY 6, 2021

We’re in the middle of a transformational time in the world of technology across all sectors. They’ll rip apart your CRM and replace your opportunity fields with their proven-and-trusted sales methodologies and scoff if you try to rehearse Sandler, Challenger, or MEDDIC selling to them.

B2C 93

B2C Pipeline SQL Strategize 93

Martech

MAY 24, 2023

My sponsors and mentors kind of thought it was a fad and like something for the interns and very marcom-y and not very strategic. And I’m thinking, “Oh my God, they bought the absolute wrong technology. It’s the perfect blend between structure and creativity, between technology and art, between data and feeling.

Transportation 98

Transportation Cross-sell B2C Drivers/motivators 98

SaaStr

SEPTEMBER 1, 2021

Traditionally, marketing teams sit down at the beginning of the year, hammer out targets and strategic initiatives and spend the entire year narrowed in on that plan, never wavering despite changing circumstances. Examine strategic performance, tactic effectiveness, lead and opportunities response, and more. Intent is the New Lead.

Cross-sell 78

Cross-sell Contract Pipeline Strategize 78

Martech

MARCH 22, 2023

Among the clients for whom we manage RFPs, we see more requests for technology platforms that help marketers execute and innovate faster. Rethink that RFP Before you replace or add technology, ask yourself whether you maxed out your current functionality. So, that doesn’t sound like a pullback to me. So be ready to jump.

Cross-sell 91

Cross-sell Education Price Campaign 91