Sat.Sep 05, 2020 - Fri.Sep 11, 2020

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How to Be Your Best on a Video Call | Sales Strategies

Engage Selling

Although it’s crucial to be technically competent with video calls during these uncertain times, it’s also imperative that you don’t neglect the personal aspect of video calls.

Sales 156
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Polarization of sales logics - the future role of sales people

Membrain

Not so long ago, before the Internet became a force of nature in the beginning of the 21st century, sales and marketing departments dictated the flow of information.

Sales 148
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My Top 10 Learnings From Ben Chestnut, CEO of Mailchimp

SaaStr

My Top 10 take-aways from talk with @benchestnut this morning: 1/ Yes, bootstrapping can take 3-4 years longer. 2/ You may not need a moat. Maybe let them go if they aren't happy. Happiness is a moat. 3/ Phase 2 might take 12 years to get to. It's OK. Talk to more customers. — Jason ?BeKind? Lemkin ?? (@jasonlk) September 2, 2020. So the recent SaaStr Annual 2020 at Home was a smashing success. 3 days, 100s of roundtables and sessions, and 1000s of 1-on-1s.

Trust 141
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Using MEDDICC to Drive Revenue Predictability

Force Management

A great qualification approach matters in today’s changing environment. Every buyer is dealing with something they haven’t dealt with before. Because of this, their buying processes are changing. It's likely that new budget cuts, executive-level sign off requirements and solution requirements have caused customer buying processes to evolve. Elite companies are moving quickly to adapt their qualification methods and ensure their sales teams can effectively qualify the right opportunities and move

Pipeline 132
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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Don’t Forget The Basics in Sales!

Engage Selling

It’s easy to get wrapped up in shiny new prospecting methods or techniques. But, let’s not forget about the basics in sales! The sales landscape has (obviously) changed over the past few months.

Technique 152
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How to grow your accounts the sunflower way

Membrain

As we prepared to build our new account growth module within Membrain earlier this year, I thought long and hard about what visual images I wanted to accompany the launch and represent this aspect of our platform.

Represent 142

More Trending

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Sales Goals: 35 Tips for Setting & Achieving Sales Performance Goals in 2021

SalesHood

As sellers we aim to exceed our hopes and dreams and make each year the best year ever in our careers. How are your sales goals for 2020 working out so far? What about for next year - do you have clarity on 2021 sales goals? Are you focused? The SalesHood [ ] The post Sales Goals: 35 Tips for Setting & Achieving Sales Performance Goals in 2021 appeared first on SalesHood.

Sales 131
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Coaching The Uncoachable

Partners in Excellence

Today, I had the honor of participating in a webcast on coaching, with Lori Richardson, Jason Jordan, and Mike Kunkle. A question that rarely comes up was, “What do you do if a person is uncoachable?” This is one area of coaching where I tend to be pretty hard-nosed, but I believe the following: If a person is uncoachable, it is not a question of IF that individual is terminated, only When!

Cold Call 129
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Gamification for B2B Marketers: Pandemic-Style

Heinz Marketing

By Lauren Dichter , Marketing Consultant at Heinz Marketing. We’re in month 8 of the pandemic and there’s one thing we know for sure: we miss having fun and being close to our loved ones! We miss the hugs, the laughs, and the shoulders to lean on. But hopefully by now, we’ve also learned to cope. My way of getting through this is playing games, either with my fiancé in our apartment, or virtually with our friends and family.

B2B 112
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Want To Steal a Customer from the Competition? You Gotta Do The Work

SaaStr

Q: What factors that make it difficult for a salesperson to sell a new product to a customer who has been buying a competing product for many years? You can steal a customer from a competitor. But unless they are so fed up with you, that they’d inbounded to switch — you have to go further. And most vendors are too lazy to go far enough to get folks to switch to them.

