Trending Articles

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A Smarter Way to Generate Leads

Anthony Cole Training

Selling to Zebras is a focused and effective lead generation strategy. There is no mistaking a zebra when you see one. If you book a safari to see the great African elephant and all you see is zebras, you're going to be disappointed. Maybe not the first couple days, because zebras are pretty cool—they’ve got those stripes. But eventually, you want to see that elephant.

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Leading with Purpose Is A Vital Success Factor

Sales Pop!

Upon starting anew for a career or business, it can be intimidating and overwhelming to make sense of everything we must learn and produce. We feel all eyes on us in every capacity, having us doubt our capabilities. It is vital to remind ourselves of our purpose to convey it clearly and effectively at every level and for all those we encounter. Moreover, consistency in all that we do, including ethical behavior with purpose underlying our activities and communications, is essential.

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The One-Page Funnel as Your Complete Business System

ClickFunnels

The post The One-Page Funnel as Your Complete Business System appeared first on ClickFunnels. Running a small business doesn’t have to mean juggling countless websites, apps, and complicated systems. What if you could simplify everything and run your business from one focused, powerful page? You absolutely can with a one-page funnel. A one-page funnel is a complete business system that handles lead generation, sales, upsells, email automation, and customer onboarding all from a single page

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Moving From “Doing More Things,” To “Doing Things That Matter More…”

Partners in Excellence

We’ve been conditioned to think that productivity is driven by doing more things. We focus on scaling those things. Whether it’s more outreach, more prospecting, more meetings, more demos, more proposals, more pipeline. To do more, we look at tools, methods, hacks, that help us do more things. We add to our tech stacks. We hire more people.

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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Dear SaaStr: How Do I Hire a Great VP of Sales?

SaaStr

Dear SaaStr: How Do I Hire a Great VP of Sales? It’s a classic SaaStr topic and a great deep dive is here: Hiring a Great VP of Sales: The New, Latest Edition with Jason Lemkin (Video + Pod) Hiring a great VP of Sales is one of the most critical decisions you’ll make as a founder. Get it right, and they’ll scale your revenue and team. Get it wrong, and you’ll lose a year—or more.

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3 Things We Learned About Using Data Cloud To Unify Our Data

Salesforce

Many enterprises today struggle with data silos and unreliable insights, which lead to a cloudy view of the customer journey. When data lives in disparate places, it makes it hard to act on — especially in the age of artificial intelligence (AI). A few years ago, that described Salesforce, too. As a large global organization with diverse customers and numerous acquisitions under our belt, we had a major problem with data stored across many different systems.

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Multiple Businesses. One Funnel Builder.

ClickFunnels

The post Multiple Businesses. One Funnel Builder. appeared first on ClickFunnels. Running a single business can sometimes feel like juggling fire. Running two or more? That’s a full-blown circus act. But what if the answer wasn’t “work harder” or “hire more,” but instead, work smarter with one platform? If you’ve ever wondered how to manage multiple brands, offers, or audiences without burning out, the solution is simple: better funnels, not more softwar

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Rethinking Account Development: A Customer-Led Growth Model for B2B

Heinz Marketing

By Win Dean-Salyards , Senior Marketing Consultant at Heinz Marketing With B2B growth increasingly powered by customers—not just marketing and sales—traditional funnel models are falling short. Linear approaches miss the nuance of how companies actually adopt and scale solutions internally. To address the issue, I’ve built an Account Development Model rooted in the principles of product-led (PLG) and customer-led growth (CLG) and inspired, in part, by the theory of innovation diffusion.

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SaaStr AI App of the Week: Syllable.ai

SaaStr

The Enterprise-Grade Platform That Makes AI Voice Agents Actually Work at Scale We’re proud to announce that Syllable is returning as a partner for SaaStr Annual + AI Summit 2026 , following their tremendous success and impact at our 2025 event. The Bottom Line: Syllable.ai is the first enterprise-grade platform that lets you build, deploy, and manage production-ready AI voice agents without the complexity.

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Data clean rooms: What you need to know

Martech

The way marketers use data is shifting fast, mainly because of privacy laws like GDPR and CCPA. Companies are under pressure to find new ways to analyze performance, target audiences and share data — without crossing legal or ethical lines. That’s where data clean rooms (DCR) come in. They’re not a cure-all, but they’re becoming a key part of the privacy-safe data collaboration and measurement toolkit.

