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What Is Competitive Advantage? Its Nature & How to Find Yours

Hubspot

The most successful products and services have some kind of edge — a defining, compelling x-factor that captures and capitalizes on potential customers' attention. The market for virtually every product or service is flooded with a variety of options — all serving the same fundamental function. Apple and Samsung both make smartphones.

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Google Ads turns 23: A look back at the biggest changes and advances in search

Search Engine Land

. “Demand Gen campaigns combine image + video ads in one place and can be used to drive conversions, site visits and actions like sign-up and add-to-cart across YouTube, Discover and Gmail,” Google Ads Liaison Ginny Marvin explained in a thread on X. The enhanced campaigns aimed to include advanced reports about users.

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Sales Pipeline Radio, Episode 314: Q & A with Phyllis Lee

Heinz Marketing

How blockchain technology affects digital advertising and go-to-market standpoints. Because blockchain technology does kind of enable and remove a lot of the pain points that people point out with Web2 today. I mean, even awareness about some of those very functional things need to kind of be surfaced.

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SaaStr Podcasts for the Week with Keith Rabois and Jason Lemkin

SaaStr

There are some companies that are technology companies that have to do work with them and do target them but that’s not the meat and potatoes of most companies. The idea of a weekend trip from New York, people live in New York, a weekend trip to London probably that’s not going to happen for a very long time.

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The Playbook to Scaling Your Team in Hypergrowth with Flexport CRO Ben Braverman (Video + Transcript)

SaaStr

Dallas, Chicago, Atlanta, New York, Philly, Amsterdam, Hamburg, Shenzhen, Hong Kong, and a few others. We also didn’t try to build a lot of the centralized functions too early. Would you like to talk to one of our reps about X?” That’s what Flexport did. So today, we’re global.

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The Playbook to Scaling High-Performance Teams with Gusto COO Lexi Reese (Video + Transcript)

SaaStr

We have 1,000 employees across three locations, San Francisco, Denver, and New York, and everything in the past four years has grown by more than 10 X. You’ll be on your company team, your functional team, an agile cross functional working group. How do you challenge directly X-axis? Trust gets shaken.

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SaaStr Podcasts for the Week with Kustomer, Google Cloud, and Zenoss — August 8, 2019

SaaStr

Ep 256: As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. I think from one perspective, at the end of the day, technology does become dated. So one is just the sheer technology aspect of it. So it’s that.

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