Anthony Cole Training

JANUARY 26, 2023

This year, we're celebrating a huge milestone- 30 Years of Anthony Cole Training Group. In 1993, Linda and Tony Cole decided to start their own training and development company. In this video, Tony shares 5 things that have helped us grow and serve others in these 30 years.

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Sales 296

Iannarino

JANUARY 26, 2023

In sales, differentiation is critically important to success. One of the most popular business differentiation strategies is called blue ocean, which is based on the work of Chan Kim and Renee Mauborgne, business strategy professors at INSEAD. Blue ocean strategy occurs when a company creates a product or service that has no real sales competition. One of the more popular examples is Cirque du Soleil, which offers a one-of-a-kind entertainment experience.

Entertainment 53

Entertainment Service Product Sales 53

ClickFunnels

JANUARY 26, 2023

The post What is Payments.AI & How Does it Work With ClickFunnels 2.0? appeared first on ClickFunnels. ClickFunnels 2.0 is finally here! With it comes a whole swathe of new features — a full-blown CRM, visual funnel editor, course creator, membership site, eCommerce functionalities, and lots more… …such as Payments.AI If you’re a member, you might have noticed this tab in your ClickFunnels 2.0 menu… That’s your direct access to our Payments.AI platform.

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Follow-up Service Price Up-sell 222

Martech

JANUARY 26, 2023

As we enter 2023, it’s time to look ahead and plan your digital marketing priorities for the rest of the year. Surely, it will be a year filled with innovation and creativity as technology brands worldwide strive to stay competitive in a rapidly changing landscape. Reaching buyers today is difficult. With the many platforms and apps, it can take time to understand where your audience spends time online.

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B2B Campaign Technology Technology 142

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

Hospitality

Force Management

JANUARY 26, 2023

Achieving 100% forecast accuracy is a goal for any sales organization, but at times it can feel out of our hands. So many factors affect a successful forecast: external economic factors, problems within the buyer organization and the ability of sales teams to predict and execute their number. How do you improve forecast accuracy as a sales leader?

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Sales 27

SaaStr

JANUARY 26, 2023

So there are a lot of rough and arm chair metrics for fundraising in SaaS in terms of valuations. For years, the standard was “about 10x” Top tier SaaS companies would tend to raise at around 10x ARR, with ones with slightly lower growth often raising at 5x. As SaaS picked up, 10x ARR remained a rough standard but for Series A, B and later rounds grew to about 15x for top performing SaaS companies.

Growth 27

Growth 27

SaaStr

JANUARY 26, 2023

Dear SaaStr: Can Founders Still Sell Some of Their Shares in Venture Rounds in 2023? It’s a lot harder than it was 12 months ago. “Secondary liquidity” for founders is a fluid question and process. Up until say 2017–2018 or so, in SaaS, there was a rough rule: a relatively small amount of secondary liquidity ($1m-$2m) would be offered by growth investors in top VC rounds once a startup crossed $10m ARR or so.

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Sell Cross-sell Growth Up-sell 23

Martech

JANUARY 26, 2023

It’s easy to see why call analytics platforms have become an essential martech tool. They let marketers collect, analyze and act upon the growing volume of data being captured from inbound calls to businesses. After you’ve determined if your company needs one , it’s time to select a vendor and schedule demos. It’s important to schedule them as close together as possible to help make relevant comparisons.

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Contract Price CRM Quota 117

Search Engine Land

JANUARY 26, 2023

Twitter just launched a beta program that’s available to all advertisers called Search Keyword Ads. The announcement was made on Twitter. How it works. Twitter says “Now advertisers can bid to insert Promoted Tweets solely among specific search results, reaching people with high real-time intent & improving ad relevance.” “Search Keywords Ads differ from other Twitter Keywords campaigns in that they only reach people who are searching for targeted terms when they are

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Launch Campaign Promote Engineering 22

Martech

JANUARY 26, 2023

Marketing operations is what makes the magic happen. These are the folks who see that your martech stack doesn’t get stuck. They are the maestros, modelers and makers who make sure the trains run, the data is digestible and that you have the programs you need. Where would we be without them? That’s too scary to think about. Here’s our list of MOps experts who have the ear of the profession.

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Legal Consult CRM Technology 115

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

High impact

Heinz Marketing

JANUARY 26, 2023

By Michelle Voznyuk , Marketing Specialist at Heinz Marketing In today’s digital age, it’s harder than ever to stand out. While you might be marketing a product or service yourself, you’re also getting marketed to countless times throughout the day. Whether it’s a cold call/email from a sales rep or a promotional email from a brand you follow, there’s so much digital noise to sift through.