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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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“Systems” Are People Interacting

Partners in Excellence

When we look at our GTM strategies, ideally, we are leveraging systems thinking. We’re not just optimizing isolated functions or hitting departmental/individual KPIs, but designing how the whole organization works. We look at workflows, roles/responsibilities, OKRs, not just within the functions, but how they interact with other functions and the rest of the organization.

GTM 91
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Future Red Sox Stars to Sales MVPs: Why One-on-One Coaching Wins

Understanding the Sales Force

This article begins with more baseball, but it’s about coaching salespeople, so please stay with me. The Baseball Story A sports-radio talk show discussed the Red Sox change in approach to coaching up their young players. They were referring to Roman Anthony and Cedanne Rafaella. Roman Anthony is the #1 prospect in all of Major League Baseball.

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Podcast - Look Me In the Eye with Julie Hansen

Membrain

In this episode of The Art and Science of Complex Sales, Paul Fuller sits down with Julie Hansen , sales trainer, former actor, and author of Look Me in the Eye. Julie shares her journey from media sales to acting and how her performance background shapes her sales training today. Together, they explore how salespeople can build trust through the camera, why presence matters more than perfection, and how to rethink virtual communication as a strategic asset rather than a limitation.

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How Anthropic Rocketed to $4B ARR — And Why Your B2B Playbook May Already Be Obsolete

SaaStr

When Anthropic hit a reported $4 billion in annual revenue at the end of 1H’25, it marked more than just another AI milestone. It validated a completely new category of B2B growth that’s operating by fundamentally different rules than anything we’ve seen before. Let’s break down the numbers that should make every SaaS founder rethink their growth assumptions: The Growth Trajectory That Breaks Every SaaS Model Anthropic’s Revenue Timeline: 2022: $10M (founding year revenue

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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3 marketing tasks genAI can help with — no copywriting involved

Martech

Last year, I wrote about three ways marketers could use generative AI without copywriting , and the response surprised me. Many of us are looking for ways to harness this tech without handing over our keyboards (or our brand voice). Since then, I’ve found even more smart, strategic ways to use AI. Not to replace marketers, but to make our work more efficient, creative and a little more fun.

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“How Are You Different?”

Partners in Excellence

A colleague and I were discussing a question we all face. It’s the “How Are You Different” question. As we discussed it, two thoughts came to mind: It’s a question customers always ask, but is it the best question they should be asking? We’ve been trained in how do respond, but are our responses the most important to the customer?

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5 different paths to launch AI agents (with examples)

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

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Podcast - Four Questions with Kelly Riggs

Membrain

In this episode of The Art and Science of Complex Sales, Paul Fuller is joined by Kelly Riggs , sales performance coach and founder of The Business LockerRoom. They dig into the realities of leadership, coaching, accountability, and why many sales teams fail to reach their full potential. Kelly challenges conventional thinking and offers practical guidance for creating stronger, more effective sales cultures.

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Breaking The Commerce Bottleneck: Your SAP Exit Plan Starts Now

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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Top 10 Interesting Learnings From Figma’s IPO Docs … That You May Have Missed

SaaStr

Beyond the obvious metrics of explosive revenue growth (48% YoY at almost $1B ARR!!) and strong unit economics … Figma’s IPO filing also reveals fascinating insights about the future of software creation, team collaboration, and platform business models. Here are the hidden gems: 1. The Great Role Blur: Designers Are Now the Minority Non-designers make up two-thirds of Figma’s 13+ million monthly active users.

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Why causal AI works when other forecasting models fail

Martech

Marketers have long been trained to think in linear terms. Historical data goes in; forecasts come out. Marketers are trained to think in linear terms. Historical data goes in; forecasts come out. The further you could project that forecast, the more confident you felt in your strategy. But that’s no longer how the world — or your buyers — work. Economic shocks, AI-disrupted behavior, shortened feedback loops and relentless volatility have made long-range forecasting feel more like superstition

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What Veteran Sellers Need to Know About Going from Referrals to Social Media

Sales Gravy

Here's the brutal truth about social media for sales: You're already behind, and it's going to be a grind. That's the reality Margarita from Dallas discovered when she called into our podcast. She's a seasoned realtor with 20+ years of experience, built her entire business on referrals and warm market relationships, and suddenly realized she needs to master social media to stay competitive.

