Thu.May 25, 2023

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Soft Skills Training for Sales Team: 7 Top Skills (+ Programs to Train Them)

Iannarino

“You can’t learn to be good at sales, it’s just something you’re naturally good at.

Sales 260
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Acquisitions — If You Do Sell, Try to Make Sure It’s At a Local Maximum

SaaStr

Have a strong M&A offer? Not sure what to do? Look at this pic or a similar one Do you want it? If so, say No If not? Probably just say Yes pic.twitter.com/K483lKnyzd — Jason ✨Be Kind✨ Lemkin  (@jasonlk) April 21, 2021 So I wrote a version of this post years ago, about when to think about selling your startup, if you do get an attractive offer.

Sell 144
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Connections Or Connection?

Partners in Excellence

Daily, I get connection requests from all sorts of people. There are those that promise to bring us 100s of qualified leads if we connect, then buy. There are those that say we have common businesses and interests, but nothing in their profile shows me where that commonality is–and they have never bothered to look at my profile. And there are a lot of genuine connection requests with intriguing people.

Trust 126
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Why Your Sales Team Needs Deep Discovery and Multiple Champions to Win Right Now

Force Management

Recently, we’ve all been living in a constant state of economic uncertainty. 2023 market trends show a leveling off of growth and consumer confidence is steadily declining across global markets.

Growth 124
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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How Social Listening Tools Help Monitor Your Brand Better

G2

In a crowded online market, it's hard to stand out as a business. But with social listening tools, cutting through the noise has never been easier.

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Customer engagement: Moving from value creation to value expansion

Martech

Customer engagement is essential to the growth of any business, yet so many companies fail to do it effectively. This could be due to messy data, limited resources or lack of expertise. Many companies do well in creating value for their customers, but the real key to a consistent growth engine is found in expanding value. Learn why you should aim for the latter when it comes to engaging customers.

Customers 108

More Trending

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Gartner: Give up on the complete view of the customer

Martech

Almost half of the most advanced CDP users have significant challenges with data integration, Gartner’s Matt Wakeman told an audience at Marketing Symposium. He described as “wishful thinking” the following sentiment: “If only we had a customer data platform, then we wouldn’t have to rely on IT to manage and integrate our data, and our customer data program would succeed!

Customers 108
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How Google Business Profile pre-defined services can impact local SEO

Search Engine Land

Google Business Profile (GBP) services might have more to do with local rankings than previously thought, according to recent tests from Sterling Sky (Disclosure: I work at Sterling Sky) and Whitespark. Specifically, adding pre-defined services in GBP seemingly impacts local search rankings. Before this finding, you could do little with GBP to influence local search results beyond location, categories, reviews and keywords in the business name.

Service 101
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6 reasons why you need a marketing work management tool

Martech

The shift to remote work has created the need to bring teams together using work management platforms and project management tools. Regardless of whether the majority of your marketing team is back at the office or still working remotely, the entire organization can benefit from implementing a marketing work management platform. “There has been an increase in the output that marketing teams are required to bring to the table, and even more focus on metrics and ROI than ever before,” said Brianna

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ChartMogul: SaaS Growth Rates Peaked in Q1’21 — And Have Fallen Ever Since. But They Did Rebound A Smidge in 2023.

SaaStr

So ChartMogul pulled together some nice data and statistics across its 2,100 SaaS customers and users for its 2023 Benchmarks report here. My favorite hart is this one, that tracks how Top Quartile SaaS companies have grown the past few years: What it shows it what we all sort of know, but puts specifics on. The crazy growth of the 2020-2021 period peaked in Q1’21, and then just started falling right after that.

Growth 98
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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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SEO and ChatGPT: What’s DAM got to do with it?

Martech

In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries using metadata. In this webinar, content experts will explain what content creators, managers and users need to know to ensure you can find, use and control your content in order to deliver maximum value.

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Are you getting the most from your martech stack? Take the 2023 Replacement Survey

Search Engine Land

Under budget constraints but also under pressure to generate growth, marketing and marketing ops leaders have been taking a close look at the ROI on martech solutions. We want to know what conclusions you have been reaching. Have you been consolidating your existing stack? Have you been gambling on promising new tools? Are you perhaps reducing your tech holdings?

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LinkedIn’s Social Selling Index — Everything You Need to Know

Hubspot

In its 20th year on the market, LinkedIn remains an undisputable world leader in social selling and online business networking. As of early 2023, it boasts over 900 million users , with approximately half visiting the platform monthly. In short, if you’re not active on LinkedIn, you’re missing a huge opportunity to grow your business. The question is — how do you know if your posts are resonating with your target audience?

Sell 78
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Google Top Quality Store badge replaced Trusted Store badge

Search Engine Land

Google has updated the badges some merchants display for their product listings in Google Search to say “Top Quality Store” instead of the original “Trusted Store” badge. Google posted “We’re updating the “Trusted Store” badge, so now when you score an excellent rating on your Shopping experience scorecard , the badge will say “Top Quality Store” instead.” No impact.

