The 5% Institute

NOVEMBER 25, 2020

Sales can be won or lost based on how you present and carry yourself – which is why sales professionalism is key to your success. In this article, we’ll explore what sales professionalism is, as well as the five key factors you need to position yourself as the easy choice for your potential clients. A trusted advisor mindset.

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Objectives and Key Results Repeat business Sales Clients 145

Martech

APRIL 3, 2023

Did you know that 91% of business buyers and 86% of consumers consider the company’s experience as important as its products and services? This article is a guide to conversational marketing and why it should be a key component of your B2B go-to-market strategy.

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GTM B2B Conversion Objectives and Key Results 123

Sales Hacker

SEPTEMBER 24, 2022

I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. In this article, I’ll walk you through: What a sales funnel is, The elements of a high-performing sales funnel, And finally, strategies to create sales funnels that get results.

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Objectives and Key Results Cold Call Sales Follow-up 119

Lead Fuze

JULY 5, 2023

Understanding how to overcome price objections is a crucial skill for any sales professional, marketer or small business owner. In the world of sales and marketing, pricing objection is often one of the most challenging hurdles to navigate. Don’t brush off their objections like dandruff on your shoulder.

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Price Objectives and Key Results Negotiate Sales 52

Lead Fuze

JUNE 27, 2023

To aid in making an informed decision that aligns with your specific needs and objectives, this blog post examines the key aspects to consider when choosing a content marketing agency. They also offer services like SEO optimization or social media management, essential for a successful content marketing campaign.

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Objectives and Key Results Contact Campaign Teamwork 96

Veloxy

APRIL 12, 2023

Speed up the process. This means providing them with accurate and up-to-date information about the benefits of solar, how it works, and what their options are. To educate your customers effectively, you can follow these tips: Provide easy-to-understand materials such as brochures or infographics. Let’s get started!

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Referrals Finance Objectives and Key Results Sales 246

The 5% Institute

DECEMBER 2, 2019

What is key account management? And what is the difference between key account management and sales? Then there is key account management and strategic account management – what is the difference? What Is Key Account Management? So what is key account management? What Is Key Account Management?

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Account management Objectives and Key Results Cross-sell Strategize 98

Lead Fuze

SEPTEMBER 30, 2021

Why is follow up email after meeting important? When you establish a new firm or introduce a new product, your first objective is to spread the news around the market; once this is accomplished, potential consumers will pull up their socks and become involved in the new endeavor. 8 Follow up Email After Meeting Templates.

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Veloxy

JUNE 22, 2023

So how do YOU create a sales messaging strategy that resonates with your target audience and drives results? The more you know about your potential customers and their pain points, the better equipped you will be to create sales messages that resonate and drive results.

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Objectives and Key Results Drivers/motivators Sales Technique 130

ClickFunnels

OCTOBER 22, 2021

Low-quality traffic — which refers to traffic that isn’t interested in what you’re offering or can’t afford it — will always result in a low conversion rate and a high cost per conversion. Work your way in — This means you’ll be emailing people, building relationships with key decision-makers, and looking for collaboration opportunities.

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Objectives and Key Results Sales Non-Profits Follow-up 248

Veloxy

JUNE 21, 2021

If you sell IT services, your cold calls could and should be different than a financial services consultant. You can use these scripts, tips, and tricks to up your cold call game. Handling Cold Call Objections. The key to the best cold calling scripts is a proper structure. Structure Your Cold Calling Scripts.

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Cold Call Objectives and Key Results Pitch Follow-up 298

Lead Fuze

MAY 26, 2023

In this blog post, we will examine several strategies that can help you optimize your agency relationships while ensuring they are in line with your business objectives. KPIs are measurable objectives that help track the success of your marketing efforts. But what are KPIs, you ask?