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Why Great Omnichannel Marketers Think Like GMs

The Advantexe Advisor

Let’s be honest and reflective for a moment. For far too long, marketers, especially in the pharmaceutical industry, have been confined to a largely tactical role: content producers, email deployers, CRM campaign owners, and brochure creators. You get the drift. But in 2025 and beyond, the rules have changed. Omnichannel marketing is no longer just about building campaigns.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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Leveraging Your CRM to Stand Out In a Crowd

Adaptive Business Services

It’s a jungle out there and you and your competitors are all battling for your piece of the pie. Me, the only piece that I was ever interested in was the whole pie:) Getting there is easier said or done. Or is it? Selling has always been, and continues to be, a relationship-focused profession. This includes being able to stand out in a crowd and to stand above the crowd.

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Only 11% of Unicorn Exits Are IPOs Now (Down from 53%)

SaaStr

Most $1B+ Exits Aren’t IPOs Anymore. In fact, only 11% are. New research from Professor Ilya Strebulaev at Stanford University Graduate School of Business reveals a dramatic shift in how unicorns exit. The data, compiled by Stanford’s Venture Capital Initiative, shows IPO share of unicorn exits dropped from 83% in 2010 to just 11% in 2024—a fundamental restructuring of the exit landscape that has permanent implications for SaaS founders.

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Ripping up the rulebook: Marketing’s new frontier

Martech

In this episode of Playbook Broken, we explore how traditional marketing playbooks are becoming obsolete in the rapidly changing landscape influenced by AI and shifting buyer behaviors. Marc sits down with Zach Vidibor, CEO of Octave, to discuss the challenges and opportunities in modern go-to-market strategies. The conversation delves into the intricacies of delivering personalized, contextually rich messaging and the evolving relationship between sales and marketing.

GTM 72
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Capacity Beats Efficiency: How VMCL Gives Complex Sales Teams the Edge

Membrain

The most effective B2B sales organizations are more than just efficient. They’re effective. They make good use of salespeople’s time, they bring home more (and more profitable) sales than their competitors, and they stay strategic to provide outstanding value to buyers and to their own company.

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New Research-Backed Strategies to Empower Managers as Culture & Engagement Leaders

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

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The 3-Call Fallacy: Why Most Sales Reps Quit Prospecting Too Early

Sales Gravy

How many times do you actually attempt to reach out to a prospect before you give up? On the Sales Gravy Podcast, Jessica Stokes calls out a common sales reality when prospecting: “We all know the average salesperson typically stops after three, maybe four attempts before moving on. We assume they're not interested. We want to find a juicier lead.” This common behavior defines The 3-Call Fallacy—the flawed belief that if someone doesn’t respond after a few tries, they’re not interested.

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Pipedrive vs HubSpot CRM: Features, pricing, and more

PandaDoc

If you’re a growing business, you’ll likely face a familiar challenge: how to manage leads, track deals, and keep everyone on your sales team aligned without losing your mind. That’s why choosing the right CRM for your needs is crucial. With the help of a solid CRM, you can improve your sales efficiency and long-term growth. In this article, we’ll compare two of the top CRMs out there: Pipedrive and HubSpot.

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Dear SaaStr: What Are The Top Worries Founders Have As They Start to Scale?

SaaStr

Dear SaaStr: What Are The Top Worries Founders Have As They Start to Scale? B2B SaaS founders tend to share a lot of common concerns, especially as they navigate the different stages of growth. Here are some of the big ones I’ve seen repeatedly: 1. Customer Concentration Risk: Founders often worry about having too much revenue tied to a single customer.

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How to use AI to turn one event into a month of content

Martech

Congrats! Your team just delivered an outstanding conference. The speakers were dynamic, sponsors were happy, customers got face-to-face time with your executives and sales took home some shiny new leads. It’s your moment. You’re a star. But wait. The valuable content you created is already gathering dust. No one planned for repurposing, no one clearly owns the follow-up and now your content’s lifespan is shorter than ever.

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.