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How Georgia-Pacific uses retail media networks to reach customers

Search Engine Land

Georgia-Pacific advertises its popular paper brands – including Brawny, Angel Soft and others – on retail media networks. Chris Wood (CW): Why did you decide to start advertising Georgia-Pacific brands on retail media networks? That’s when we started leaning into retail media networks in a really big way.

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How Georgia-Pacific connects with customers on retail media networks

Martech

Georgia-Pacific advertises its popular paper brands — including Brawny, Angel Soft and others — on retail media networks. Q: Why did you decide to start advertising Georgia-Pacific brands on retail media networks? A: I worked at a number of companies before, but began at Georgia-Pacific in 2016.

Retail 102
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Vera Stewart Doesn’t Take No For An Answer | A Story of Persistence

Sales Gravy

After graduating from the University of Georgia (Go Dawgs!) But Vera missed the sense of self-reliance that having an income brought her, and started a catering business out of her home kitchen in Cartersville, Georgia. After graduating from the University of Georgia (Go Dawgs!)

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The top five digital marketing courses in the U.S.

Martech

Purdue Digital Marketing Training Duke Digital Marketing Program LinkedIn Learning’s Marketing Tutorials Georgia State University’s Marketing M.S. Georgia State University’s Marketing M.S. Conducted by Georgia State University’s J. Alumni Status: Access to a network of alumni clubs. Purdue Digital Marketing Training.

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Pepsi, McDonald’s and the latest in digital out-of-home

Martech

Out-of-home advertisers expect DOOH publishers and retail media networks (RMNs) to prove campaign effectiveness with ads. Dig deeper: How Georgia-Pacific connects with customers on retail media networks McDonald’s has built a great store of first-party data through their loyalty program. Brand data.

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Can’t wait to meet you, Atlanta! New Gong Atlanta hiring hub offers REAL change, NOW.

Gong.io

The news is real: Gong is hiring in Atlanta, Georgia! Mission: To serve as a network of Latinx employees at Gong. We can’t wait to meet you, our soon-to-be Georgia Gongsters. Recently, our executive team made a significant corporate decision guided by our commitment to #belongatgong. We’re thrilled. Delighted , even. Why Gong?

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7 Companies Hosting Great Virtual Conferences

Hubspot

In my pajamas with a bowl of popcorn, I was able to watch Miranda Lambert, Thomas Rhett, and Florida Georgia Line perform from their own living rooms. And, despite being virtual, the conference will still include opportunities to network and learn from peers in the industry. Venture Café.