Iannarino
JANUARY 25, 2023
There is a battle being fought in B2B sales, fueled by disagreement on how sales organizations should improve their results. One side believes doing so is a matter of increasing efficiency , while the other side believes improvement comes from greater effectiveness.
Adaptive Business Services
JANUARY 25, 2023
I always tell people the same story … when I am considering referring you to one of my good clients … the deciding factor is generally based on my observed behaviors of you during our interactions. My theory is that, how you act with me will be the same way that you will act with my clients. What else do I have to go on? This same axiom will apply to interviewing new people for a sales position or, for that matter, for any position in your company.
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Martech
JANUARY 24, 2023
Every business needs new customers. Fortunately, some proven tactics work to consistently attract and convert customers like clockwork. You can use one or all of these tactics to fill your pipeline and grow your business no matter the time of year or the state of the economy. And the best part is, they don’t require a massive budget. Check out these 11 proven tactics you can use to generate more customers for your business. 1.
criteria for success
JANUARY 24, 2023
It's hard to believe we're one month into the New Year! Here are 9 questions for sales managers to ask themselves (or for executives to ask their sales managers) as we forward in the new sales year. 1. Have we set the right goal for 2023? The beginning of the year is a great time for a quick gut check. You may have set your goal last month or last quarter.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Anthony Cole Training
JANUARY 26, 2023
This year, we're celebrating a huge milestone- 30 Years of Anthony Cole Training Group. In 1993, Linda and Tony Cole decided to start their own training and development company. In this video, Tony shares 5 things that have helped us grow and serve others in these 30 years.
Iannarino
JANUARY 27, 2023
There is nothing worse than having to mark an opportunity record in your CRM as "closed lost." The second-worst prompt is "closed lost reason." The field in your CRM may have a drop-down menu, so you can easily document the reason you lost the deal. It stings a little to acknowledge that another salesperson won the client's business. It is proof your competitor did something different, something that gave them an edge in creating a preference.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
ClickFunnels
JANUARY 26, 2023
The post What is Payments.AI & How Does it Work With ClickFunnels 2.0? appeared first on ClickFunnels. ClickFunnels 2.0 is finally here! With it comes a whole swathe of new features — a full-blown CRM, visual funnel editor, course creator, membership site, eCommerce functionalities, and lots more… …such as Payments.AI If you’re a member, you might have noticed this tab in your ClickFunnels 2.0 menu… That’s your direct access to our Payments.AI platform.
Force Management
JANUARY 26, 2023
Achieving 100% forecast accuracy is a goal for any sales organization, but at times it can feel out of our hands. So many factors affect a successful forecast: external economic factors, problems within the buyer organization and the ability of sales teams to predict and execute their number. How do you improve forecast accuracy as a sales leader?
Iannarino
JANUARY 23, 2023
As a sales manager, you need to report on the success of your sales team, and a weekly B2B sales report allows you to share information with your company and help the sales force learn about their own performance. Your CRM captures all kinds of information from activity to outcomes. Your weekly sales report, however, should do more than count activities and outcomes.
Martech
JANUARY 26, 2023
As we enter 2023, it’s time to look ahead and plan your digital marketing priorities for the rest of the year. Surely, it will be a year filled with innovation and creativity as technology brands worldwide strive to stay competitive in a rapidly changing landscape. Reaching buyers today is difficult. With the many platforms and apps, it can take time to understand where your audience spends time online.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
ClickFunnels
JANUARY 27, 2023
The post Email Marketing For Doctors – Creating A Winning Campaign appeared first on ClickFunnels. Email marketing can be incredibly powerful when done right. In fact, when Litmus surveyed marketing professionals, 94% of them named email as one of their three most effective marketing channels. We would go as far as to say that it is the most effective marketing channel out there.
Membrain
JANUARY 25, 2023
There’s a long-standing myth that the most important thing salespeople need to do for any given opportunity is to reach “the decision maker.
Iannarino
JANUARY 24, 2023
Nobody likes rejection. It’s one of the reasons why almost two-thirds of sales reps report that cold calling is their least favorite part of their job.
Martech
JANUARY 27, 2023
Whew! We made it to 2023! As we closed in on the end of the year in December, the finish line seemed awfully far away. Many marketers told me they were busier than ever. I myself was fielding calls for strategy help, working on business deals and managing the chaos all the way to the eve of Christmas Eve, something that rarely happens in my 20-plus-year career.
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SaaStr
JANUARY 26, 2023
So there are a lot of rough and arm chair metrics for fundraising in SaaS in terms of valuations. For years, the standard was “about 10x” Top tier SaaS companies would tend to raise at around 10x ARR, with ones with slightly lower growth often raising at 5x. As SaaS picked up, 10x ARR remained a rough standard but for Series A, B and later rounds grew to about 15x for top performing SaaS companies.
Membrain
JANUARY 22, 2023
In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with sales expert Gretchen Gordon for a deep discussion of the complex world of B2B sales.
