Iannarino
JUNE 1, 2023
I recorded a podcast with Andy Paul, Mike Bosworth, and Vince Beese. Andy started by addressing the idea that some people, mainly on LinkedIn, believe that sales theory is less valuable than practical, tactical, and actionable advice. This poor thinking stems from people with low attention spans, those who understand sales effectiveness on a surface level but cannot grasp anything deeper.
SaaStr
JUNE 1, 2023
So in one of the latest SaaStr surveys , we saw what a lot of us are feeling … it’s just hard to hit quota out there. Only 18% of you were hitting the 70%+ quota attainment that high-performing sales teams generally try to hit. And only 43% of you had sales teams that were hitting even 43% of quota attainment. That left 58% of you with sales teams seeing 20%-40% quota attainment … or less.
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Partners in Excellence
JUNE 1, 2023
Last week, filling idle time one evening, I decided to conduct an experiment with ChatGPT. Earlier in the day, I had been looking at a ChatGPT led training program for sellers. As part of the program design, it suggested it engaging sellers in role plays. I was curious about how that might work, so I decided to experiment. After describing a potential selling situation, I suggested a role play, where ChatGPT was the seller and I was the customer.
Sales Pop!
JUNE 1, 2023
The world of sales is constantly changing, and it’s important for sales professionals to stay up-to-date on the latest trends and insights in order to remain competitive. Fortunately, there are many resources available to help you do just that. In this article, we’ll explore some of the top industry reports, emerging technologies, and trends that sales professionals should be aware of.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Martech
JUNE 1, 2023
I’ve sat through countless meetings where someone has a kernel of an idea for the marketing team, and within a few minutes, it’s a full-blown campaign. Everyone is ready to make things happen. But with all this buzz and excitement, a key component is almost always missed — a measurement plan. Measurement tends to be an afterthought. You just spent all the time, energy and creativity putting your campaign together.
Force Management
JUNE 1, 2023
This past month of the Revenue Builders Podcast has featured some all-star leaders. These inspiring conversations have explored everything from game-changing sales strategies to leadership actions that transform teams and people. At a time when many of us are being confronted with new and complex challenges, these stories from experienced leaders offer perspective and advice that will keep you on the path toward growth.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Martech
JUNE 1, 2023
While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. As a result, more and more AI-powered solutions are being announced every day. Dig deeper: MarTech’s marketing AI experts to follow Here is a roundup of AI-powered martech products, platforms and features announced this week.
Search Engine Land
JUNE 1, 2023
Google’s announcement of Search Generative Experience (SGE) and the release of Bard are reshaping the digital landscape. These evolutions have many SEO implications. One of the most important is the renewed focus on brand entity SEO. In the past, SEO was largely focused on marketing to humans. However, with the rise of large language models, such as OpenAI’s GPT-4 and Google’s PaLM 2, MUM and BERT, SEO is now also about marketing to machines.
Highspot
JUNE 1, 2023
Spring ‘23 release delivers AI-powered sales enablement and an unmatched system for revenue teams to drive sales productivity SEATTLE, June 1, 2023 — Highspot , the sales enablement platform that increases sales productivity, today announced its Spring ‘23 release, bringing customers new product capabilities and service offerings that infuse sales processes with operational rigor.
Search Engine Land
JUNE 1, 2023
Ready to discover three incredibly simple (yet powerful) strategies that will help you optimize quicker and more effectively? Here’s what you’ll learn in this article: How to use AI to provide a data source for on-page optimization. Using AI to quickly create multiple schema types for every blog article on your website. A free internal link solution that makes internal linking a breeze.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Martech
JUNE 1, 2023
Marketing work management tools can benefit your organization in a number of ways , including adding productivity and efficiency. They also help manage teams that work remotely. But with all of these capabilities, it’s important that team members know how to use them. Building a knowledge base for your marketing work management system is essential to making sure everybody using it is on the same page.
SaaStr
JUNE 1, 2023
At SaaStr, our partners are an integral part of our events. In June 2023, we’re heading back to London for SaaStr Europa and we wanted to give a special shout-out to some of the companies that will be there with us! We’ll see 2,500+ of the best SaaS founders, execs, and VCs NEXT WEEK June 6-7 at 2022 SaaStr Europa ! Grab tickets here. Join these incredible companies to experience all the value of SaaStr!
