Thu.Aug 04, 2022

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Is it Selling or Giving?

Anthony Cole Training

We work with many community banks and while the commercial side of the bank usually has some “sales chops”, we often hear from leadership that retail bankers are less comfortable with “selling.” Or they may even avoid that word altogether. We like how the book Go-Givers Sell More positions the process of selling: Your influence is determined by how abundantly you place other people's interests first.

Sell 295
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"L" is for Lesson Not Loss

Iannarino

Professional B2B sales is more like mixed martial arts than boxing. In boxing, there are competitors who don't have any losses, like Floyd Mayweather (50–0) and a number of young fighters like Gervonta Davis, Ryan Garcia, and my favorite, Jaron "Boots" Ennis. In MMA, world champion Francis Ngannou has won 17 bouts and lost 3. To match the UFC heavyweight champions’ effectiveness in sales you'd need an 85% win rate.

B2B 268
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5 Salesforce Dialers to Boost Connection Rates

Veloxy

Do you struggle to get leads to pick up the phone? For salespeople, predictably connecting with interested leads can be a daily challenge — and that’s where the right dialer for Salesforce can make all of the difference. Is your outbound queue prioritized by spelling, first in first out, or buyer signals? Can you access your dialer from home and when you’re on the road?

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Alteryx, ZoomInfo Have Blow Out Quarters. Datadog grows 74% at $2B in ARR. Ping Identify Acquired for $2.8 Billion. Don’t Call it a Downturn.

SaaStr

Atleryx, ZoomInfo have blow out quarters today, trade way up. But sure, call it a downturn [link]. — Jason 2022 SaaStr Annual Sep 13-15 Lemkin (@jasonlk) August 3, 2022. So are we in a downturn in SaaS? Certainly, segments are. eCommerce, video, and more are having post-crazy growth hangovers. And inflation is awful. And startups that had planned on a big up round this year are in many cases, really struggling.

Growth 131
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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How Growth Mindset Cultivates Marketing Success

Heinz Marketing

By Matthew Lallas , Marketing and Sales Intern. For many, growth mindset is likely a buzzword that you hear quite a bit. A utopian idea that if someone is simply “open-minded” to learning and growth, they’ll become radically more successful or productive. While this pop culture view of the practice holds some elements of truth, the reality of growth mindset is much more nuanced, and even has specific applications within marketing organizations.

Growth 130
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74% of B2B marketers expect budgets to increase next year

Martech

Despite all the economic turmoil, 74% of B2B marketers expect their budgets to increase in the coming fiscal year, up from 68% last year, according to a new report. However, only 12% expect a large increase compared to 26% last year, according to digital marketing agency Wpromote’s State of B2B Digital Marketing report. Nearly two-thirds expect a moderate increase.

B2B 125

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How Cherry Bombe uses email to make customers smile

Martech

Image courtesy Cherry Bombe. After a long career in publishing that included stints at Harper’s Bazaar and as Yahoo’s Food editor in chief, Kerry Diamond, founder and editor in chief of Cherry Bombe , opened a restaurant. “I had never worked in restaurants, but I’d done everything related to books and magazines and newspapers,” said Diamond.”. “Publishing was my world, but the restaurant really opened my eyes.

Customers 118
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Speak Softly and Carry a Big Gift: How Strategic Gifting Creates Opportunities

Sales Hacker

When people ask me, “How do I become a more successful salesperson?” many are surprised when I don’t say something like, “Use data to get to know your customer better.”. Instead, my response is always the same: Build better human connections. You can have all the data in the world. But it won’t help you if you don’t leverage it to actually develop and grow relationships.

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8 Personality Traits That Will Destroy Your Sales Career

Spiro Technologies

There isn’t a “right way” to be a salesperson. Different types of people can be successful in sales, from the brash to the methodical, the friendly to the businesslike. And despite what some people say, sales is a skill that can be learned and mastered, whether you have natural ability or not. There are, however, certain personality traits that can prevent an otherwise competent and ambitious person from making something of themselves in the competitive world of selling.

Sales 105
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There Is Still “Low Hanging Fruit” In This Economy!

Partners in Excellence

We are going through all sorts of hand wringing and belt tightening as we look to a potential recession. We are seeing large layoffs in anticipation of growth challenges in the coming months/years. Customers are beginning to cancel projects, focusing on the most critical. Many are struggling to be optimistic about how to find and close business. But there is huge opportunity, in spite of the uncertain outlook.

Growth 101
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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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5 Ways to Identify and Promote Your Transferable Military Skills in the Salesforce Ecosystem

Salesforce

1. Find the right mindset 2. List your skills 3. Map your skills 4. Promote your personal brand 5. Network and connect We all have transferable skills. Blazing your trail can be hard. Understanding the next step on the path or even finding the right direction can be daunting. I went from being a Corporal in the Royal Military Police, with a very structured and planned path, to becoming very lost with no direction very quickly.

Promote 98
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Business Acumen Interview Questions: What They Are & How to Answer Them

Hubspot

Every interviewer wants to get a pulse on who you are and how well you'll fit within their organization — but they also understand you won't do too much for them if you don't have the hard skills for a job. That's why many job-seekers find themselves answering something known as business acumen interview questions. But what does that term mean? And what do those questions cover?

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3 Ways to Build More Trust With Customers

Salesforce

For many companies, being seen as trustworthy by customers is an ultimate goal. But what does it really mean to have trust and build trust with customers? In a recent conversation on the Blazing Trails podcast , marketing guru Seth Godin and Salesforce vice president and global innovation evangelist Brian Solis discussed the issues around trust and how companies can get to know their customers better.

Trust 98
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Ces quatre questions vous aideront à choisir la bonne plateforme de sales engagement

SalesLoft

Yous voulez permettre à votre équipe de générer plus de pipeline, d’accélérer le cycle de vente et de remporter des contrats de montant plus important. Mais comment choisir une plateforme de sales engagement appréciée de vos commerciaux qui génère aussi le meilleur retour sur investissement ? Nous vous aidons à sélectionner une technologie de confiance.

CRM 52
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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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How to Sell to a Digitally Burnt-out Market: Strategies that Work

Accent Technologies

The post How to Sell to a Digitally Burnt-out Market: Strategies that Work appeared first on Accent Technologies.

Sell 52
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Plateforme de sales engagement v/s CRM : pourquoi vous avez besoin des deux

SalesLoft

Pour être productifs et rentables, vos vendeurs doivent pouvoir travailler rapidement et efficacement. La plupart des organisations commerciales utilisent déjà un CRM comme Salesforce ou Hubspot, mais elles se rendent compte que cet outil ne leur permet pas d’interagir puissamment avec les prospects et les clients. Les plateformes de sales engagement offrent cette possibilité.

CRM 52
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Getting Started with the Agile Marketing Navigator: Customer Stories

Martech

We recently introduced you to Agile Marketing Navigator , a flexible framework for navigating agile marketing for marketers, by marketers in the article “ A new way to navigate agile marketing.” The navigator has four major components: Collaborative Planning Workshop, Launch Cycle, Key Practices and Roles. Within these categories, there are several sub-pieces for implementation.

Customers 119
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How to be the Best Sales Coach in a Challenging Economy

SalesLoft

Salespeople are an optimistic lot. We face rejection regularly and keep going with an unflagging belief that the next ‘yes’ is right around the corner. But to say things have been unpredictable the last couple of years is an understatement. Even Pollyanna could be forgiven for slipping into reactive survival mode. . As sales leaders, though, we don’t have that luxury.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.