Trust 87
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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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AI and marketing technology: This week’s releases

Martech

While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. As a result, more and more AI-powered solutions are being announced every day. Dig deeper: MarTech’s marketing AI experts to follow Here is a roundup of AI-powered martech products, platforms and features announced this week.

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SEO and ChatGPT: What’s DAM got to do with it? by Cynthia Ramsaran

Search Engine Land

In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries using metadata. In this webinar, content experts will explain what content creators, managers and users need to know to ensure you can find, use and control your content in order to deliver maximum value.

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4 Ways to Help Software Buyers Overcome a Challenging Purchase Process

G2

Cooking a gourmet meal and buying software have a lot in common. Both are more complex than they may seem.

Process 59
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TikTok tests AI chatbot for search and discovery

Search Engine Land

TikTok is testing an AI chatbot in select markets. Called Tako, the AI-powered tool is meant to help TikTok users with search and discovery. Why we care. Google has acknowledged that TikTok is a threat. So we’re watching closely as TikTok makes moves to improve search on its platform, as well as testing search ads. What it looks like. Here’s how TechCrunch described it: “It will appear on the right-hand side of the TikTok interface, above the user’s profile and other buttons fo

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Sales Methodology: Driving Sales Success

The 5% Institute

Sales Methodology plays a crucial role in the success of any sales team. It provides a structured framework and set of strategies that guide the sales process, from prospecting to closing deals. In this article, we will explore the concept of sales methodology, popular methodologies in use today, how to choose the right one for your team, implementation strategies, benefits, and challenges.

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Google opens access to Search Generative Experience today

Search Engine Land

Google has started to invite the first set of users to the new Search Generative Experience today. Some of you who have signed up for the waitlist should receive an email notifying you that you have access. What Google said. “Today, we’re starting to open up access to Search Labs, a new program to access early experiments from Google,” Google wrote. “If you’ve already signed up for the waitlist at labs.google.com/search, you’ll be notified by email when you can start testing La

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Sales Follow Up Questions – In Detail

The 5% Institute

In today’s competitive business landscape, effective communication plays a vital role in sales success. One powerful tool in a salesperson’s arsenal is the skill of asking sales follow-up questions. Sales follow-up questions allow you to delve deeper into a prospect’s needs, concerns, and preferences, ultimately leading to stronger relationships and increased sales.

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7 Simple Tips to Hire the Right Influencer for Your Brand

The Digital Technology

In today’s digital landscape, influencer marketing has become an integral part of brand promotion. Working with the right influencer can help you reach your target audience, increase your brand’s visibility, and drive traffic to your website. However, finding the perfect influencer for your brand can be a challenging task. Collaborating with the right influencer can [.

Promote 52
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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Strategic Sales – Unlocking Business Growth

The 5% Institute

In today’s competitive business landscape, strategic sales play a vital role in achieving sustainable growth and maintaining a competitive edge. Businesses that employ effective sales strategies can optimize their sales processes, target the right customers, and drive revenue growth. This article will explore the concept of strategic sales, its significance, and provide insights into developing and implementing a successful sales strategy.

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New SaaStr Europa Speakers! Founders of LaunchDarkly & Insider, CMOs from Insider & Planet, G2 VP of Revenue Marketing, and VCs from Connect Ventures and byFounders!

SaaStr

Woo-hoo! [link] 2023 passed 2022 in attendance already today! Next 4 weeks are the big run-up, so we'll see how much bigger 2023 is than 2022 But BIGGER ? See you soon, London. 6-7 June. [link] — Jason ✨Be Kind✨ Lemkin  (@jasonlk) May 11, 2023 We’re less than 2 weeks away from SaaStr Europa in London, June 6-7 ! Our 4th ever SaaStr Europa.

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How to Brighten Up Your Miniature Lights For Crafts?

The Digital Technology

Miniature lights have been used for a variety of crafts and decorations for years. They add a sparkle to any project, transforming it into something truly magical. Whether you are looking to make a creative decoration for your home or craft a special gift for a loved one, adding a few miniature lights can really [.

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Leveraging Tools to Speak to Your Ideal Customers

Sell Or Die

In this episode we dive into the importance of speaking your customers language and leveraging current tools to connect with them!

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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How Just Eat Clone Helps Food Ventures Survive The Competition?

The Digital Technology

In today’s fast-paced digital era, food ventures face intense competition. To thrive in this challenging landscape, businesses need to adapt to changing consumer preferences and harness the power of technology. One such technology that has revolutionized the food delivery industry is the Just Eat clone. In this article, we will explore how a Just Eat [.

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What Is Product-Led Growth? Let Your Customers Tell The Story

Salesforce

You can help your marketing team by getting your die-hard customers to spread the word about your offerings — sparking product-led growth. What is product-led growth? It puts your product at the center of the customer experience and buying journey. The product’s benefits, capabilities, and performance do much of the selling and persuading. Customers don’t rely on marketing campaigns and salespeople to tell them what the product will do for them – they experience it for themselves.

Growth 98