Iannarino
JANUARY 21, 2023
Your success in sales requires you to engage with all types of people. Selling happens in conversations about change. Creating new opportunities for your prospective clients and helping them take advantage of those opportunities requires excellent interpersonal skills. These are the soft skills you need to succeed in sales and improve your sales performance.
Martech
JANUARY 27, 2023
Marketing laws and regulations are nothing new. Until relatively recently, marketing regulations rarely went beyond the realms of trademark, truth in advertising and similar areas of consumer protection. The 21st century changed much of that. Data got faster, cheaper and more voluminous. Search engines, social networks, tracking widgets and more have made it easy for even the most novice of two-bit marketing organizations to get the most direct form of customer insight — in the form of something
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Partners in Excellence
JANUARY 27, 2023
My social feeds seem dominated with “hints and tips” for writing massive numbers of emails in the shortest periods of time. Today, I hit the tipping point, one was leveraging ChatGPT to write these emails. In reading it, the author had, apparently, discovered the concept of “mail merge,” using Google tools. And creating the “killer” email message using Chat, neglecting the fact that Chat can only produce a well articulated, grammatically correct, mediocre mess
Sales Pop!
JANUARY 25, 2023
Ever wanted to buy a product and was just a little bit unsure but in the end, bought it anyways? What urged you to buy that product? Chances are it was a good review, a recommendation from a friend, or a post you saw on social media. No matter the case, these are all examples of “social proof” in action. But what exactly is this and how can it be used to drive more sales to your business?
Iannarino
JANUARY 22, 2023
There are different types of leadership styles , and sales in particular has a number of sales management styles. Effective sales leaders can match the right style to the situation. Most sales leaders default to a consensus-building (democratic) style, inviting input from their teams. When asked to choose the type of leader they want to be, most managers say strategic or transformational.
Martech
JANUARY 23, 2023
Search marketing is a very big deal. Consider: While Google doesn’t disclose exact figures, numbers are estimated to be anywhere from 3.5 billion to a truly staggering 8.5 billion per day. Any way you slice it, it amounts to millions of searches per minute , all day, every day. And a huge percentage of those users are researching products to buy, deciding whether to buy those products, looking for options from multiple sellers and so on.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
SaaStr
JANUARY 25, 2023
So we took a look at ServiceNow a little ways back at $5B in ARR , but I thought it was worth another deep dive now for a very specific reason: Their very seasoned CEO has sees no real slowdown or downturn in their business. At $7 Billion in ARR, growing ~30% annually, quarter over quarter over quarter. “[We’re] not fighting those headwinds”: Given that customers sign 3+ year, $1m+ contracts, one wouldn’t expect any massive decline in revenue from any shorter-term macro
Sales Pop!
JANUARY 25, 2023
The digital world has changed drastically over the past few decades, and eCommerce has become a major player in retail. As eCommerce continues to grow, so does the data associated with products and services. As this data gets larger, it becomes increasingly important for businesses to understand and effectively manage their product data. In this blog, we’ll discuss the concept of eCommerce product data modeling and what you need to know to make the most of your business’s product dat
Iannarino
JANUARY 26, 2023
In sales, differentiation is critically important to success. One of the most popular business differentiation strategies is called blue ocean, which is based on the work of Chan Kim and Renee Mauborgne, business strategy professors at INSEAD. Blue ocean strategy occurs when a company creates a product or service that has no real sales competition. One of the more popular examples is Cirque du Soleil, which offers a one-of-a-kind entertainment experience.
Martech
JANUARY 23, 2023
As customer acquisition keeps getting more expensive, it makes sense to market more effectively to the customers you already have. Using psychological approaches in your email campaigns can motivate customers to act instead of making do with hastily written copy and a “Buy now” mindset. Knowing which approach to use — now, that’s the hard part!
Speaker: Yohan Lobo and Dennis Street
In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.
Search Engine Land
JANUARY 27, 2023
In the early 2000s, web search was mostly limited to search engines and online directories available at the time. But we have come a long way since then. Optimizing for search remains important today. But users no longer solely rely on traditional search engines to look up information. I believe it’s time for SEO professionals to think beyond Google and search engines and start looking at search holistically.
Sales Pop!
JANUARY 25, 2023
Did you know that 46% of job seekers believe company culture is a vital factor when looking for employment? This statistic alone shows why work culture is something you need to take seriously. However, it’s not just about attracting employees but retaining them and ensuring your workforce can operate to the highest level. Work culture plays a massive role in all of this!
SaaStr
JANUARY 24, 2023
During the Boom Times of late ’20-early ’22, we all often confused Taking Risks in hiring … with Just Plain Ignoring Flags. Great risks to take IMHE: Been a Director, but never VP. The best VPs of Sales I’ve hired were Directors of Sales before. Not ICs, not top reps. But folks that had built small teams themselves, and were ready to go to the next level.
Martech
JANUARY 26, 2023
It’s easy to see why call analytics platforms have become an essential martech tool. They let marketers collect, analyze and act upon the growing volume of data being captured from inbound calls to businesses. After you’ve determined if your company needs one , it’s time to select a vendor and schedule demos. It’s important to schedule them as close together as possible to help make relevant comparisons.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
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