Customers 140
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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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Most Companies Can Boost Sales From 30-100% in Just One to Two Years

Understanding the Sales Force

Your teenage daughter, growing 4-6 inches per year, asks for two new pairs of sneakers. She's already outgrowing 3 pairs each year and these two, which are completely unnecessary, would keep her in fashionable footwear for only a few months. It would make total sense for you to say, "Let's wait a few months until you've stopped growing so fast.". An employee asks for a new car, believing that an SUV crossover (not the Maserati in the picture!

Sales 108
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Critical Elements of Proactive Client Retention

Sandler Training

Everyone loves a good quiz and the Sandler Research Center has a tricky question for any business leader responsible for customer success or net revenue retention. The post Critical Elements of Proactive Client Retention appeared first on Sandler Training.

Clients 104
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B2B Reads: Meme-based Marketing and AE/SDR Alignment

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. 5 Things to Cover In Your Weekly One-On-One Meetings with Salespeople.

B2B 104
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How Do I Develop Inbound Leads in a New Category?

SaaStr

Q: What’s the best way to develop inbound leads when creating a new market/product category? The answer is you do All of It. Just more of it. Category creation is hard because you have to build awareness of both a new vendor AND a new category. But … the problem you are solving isn’t new. That’s the key. So go everywhere that problem is: Content marketing.

Product 134
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

Imagine having the opportunity to sell into a company like Lyft in 2011. Imagine growing with them on their journey to becoming a publicly-traded company with an $11+ billion market cap. Back then, in 2011, Lyft was a small Series-A startup called Zimride with under 50 employees. Today, Lyft ($LYFT) has 5,000+ employees, operates dozens of offices around the globe, and went public on March 28, 2019.

Sell 103
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The “New” Onboarding

Partners in Excellence

I was speaking with a niece who’s a school teacher. She is entering the school year with a challenge she hasn’t faced. Her school district will, through at least several months, be teaching virtually. We talked about her biggest concerns: “Last year, when we shut down classrooms in March, I had been working with my students for the entire school year.

Meeting 103
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Reduce Your Server Response Time for Happy Users, Higher Rankings

ConversionXL

Server response time is often overlooked when it comes to improving page speed. It can, however, improve your site’s ranking. Users like fast sites, so Google likes fast sites. In this article, I show you how to reduce your server response time. I also provide a few other ways to improve your page speed. How much does server response time matter? Server Response Time (SRT) is the amount of time between when a web client makes a request (e.g., clicking on a link or entering a URL into the address

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How to Scale a SaaS business: 5 Growth Tips with Jason Lemkin + Algolia

SaaStr

The CMO and team at Algolia did a session with me a while back on the top mistakes founders make in the early days. While some of it was familiar territory, I thought it was a pretty fun discussion with a different perspective in many cases than we’ve touched on before. Check out the session here: Algolia also summarized their Top 5 take-aways here , and below: Most SaaS founders start out the same way— armed with ample expertise of the technical details that go into a product and with li

Growth 125
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Breaking The Commerce Bottleneck: Your SAP Exit Plan Starts Now

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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How We Narrowed Hundreds of Applicants Down to One: 4 Tips to Land Your Dream Sales Job + A Special Announcement

Sales Hacker

The instructions were simple. We announced the role via a LinkedIn post that had the above instructions. Within 24 hours we had over one hundred applicants. So how did we narrow it down, and what can you learn from Sales Hacker’s hiring process that will help you get your dream job? Now, before we go any further, it’s important to note that our process is a bit of a scrappy one.

Cold Call 102
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11 Tips for Virtually Pitching Marketing Campaigns

Hubspot

It's no secret that agencies are accustomed to wooing clients during in-person pitches. In fact, the term "pitch theater" is regularly used in the agency world to describe over-the-top presentations that go to great lengths to win accounts. But, with the recent shift to remote work, agencies can no longer rely on a firm handshake, in-person meetings, and casual small talk to help land them a client.

