Highspot

DECEMBER 19, 2023

Facilitate Better Sales and Marketing Alignment By incorporating marketing initiatives into sales strategies, the playbook ensures that both teams work towards common goals with consistent messaging and resources. This results in a more powerful go-to market strategy. Let’s make those sales goals a reality!

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

Veloxy

FEBRUARY 15, 2024

These podcasts cover a diverse range of sales topics, including mastering the sales funnel, customer relationship building, sales psychology, leadership, personal growth, and the latest sales trends and innovations. Real Sales Talk is an excellent resource for individuals seeking modern techniques and business growth tips.

Gaming 233

Gaming Sell GTM Technique 233

Highspot

SEPTEMBER 15, 2020

Based in Paris, France, Shift Technology adopted Highspot because of the platform’s ease of use, analytics, and integration with Salesforce.com. “Enablement has been a vital go-to-market element for us,” said Don Matejko, President and Chief Revenue Officer at Shift. About Shift Technology.

Technology 52

Technology Technology Product Sales 52

Highspot

FEBRUARY 11, 2024

Now, I’m sharing more details about our first-sale teams’ strategy, including new talent joining us at a time when sales enablement has become essential to businesses’ go-to-market (GTM) success. He was also my VP of Strategic and North America Sales at SuccessFactors, when we drove four straight years of 100% or more ARR growth.

GTM 59

GTM Appointment Strategize Sales 59

Sales Hacker

FEBRUARY 13, 2020

Transitioning from mid-market selling to enterprise selling isn’t easy. In our first post we focused on how to be product- and market-ready, but that’s still only part of the solution. 1) Marketing: Does your marketing appeal to enterprise orgs? Account Executive in Enterprise Technology. Sales strategy.

Go To Market 71

Go To Market Up-sell Sales Strategize 71

Highspot

SEPTEMBER 17, 2019

Fall ‘19 Product Release Introduces New SmartPage Marketplace, Data Slices and Web Apps, Enabling Go-to-Market Teams to Elevate Customer Conversations. SmartPages offer extensible capabilities across content, data and web applications that drive customer engagement, sales performance and revenue growth. ” Availability. .

Technology 56

Technology Technology Launch Go To Market 56

Highspot

NOVEMBER 7, 2019

Escalating Demand for Sales Enablement and Highspot’s Category Leadership Drove 3,172 Percent Revenue Growth. 41 on Deloitte’s Technology Fast 500 , a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America now in its 25th year. SEATTLE, Nov.

Technology 61

Technology Technology Legal Networking 61

Martech

SEPTEMBER 14, 2023

4 Defend marketing efficiency and effectiveness above budget In challenging times , CEOs and boards can look to scale back go-to-market efforts, leaving marketing in a defensive stance when it comes to budget. A note on the martech front 2023 marketing budgets grew at a 72% slower rate (from 10.4%

GTM 120

GTM Market share Growth Technology 120

Heinz Marketing

JUNE 23, 2023

By Brittany Lieu , Marketing Consultant at Heinz Marketing Interested in hearing seasoned CMOs’ insights on 2023 go-to-market strategies? TRUST “We are a human-first business.” – Helen Baptist As we track progress toward our bigger strategic vision with small wins, admit where you suck.

B2B 93

B2B GTM Cross-sell Trust 93

Martech

MAY 13, 2024

What got your company here won’t necessarily help you in your next stage of growth. Since Marc Andreessen brought “Product-Market Fit” into mainstream startup vocabulary in 2007, this term has been seen as the ultimate goal for startups, often viewed as the holy grail of initial success. Product-market fit. The problem?

Go To Market 55

Go To Market Growth GTM Strategize 55

Heinz Marketing

OCTOBER 21, 2021

They focus on making their marketing ecosystem and strategic growth driver to their company goals. So, how do B2B marketing leaders go about determining whether their marketing ecosystems can meet these new business demands? Consistently achieved marketing goals. Integrated Marketing Technology.

Drivers/motivators 122

Drivers/motivators B2B Technology Technology 122

Martech

OCTOBER 14, 2022

Today, CMO positions are more than just higher-level marketing supervisors. They blend technology with traditional marketing capabilities while thriving in a chaotic, ever-changing environment and masters of creating demand. Responsibilities of a chief marketing officer. Growth driver. Overseeing market research.