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Cold Call Niche B2B Strategize 109

Predictable Revenue

JANUARY 26, 2023

Michael Gaudet joins the Predictable Revenue podcast to discuss the best B2B growth channels for $50k+ CAC levels and how to use them to drive pipeline revenue. The post B2B Growth Channels Available for Each CAC Level Part 3 appeared first on Predictable Revenue.

Growth 21

Growth B2B Pipeline Sales 21

SaaStr

JANUARY 26, 2023

SaaStr events couldn’t happen without our partners, and we wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2023. At the 9th ever SaaStr Annual, ~200 of the best and hottest companies on earth will go BIG as partners/sponsors. Join these incredible companies to experience all the value of SaaStr! Check is a payroll-as-a-service API that lets you embed payroll directly in your vertical SaaS, HR, or time-tracking platform.

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Trust Service Customers Process 21

Search Engine Land

JANUARY 26, 2023

Interest in AI technology and, more specifically, OpenAI’s ChatGPT product has skyrocketed in recent weeks. People are looking for information about both topics. Source: Google Trends Thousands are writing about ChatGPT across the web… Source: Google Search …and talking about it in various communities. Source: Exploding Topics And as you can tell from the graphs, all of this happened quickly.

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Non-Profits Launch Trust Engineering 93

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B2B

SaaStr

JANUARY 26, 2023

Achieving sustainable growth in SaaS marketing is about balancing channels from a high-level strategy and a tactical point of view. Optimizing short-term gains with long-term investments and controlling customer acquisition costs (CAC) leads to more sustainable growth. It’s not enough to focus on one channel. Approach marketing as a whole, where all efforts can create something more significant than the sum of its parts.

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Growth Entertainment Construction Campaign 19

Hubspot

JANUARY 26, 2023

Decades ago, the thought of creating a profitable business was a distant dream. Now with the internet, the possibility of digital entrepreneurship is open to everyone. You can connect with millions of people globally for only a fraction of the cost of traditional marketing. Plus, finding and connecting with your target audience is easy with social media.

Finance 87

Finance Niche Legal Manufacturing 87

Search Engine Land

JANUARY 26, 2023

Google strong-armed ecommerce marketers into Performance Max campaigns in 2022 by deprecating Smart Shopping and Local campaigns in favor of fewer levers and more AI-driven results. As I wrote in a column looking back on Google’s biggest 2022 moves , most advanced search marketers begrudged this direction since more controls provide good marketers more room to outpace their peers, giving their brands a competitive edge.

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B2B Campaign CRM Conversion 84

David Meerman Scott

JANUARY 26, 2023

Doing what everybody else does won’t build fans. Being like the other guy but faster, cheaper, shinier won’t build fans.

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Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Search Engine Land

JANUARY 26, 2023

Google AdWords API launches In 2005, Google launched the Google AdWords API. Google said API usage would be free, though activity was capped via a quota system. Those with larger accounts or spending more with Google would be allowed to have higher activity. Google described the AdWords API as a: …free Google AdWords beta feature that enables developers to create computer programs that interact directly with the AdWords system.

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Gambling Launch Engineering Campaign 84

Spiro Technologies

JANUARY 26, 2023

This article was originally published by Spiro’s CEO, Adam Honig, as a guest editorial on AudioXpress. Regardless of the supply chain disruptions everyone is facing, your customers likely still want to receive their orders much in the same way they would receive products from Amazon. Fast. Easy. No hassle. “Give me the option to purchase my products on my own, please.

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Territory Customers CRM Relationship Management 52

Search Engine Land

JANUARY 26, 2023

Google is opening access to the local car inventory beta feature to all US dealerships using the cars for sale feature in Google Business Profiles. Greg Gifford reports that Google has opened this beta feature now to all US-based dealerships. Cars for Sale open. Google has opened up the “Cars for Sale” feature in Google Business Profiles to any product with a vehicle identification number (VIN). “Until this week, only US-based car dealers could list their inventory on their Google Business

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Sales Follow-up Price Engineering 68

Spiro Technologies

JANUARY 26, 2023

Transcript Adam Honig: Hello and welcome to Make it. Move it. Sell It. On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. I’m your host, Adam Honig, the CEO of Spiro.ai. We make amazing AI software for companies in the supply chain, but we’re not talking about that today.

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Customers E-commerce Drivers/motivators Technology 52

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales