SaaStr

APRIL 30, 2024

2023 saw the team grow from 6-10 reps, which is pretty modest, and they built an SDR function. At the end of ‘22, they started a small pilot and grew that function from one and two BDRs to a team of 10 and then 12. Nail down one small niche of a market before you hit the gas to scale. Every function gets a stack rank.

Go To Market 102

Go To Market GTM X-functional Objectives and Key Results 102

SaaStr

NOVEMBER 2, 2019

How does your customer success and customer support functions change with the move to enterprise? So the only [inaudible 00:15:26] think of how the pricing will grow with the customer when they consume more and more in terms of their growing niche in all three parameters, people, process, technology. Are you ready?

GTM 52

GTM Price Up-sell Product 52

Search Engine Land

APRIL 14, 2023

Instead of a niche audience of enthusiasts, do you want to reach a mainstream audience? Once, my website broke because the latest PHP version deprecated some built-in functions and interpreted others differently. Ideally, you check your site redesign as a website running beyond your local network.

UX 104

UX X-functional User Experience Technology 104

ConversionXL

MARCH 21, 2017

Now, it’s not a new practice to deliver messages via a trusted public figure. There have been dozens of studies showing millennials don’t trust traditional advertising. As social media use has become ubiquitous, influencers and celebrities have come to prominence on each new social network. Read the full Bloomberg piece here.

B2C 78

B2C Trust X-functional Pitch 78

ConversionXL

NOVEMBER 5, 2020

niche down”). If your network has expressed an interest in additional services, pivoting is a no-brainer. When clients ask, “Do you do X?,” it’s a good sign they trust you enough to take care of fixing that problem, too. ,” it’s a good sign they trust you enough to take care of fixing that problem, too.

UX 120

UX Clients Service Niche 120

SaaStr

SEPTEMBER 13, 2020

Then in HashiCorp’s case, one of the most exciting cloud infrastructure software companies that we found, they’ve expanded their second act with Terraform in the provisioning space, and then Consul in the networking space. . And do you trust the reports you’re getting about attribution and where the leads are coming in?

Non-Profits 62

Non-Profits Strategize Trust Growth 62

Hubspot

NOVEMBER 9, 2023

Despite dating all the way back to the MySpace era , marketing on X (formerly called Twitter) is still untouched for many businesses. Compared to other platforms, X has an intimidation factor. Behind its mysterious gestalt lies an enormous sea of opportunity for brands who learn to use X for marketing and sales.

X-functional 73

X-functional Sell Networking Follow-up 73

SaaStr

AUGUST 26, 2022

X this year. You don’t have to do every single function to still get a customer. There’s always room for innovators, even if they’re niche solutions. For all these types of categories, I know it’s trite, but you just have to find your 10 X feature that someone will buy. ” “2012.”

Quota 79

Quota Growth Product Closing 79

Hubspot

FEBRUARY 15, 2013

1) You need to be on every single social network. Research and learn about the makeup of the audience that populates each social network so you can figure out where you should focus. or social network XYZ. But social media, in terms of function and strategy, does not replace SEO. 2) Focus on Facebook. or LinkedIn.

Networking 78

Networking Follow-up X-functional Start-ups 78

Lead Fuze

AUGUST 3, 2021

In contrast to many other social media platforms, LinkedIn devotes an entire section of your account to “Recommendations,” which function as casual references for anybody who visits your profile and views your reviews. To market your company, make use of this part to reach out to your network contacts and potential customers.

Referrals 105

Referrals Clients Lead generation Contact 105