Non-Profits 119

Non-Profits E-commerce Strategize Consult 119

Highspot

MAY 3, 2024

What’s missing is a strategic approach that unites all your revenue-generating teams. It requires multiple teams including marketing, customer success, account management, and more to optimize the sales cycle and performance. How well do your sales, marketing, and customer support teams collaborate? What is Revenue Enablement?

Cross-sell 52

Cross-sell GTM Technology Technology 52

Highspot

MAY 9, 2023

And rightfully so – the days of growth at all costs have sunsetted, giving rise to efficient growth. It takes you half the time and resources that it used to, streamlining workflows across the strategic enablement process of equipping, training, coaching, and analyzing your revenue teams.

Cross-sell 98

Cross-sell Strategize Sales Entertainment 98

SaaStr

NOVEMBER 28, 2022

What is the secret to aligning go-to-market teams and finance teams? These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. is an adaptive system, and companies focus on strategies to help them achieve 10x growth. Common SaaS strategies for 10x growth.

Finance 77

Finance GTM Government Territory 77

Sales Hacker

MAY 6, 2021

We’re in the middle of a transformational time in the world of technology across all sectors. With growth being the top priority of so many companies today, there are a lot of titles that come up in any LinkedIn search that may not be familiar to us. Big picture revenue growth and retention.

B2C 93

B2C Pipeline SQL Strategize 93

Martech

JANUARY 22, 2024

It helps you meet your clients’ specific needs in their industry and the current market, enabling you to track performance properly, collect the right first-party data and improve the revenue-generating potential of your campaigns. This leads to a more strategic campaign optimization throughout the buyer funnel.

Clients 108

Clients Closing Objectives and Key Results SQL 108

Sell Or Die

DECEMBER 6, 2023

Today we are joined by Kip Theno, he is Head of Practice Sales at SamaCare, commercializing partnership hyper-growth for the U.S. Kip brings more than twenty five years of experience in executive sales leadership for an array of medical technology companies. Kip was the founding Vice President of U.S. Vascular Solutions Inc.

Strategize 40

Strategize Sales Technology Technology 40

Heinz Marketing

APRIL 21, 2022

Portfolio companies require the right balance of focus, strategy, and execution to ignite growth during times of transition. Finding such a full-time key strategic resource takes a significant investment of resources and time. Can they understand the ecosystem, so they can help evolve the company’s approach and accelerate growth?

Strategize 107

Strategize Networking Growth B2B 107

Sales Pop!

AUGUST 3, 2023

Rev Ops becomes an indispensable ally for companies with a go-to-market strategy that demands seamless collaboration across departments and shared tools. The Strategic Integration of Technology In a world increasingly driven by technology, the strategic integration of tech solutions is paramount.

Customers 52

Customers Strategize Technology Technology 52

Highspot

NOVEMBER 7, 2019

41 on Deloitte’s Technology Fast 500 , a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America now in its 25th year. Highspot leads the sales enablement category with its technology innovation and unparalleled customer satisfaction. SEATTLE, Nov.

Technology 40

Technology Technology Legal Networking 40

SalesLoft

NOVEMBER 17, 2020

Whether you need to gain visibility into pipeline activity, manage deals, or decrease rep ramp time, Sales Engagement tools can help you improve efficiency, leading to sustained growth and profitability. Many sales teams pay a lot of money for sophisticated technology they barely use. Do you have a formal lead management process?

Territory 105

Territory Sales Technology Technology 105

Sales Hacker

FEBRUARY 9, 2024

But the perspective of realizing just how much you don’t know and how there are different ways of doing things is what will enable company growth to flourish. #3 Levelling Up: Cohort Course: Growth Marketing Strategy for B2B SaaS by Holly Chen. Online Resource: How to rank #1 on G2 by Ryan Hart.

GTM 67

GTM Real Estate Launch B2B 67

Sales Pop!

AUGUST 2, 2023

Outsourcing is a great way for companies to reduce costs and save up on resources while at the same time improving and accelerating their growth. Analyze Your Business Needs Before hiring an external sales team, you must check your business’s strategic requirements and objectives. This assessment should consider various factors.

Represent 97

Represent Lead generation Commission Sales 97

Martech

DECEMBER 21, 2022

Marketing management focuses on the strategies you develop and deploy to better engage with and reach your target market. As you face challenges with developing your products and services, marketing management continues to move your brand forward with that strategic vision.