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Objectives and Key Results Campaign E-commerce Strategize 52

Lead Fuze

SEPTEMBER 2, 2023

Let’s delve deeper into this key strategy for sales success. The objective? The Trust-Building Role Of Lead Nurturing Activities At its core, lead nurturing activities aim to build trust between businesses and prospective clients over time. What is true about lead nurturing?

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Objectives and Key Results Non-Profits Trust Sales 52

Lead Fuze

JULY 3, 2023

Setting individual customer service goals is an integral part of any successful business strategy. Creating measurable objectives is essential for any salesperson, job seeker, entrepreneur or marketer aiming to enhance their customer service and business success. What is an example of a customer service goal?

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Service Customers Objectives and Key Results CRM 52

The 5% Institute

JULY 14, 2020

Selling financial services can sometimes feel a bit harder than selling other product types. Generally, when selling financial services, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. Selling Financial Services – 5 x Powerful Tips.

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Service Sell Objectives and Key Results Pitch 98

Search Engine Land

APRIL 15, 2024

Spambusters At the time of writing, Google is doing some major spring cleaning to tackle some of the spammy, low-quality content littering the search results. Any savvy marketer knows you build trust with your prospects by being helpful and sharing. To strengthen goals, follow a simple process called “The Five Whys.”

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Process Objectives and Key Results Angle Follow-up 115

Martech

OCTOBER 23, 2023

The trial will last 10 weeks and include testimonies from key figures like Alphabet and Google CEO Sundar Pichai. But it’s equally likely the trial will result in no changes and Google will be free to continue operating however it wants. We’ll keep updating this article with the latest developments from this landmark trial.

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Trust Objectives and Key Results Engineering Negotiate 78

The 5% Institute

APRIL 24, 2020

Selling services can sometimes feel a bit harder than selling other product types. Generally, when selling services, you’re selling the invisible; an intangible outcome or result of some kind. That’s why when selling services, you need to have a slightly different format and process to close more consistently.

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Service Closing Sell Objectives and Key Results 98

Lead Fuze

MARCH 1, 2024

A great leader doesn’t just bark orders; they build trust with every interaction and inspire their team to reach new heights. So gear up—these insights are about transforming your approach from simply managing people to empowering them.

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Teamwork Negotiate Trust Strategize 52

PandaDoc

APRIL 3, 2023

A sales playbook is a comprehensive collection of all your sales strategies, tactics, tools, and best practices for your salespeople to use and follow. The result? Free up time and mental space for sales reps Let your salespeople do what they do best: sell! What is a sales playbook? What do you need in a sales playbook?

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Objectives and Key Results Negotiate Contract Represent 52

Cerebral Selling

AUGUST 12, 2023

In my wildest dreams, I never imagined I’d end up in sales. Fortunately, we ended up growing that company to 700 employees and $100M over seven years before being acquired. Since leaving my post as a research scientist, I’ve been a part of four great start-ups in sales leadership roles. That’s rarely the case.

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Objectives and Key Results Pitch Sales Gaming 187

Search Engine Land

NOVEMBER 8, 2023

With the majority of consumers turning to search engines to find local products and services, optimizing your online presence for local searches can significantly impact your business’s visibility, credibility, and ultimately, its success.

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Objectives and Key Results Engineering Technique Trust 105

Search Engine Land

MAY 16, 2024

A site migration can feel like packing up your entire house and moving across the country. After this client’s site migrated about mid-April 2023, they experienced the following results when comparing February 2023 to August 2023: A 455% increase in daily traffic. Come up with a project plan.

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Objectives and Key Results User Experience Launch Engineering 85

criteria for success

MARCH 11, 2020

Handling objections at the close is a common hurdle salespeople must overcome when finalizing a deal. Different buyer personas may also pose final objections to confirm they're making the right decision by purchasing your product or service. Objections are Opportunities. Handling Objections. Download Now.