Pitch 101
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Sales Pipeline Radio, Episode 220: Q & A with Wendy White @wendywhite

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. Pacific you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

Pipeline 100
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When Selling for $2 Billion is Too Early

SaaStr

Q: Why do many startup owners sell their firm and move on instead of planning on making it a big player like Google, Microsoft, etc.? I remember not long ago I was at a SaaS event. A SaaS CEO running a $20b+ SaaS company bumped into a great SaaS CEO that had just sold for $2b, and said to him: “You sold too early.”. The SaaS CEO that had sold seemed almost defensive, and responded, “It was the right call in our space.”.

Sell 117
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New Research-Backed Strategies to Empower Managers as Culture & Engagement Leaders

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

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6 Most Effective Reactivation Strategies for Lapsed Customers

Predictable Revenue

Keeping your existing users is much more cost effective that finding and converting new leads. Despite this, the average business mailing list loses 25% of its subscribers every year. Reactivating your lapsed customers is key to preventing them from becoming lost customers. The post 6 Most Effective Reactivation Strategies for Lapsed Customers appeared first on Predictable Revenue.

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What a Serial Entrepreneur Learned From Spending Nearly $1M on Facebook Ads

Hubspot

When it comes to Facebook ads, you might feel like you've won the lottery if your ads perform well. However, you couldn't be further from the truth. In fact, I've spent more than $900K on Facebook ads in over 4 years. Facebook ads are a complex and nuanced form of marketing. Spending close to a million on ecommerce, real estate, festivals, mobile apps, and much more, I can say that I've learned a thing or two about running successful Facebook ads. 1.

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How to Improve Daily Operations With Process Optimization

G2

Whether you realize it or not, you and your team are constantly engaging in process.

Process 98
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Is the Covid Boost in Cloud and SaaS Already Over?

SaaStr

We’ve talked a lot on SaaStr recently on Covid Beneficiaries, the ones given a boost by the crazy times of this year. And I’ve seen it across my little investment portfolio too, from startups like Gorgias tripling on the back of the acceleration of eCommerce, to Talkdesk booming as call centers have to move to running distributed in weeks, to RevenueCat and others benefitting from an explosion in app development.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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Brian G. Burns Interviews Sean O’Shaughnessey On How To Win Large Enterprise Deals

Eliminate Your Competition

Brian Burns interviewed me for his podcast, The Brutal Truth , which can be found at [link]. This version of the video doesn’t have the automatic transcription of the original podcast. I have created a better transcription below. I encourage you to read it here. Brian’s podcast was titled The Top 3 Things You Need To Do To Close Large Enterprise Deals.

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How to Build Community-Centric Virtual Events, According to Moz's CMO

Hubspot

As you're probably well-familiar at this point, 2020 has brought with it plenty of disruption and change. Consider, for instance, the fact that I'm writing this post from my living room, which has slowly morphed into my full-time office (as well as a workout studio, movie theatre, and popular after-work happy hour spot). Along with a personal change in routine, the pandemic has severely altered how companies conduct nearly every aspect of business.

Territory 101
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Strategies for Powerful, Virtual Sales Conversations: 3-Steps for a Powerful Close – Episode 7

SalesProInsider

In this installment of Virtual Selling; Concrete Results episode – I’ll share an easy-to-implement strategy for increasing your probability of securing a decision or commitment at the end of your virtual sales conversation. Stalled Opportunities and Ghosting. One of the most challenging outcomes for sales conversations that I hear about are stalled opportunities and ghosting.

Closing 98
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Behind the Round with SaaStr: Klue Raises $15 Million from Craft Ventures for Competitive Analysis

SaaStr

Tom Taulli. Klue , which operates an AI-based competitive analysis platform, announced a $15 million Series A investment this week. Craft Ventures led the round and there was participation from HWVP, OMERS Ventures, Rhino Ventures, and BDC Ventures. The round also saw investments from angels like Frederic Kerrest, who is the co-founder of Okta. .

Consult 109
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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.