Objectives and Key Results 101

Objectives and Key Results Teamwork Cross-sell Customer Relationship Management 101

Highspot

NOVEMBER 23, 2021

The integration gives go-to-market teams the ability to scale best practices across their sales teams and drive more revenue. “Together, Highspot and Gong are making it easier than ever for teams to share best practices, empower reps to succeed and, ultimately, drive business growth.” SEATTLE, Nov. About Gong.

Pitch 98

Pitch Sales Strategize Go To Market 98

Gong.io

DECEMBER 14, 2022

By focusing on creating raving fans, we’re ensuring the Gong Reality Platform is helping go-to-market teams increase productivity, reduce cycle times and win more deals. . The quarterly G2 reports look at customer satisfaction and market presence scores based on authentic, timely reviews from real users.

Pipeline 62

Pipeline Strategize Growth Trust 62

Salesforce

NOVEMBER 9, 2021

For a proper, thorough assessment, ask yourself about how you currently go to market. This will indicate whether (and how much) automating the process can help you strategically cut sales-related costs. Sales will undoubtedly take on new roles as your digital offering goes to market, so get their buy-in and remain transparent.

B2B 97

B2B Strategize Legal Represent 97

Sales Hacker

JUNE 14, 2021

Sales and marketing teams start their account-based sales (ABS) and account-based marketing (ABM) programs with strategic intentions. They target those that are in-market and those that should be showing intention. They take their eyes off the end goal, which should be revenue growth. But then things change.

GTM 80

GTM E-commerce B2B Profit margin 80

Salesforce

OCTOBER 12, 2021

Businesses are realizing that to stay agile, strategic, and most importantly, sustainable, they need a CRO who can fold marketing, sales, and customer success into one seamless revenue machine. “In They’re able to pinpoint how organizations can strategically move themselves into a very successful future.”.

Gaming 98

Gaming Cross-sell Sales Finance 98

Salesforce

OCTOBER 22, 2021

Many companies assume the same go-to-market strategies will be effective as they scale up, but that’s often not the case,” said Brandon Jones, head of Revenue Strategy and Operations at Komodo Health , which specializes in software for the healthcare industry. This will hamstring meaningful growth at scale.”.

Territory 98

Territory Strategize Sales Healthcare 98

Martech

AUGUST 22, 2023

Let’s look at a company that figured out how to change their marketing to meet their buyers’ behavior and create a positioning that added greater value to their perception in the marketplace. Finish Thompson has plenty of room for future growth. And they are continuing to expand their production capabilities.

B2B 80

B2B Process Manufacturing Customers 80

Gong.io

OCTOBER 19, 2021

Some of those things are tangible, like technology and sales funnel content. And some are intangible, like a learning culture; the knowledge provided in onboarding, training, and coaching; and insights into how your strategic initiatives do IRL. How does revenue operations drive growth? Sales Enablement has goals.

Quota 164

Quota Sales Strategize Objection handling 164

Salesforce

SEPTEMBER 19, 2023

Often, CROs have risen up through a classically successful sales career, only to face an entirely new challenge: take over every revenue-generating function in the business to drive predictable growth. To a sales leader, growth is narrow: Hit quota. What is the company’s vision for growth and possibility? It’s storytelling.

Gaming 59

Gaming Cross-sell Price Customer Relationship Management 59

Highspot

MAY 5, 2020

Thomas’ experience, market knowledge and passion for solving customer challenges will be instrumental in how we support DACH businesses in driving strategic growth.” “Now, more than ever, revenue teams across Europe need technology that enables them to authentically connect with customers,” said Hellweg.

Launch 52

Launch Territory Strategize Technology 52

SaaStr

MARCH 31, 2022

Jessica Alexander, Senior Director Cloud Technology & OEM Partnerships, Crowdstrike. And what’s also interesting about that is these are the two fastest growing IT spend categories in CIO’s portfolios with 24% year over year growth. Panel: Colleen Kapase, VP of WW Partner & Alliances, Snowflake. Rico Mallozzi, Sr.

Cross-sell 77

Cross-sell Finance Strategize Technology 77

Highspot

JANUARY 16, 2020

For companies who have already invested, the impact of revenue enablement is clear: it drives strategic growth; elevates customer conversations across sales, account management, and marketing; and empowers go-to-market teams to outperform in highly competitive markets. Ready to learn more?

Strategize 61

Strategize Technology Technology Account management 61