Search Engine Land
JUNE 1, 2023
Google has updated its help documentation to specify that Google Search now considers.ai domain names as a generic top-level domain, such as a.com,org and others. Google posted the update over here , by adding.ai to the list of ccTLDs that Google treats as gTLDs. What it means. This just means that if you are using a.ai domain for your website, Google will no longer consider that domain to be geo-related to Anguilla.
SaaStr
JUNE 1, 2023
Dear SaaStr: How Difficult is It To Fundraise Over the Summer? There’s still seasonality to venture fundraising, even now with so much being done over Zoom. Yes, deals get done every day in venture. But especially in bigger partnerships, it’s just harder to get everyone together to approve a deal when some of the folks are on vacation.
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Martech
JUNE 1, 2023
In today’s competitive landscape, the key to winning over customers lies in personalized and extraordinary experiences. First-party data is a vital ingredient in this journey. By delving deep into customers’ engagement patterns, behaviors and transactional preferences, brands can gain invaluable insights. These insights, when effectively utilized, have the potential to transform the customer experience landscape.
Search Engine Land
JUNE 1, 2023
Google Bard can now use your device’s precise location to provide better local results to your questions. When you go to Google Bard, a popup dialog may show up that reads “To get more relevant responses, you can also choose to let Bard use your device’s precise location.” The notice. Here is what you might see when you access bard.google.com : You may also see another prompt asking you to confirm that you want to share your location with Google.
Hubspot
JUNE 1, 2023
Over 200,000 people have been laid off from tech companies in the last year. Dozens of major tech companies have fired thousands of employees, including Amazon (18,000), Meta (11,000), Microsoft (10,000), Salesforce (8,000), and Twitter (4,000). Smaller tech companies followed suit, and now, thousands of people are looking for new jobs. If you’re a salesperson affected by these layoffs, you’re probably scared of what the future will look like for you career-wise.
Search Engine Land
JUNE 1, 2023
In today’s competitive landscape, the key to winning over customers lies in personalized and extraordinary experiences. First-party data is a vital ingredient in this journey. By delving deep into customers’ engagement patterns, behaviors and transactional preferences, brands can gain invaluable insights. These insights, when effectively utilized, have the potential to transform the customer experience landscape.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The Digital Technology
JUNE 1, 2023
Many people are confused by the terms “public relations” (PR) and “online reputation management.” PR is a long-standing method that focuses primarily on media and the press. Online reputation management, on the other hand, is a brand-new idea that people and businesses have adopted in the digital age.
Search Engine Land
JUNE 1, 2023
Instagram has updated its resource explaining how ranking works across each part of its app – Feed, Stories, Explore and Reels. Why we care. It’s critical to understand how Instagram ranking works if you want to maximize your visibility and engagement on this platform. What’s new. Instagram Ranking Explained is an update to a 2021 post – so most of the changes are fairly minimal.
PandaDoc
JUNE 1, 2023
Sales reps face a variety of challenges in their day-to-day work, from managing customer expectations and navigating complex pricing structures to juggling multiple deals at once. Doing so requires internal consultation, meaning your customers have to wait, which then brings frustration and losing trust from their side. But that would not happen if you effectively use a configure price quote (CPQ) solution.
Search Engine Land
JUNE 1, 2023
Google has been sending policy violation notices to Local Service Ads advertisers, but it is currently unclear if these are being sent out due to new enhanced enforcement or if there was a bug that triggered these from going out. The policy notice. The email notification reads, “Your account has policy violations that need to be resolved.” It goes on to say that “if you do not take action by 12 of June, your ads could stop running.” Here is a screenshot of the email notif
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Highspot
JUNE 1, 2023
Right now is the toughest selling environment years – but it’s also a time of immense opportunity. Sales, marketing, and enablement teams have access to technology advances that were once only possible in science fiction. As companies everywhere work to achieve more with less, Highspot is obsessive about helping our customers drive efficient growth.
The Digital Technology
JUNE 1, 2023
A well-designed mobile application can be very advantageous to any corporate organization. Mobile applications can help you enhance your brand’s presence online and foster client loyalty. The Apple App Store only offers 1.83 million apps, so the Google Play Store has over 2 million.
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