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Closing Objectives and Key Results Objection handling Cross-sell 69

Lead Fuze

JUNE 26, 2023

But their work doesn’t stop there; they dive deep into metrics analysis to understand key performance indicators (KPIs) and use data analytics tools for informed decision making. Transparency in client-agency relationship coupled with showcasing case studies as proof of work quality helps build trust among potential clients.

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Objectives and Key Results Campaign Promote Clients 97

Lead Fuze

DECEMBER 1, 2021

3 Steps to Build a Culture of Trust-Based Selling in Your Team: Why is Trust Important to a Salesperson. Trust is the key to making sales in today’s world. How do you build trust with the buyer? Why is Trust Important to a Salesperson? Trust is the risk-reward balance. Relationship.

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Trust Objectives and Key Results Quota Contract 52

ClickFunnels

JANUARY 1, 2023

With the right words, you can build trust and show them why they should buy from you instead of your competitors. The Great Copywriting Myth Before we dive into the 10 conversion copywriting tips, let’s clear up a common myth. And by following the steps below, anyone can succeed at writing their own copy. What do they want?

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Conversion Objectives and Key Results A/B testing Drivers/motivators 130

The 5% Institute

JANUARY 10, 2022

Selling them a product or service. As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. To learn more about how to identify your key decision makers, read the related article below for more information.

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Cold Call Objectives and Key Results Pitch Clients 144

The 5% Institute

AUGUST 9, 2021

There are a number of key things you’ll need to focus on to ensure you’re successful. Consistently deliver results. Present their products or services. Objection handling, and then again – ask for the sale. Related article: How To Position Yourself As A Trusted Advisor. Know your ideal audience.

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Closing Objectives and Key Results Lead generation Sales 145

PandaDoc

APRIL 21, 2023

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Key account management (KAM), also known as strategic account management, is a concept that first emerged in the 1970s.

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Account management Objectives and Key Results Strategize Legal 52

The 5% Institute

NOVEMBER 3, 2021

Selling them a product or service. As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. To learn more about how to identify your key decision makers, read the related article below for more information.

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Cold Call Process Objectives and Key Results Pitch 145

Veloxy

JANUARY 23, 2024

Key Takeaways Field marketing is an immersive strategy focused on in-person experiences to enhance brand visibility and influence purchasing decisions, using personalized interactions and localized campaigns to resonate with specific audiences. Grab a warm coffee or tea and let’s get started!

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Objectives and Key Results Territory Campaign Promote 130

Lead Fuze

JUNE 30, 2023

This post will delve into key aspects that define successful salespeople. We’ll also explore effective follow-up strategies using advanced tools like HubSpot, along with other beneficial resources for sellers. We’ll discuss the importance of persistence and thorough research in achieving your sales goals.

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Objectives and Key Results Objection handling Technique Pitch 52

ClickFunnels

DECEMBER 27, 2022

This enables you to then sell your products and services to them via email. Below there’s a section where Russel emphasizes that this ebook can help you get the results that you are looking for and provides more information about what’s included in it. Paid Ebooks Ebooks can be used for two different purposes: Generating leads.

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Objectives and Key Results Launch Profit margin Price 130

The 5% Institute

DECEMBER 5, 2021

Selling them a product or service. As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. To learn more about how to identify your key decision makers, read the related article below for more information.

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Cold Call Objectives and Key Results Pitch Sales 133

Lead Fuze

MAY 26, 2023

It is essential to partner with a digital marketing agency that comprehends your individual requirements and can help you reach your objectives in this ever-changing field. Conclusion Define Your Goals and Objectives First things first, let’s talk about goals. Establishing Short-term and Long-term Milestones Next up: milestones.

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Objectives and Key Results Price Clients Follow-up 98

Martech

FEBRUARY 13, 2024

Any tool in your arsenal that doesn’t directly contribute to these goals might end up as costly “shelfware.” Developing your alignment roadmap The following steps will help you create a plan to align your marketing technology with your main business goals. Which key goals will your marketing efforts affect?

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Objectives and Key Results Cross-sell Strategize Retail 91