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13 Strategies to Shorten Your Sales Cycle

Veloxy

In the world of sales, time is money. This is where the concept of the sales cycle comes into play. A streamlined sales cycle can significantly boost your company’s efficiency and profitability. It can help you close deals faster, increase your sales volume, and improve your bottom line. What is a Sales Cycle?

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B2B vs. B2C Sales: 5 Key Strategy Differences

RingDNA

The main difference between B2C and B2B sales strategies is the decision-making process. B2C sales focus on quick, emotionally-driven decisions, often influenced by personal desires or immediate needs. In contrast, B2B sales involve longer sales cycles , multiple stakeholders, and decisions driven by logic, ROI, and business impact.

B2C
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11 Ways Sales Job Seekers Can Stand Out, According to Recruiters and Sales Leaders

Hubspot

As a business owner, sales isn’t just a job — it’s baked into everything I do. And if you’re looking for a sales role? But recruiters and sales leaders? I talked to recruiters and sales leaders to find out what separates the “maybe” pile from the “must-interview” list. You can’t escape it. Same story.

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10 Things That Are Different in Vertical SMB Sales with Toast’s CRO

SaaStr

Toast’s CRO Jonathan Vassel shared fascinating insights on how vertical SMB sales is fundamentally different—and why those differences can become massive competitive advantages. Here are 10 key lessons from Toast’s remarkable journey scaling vertical SMB sales: 1. Toast just reported Q1 2025 results showing $1.7

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An Essential Guide to Using the MEDDIC Sales Framework

Salesforce

Attracting qualified prospects — companies that are a good fit for your product or services — is more important in B2B (business-to-business) sales than earning a large number of leads. Identifying high-quality leads can be challenging though, which is where a sales methodology like the MEDDIC sales framework comes in.

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AI BDRs: A Game-Changer for Sales Teams or Just Hype?

Heinz Marketing

By Maria Geokezas , Chief Operating Officer at Heinz Marketing AI is rapidly transforming sales and marketing, and one area getting a lot of attention is AI-powered Business Development Representatives (BDRs). For CMOs and CROs, AI BDRs could present new opportunities to scale pipeline generationbut theres still a lot to figure out.

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The complete guide to social selling for B2B sales

Highspot

Key takeaways Engaging stakeholders at high-value business accounts on social media—notably, LinkedIn—offers a number of advantages for today’s enterprise sales teams. While marketing and enablement craft content to boost buyer and brand engagement, sales reps should spend time sharing those assets with select leads on social media.

B2B