Highspot

NOVEMBER 7, 2022

A sales enablement tool should enable go-to-market (GTM) teams to support the sales team with content, training, coaching, and analytics — helping sellers provide a stellar buying experience and ultimately drive revenue growth. As such, it’s crucial to carefully consider your options when researching sales enablement platforms.

Government 52

Government GTM Sales Strategic partnership 52

Sales Hacker

NOVEMBER 15, 2017

Content Management System. Customer Relationship Management. Conversion is the process of turning a target consumer into a paying customer; or more generally, the point at which a user performs a specific action favorable to a marketer or a seller. General Manager. Go-to-Market Strategy. Closed Won.

B2B 105

B2B E-commerce Cold Call Represent 105

Highspot

MAY 30, 2024

Follow sales training best practices: Implement regular training sessions, including role-playing scenarios, cross-sell and upsell strategies, and go-to-market (GTM) initiatives to ensure teams can handle various sales situations. This ensures all team members are confident and competent.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. ” Aletta Noujaim. Amy Slater.

Sales 137

Sales Up-sell Start-ups Cross-sell 137

Martech

FEBRUARY 17, 2025

In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. Q: Whats behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer? Give it a try.

GTM 115

GTM Engineering Customer Relationship Management Lead generation 115

Highspot

FEBRUARY 17, 2025

There are three key reasons why sales teams benefit from integrating their tools and simplifying their stacks: Improved visibility and cross-team alignment: When different go-to-market teams are targeting different KPIs and using different tools to reach them, your organization as a whole will be inefficient.

GTM 52

GTM Customer Relationship Management Quota Relationship Management 52

Highspot

JANUARY 30, 2025

Skill Coaching focuses on developing specific competencies, or skills, that are essential for success in a go-to-market role. Rep Scorecards: Tracking Individual Performance A rep scorecard is a tool that tracks an individual GTM team members performance against predefined competencies. What is Skill-Based Coaching?

Objectives and Key Results 52

Objectives and Key Results Negotiate Objection handling Quota 52

Sales Hacker

FEBRUARY 4, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Casey Woo is the Founder and CEO of Operators Guild, an invite-only community for professionals in strategic finance and operations roles. GTM 132 Episode Transcript Scott Barker: Hello. GTM 132 Episode Transcript Scott Barker: Hello.

GTM 86

GTM Finance Cross-sell X-functional 86