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How Georgia-Pacific connects with customers on retail media networks

Martech

Georgia-Pacific advertises its popular paper brands — including Brawny, Angel Soft and others — on retail media networks. Q: Why did you decide to start advertising Georgia-Pacific brands on retail media networks? A: I worked at a number of companies before, but began at Georgia-Pacific in 2016.

Retail 115
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How Georgia-Pacific uses retail media networks to reach customers

Search Engine Land

Georgia-Pacific advertises its popular paper brands – including Brawny, Angel Soft and others – on retail media networks. Chris Wood (CW): Why did you decide to start advertising Georgia-Pacific brands on retail media networks? That’s when we started leaning into retail media networks in a really big way.

Retail 118
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7 Companies Hosting Great Virtual Conferences

Hubspot

In my pajamas with a bowl of popcorn, I was able to watch Miranda Lambert, Thomas Rhett, and Florida Georgia Line perform from their own living rooms. It makes sense: Virtual conferences enable you to lower set-up costs as well as cost of admission, and increases the opportunity for people across the globe to attend. Venture Café.

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2021: Outreach's Year in Review

Outreach

Outreach has more than 400 customers in the Southeast and nearly 100 in Georgia alone, half of which are based in Atlanta. Voice Dialer update provides a better call experience – With a reduced connection time by up to two seconds, Voice Dialer now allows you to add participants, as well as call data and notes, during active calls.

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Sales Pipeline Radio, Episode 191: Q & A with Robert Pease @RobertCPease

Heinz Marketing

Time to grab your board and swim out into that big sea of ideas that’s washing up on the shore right now. He’s a Tennessee native who’s a Georgia alum who is, I’m sure, going to be watching very closely. You’re trying to get to this plane of an average salesperson selling an average deal.

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8 of the Biggest Marketing Mistakes We've Ever Seen

Hubspot

We looked into the biggest mistakes from many popular brands -- but glossed similar instances of faux pas from smaller companies, because, well, we don't want to hurt the up-and-comers. The problem cost the head of Cartoon Network his job, and the broadcasting company $2 million in compensation for the emergency response team.

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Sales Pipeline Radio, Episode 148: Q&A with Scott Ingram @ScottIngram

Heinz Marketing

Fed up with the same old sales results? Tired of advice from so-called sales gurus who don’t actually sell for a living? With nearly two decades of sales experience under his belt, he’s ready to share 60 inspiring stories to help you finally sell like a heavy hitter. Matt: I thought Texas, Georgia.