Search Engine Land

MARCH 2, 2023

Google Panda name revealed In 2011, Google’s Amit Singhal and Matt Cutts revealed that Google Panda was the true name of the update that was informally referred to as Farmer when it launched Feb. ” Google said the launch of the “Caffeine” indexing infrastructure inadvertently helped increase the visibility of “shallow content.

Launch 85

Launch Legal Engineering Networking 85

Search Engine Land

MARCH 9, 2023

comScore Search Share For February: Bing Grows (Yet Slows) And Yahoo Declines Again 2010: Google regained some share “lost” in January and Bing’s gains continued, albeit at a somewhat slowing pace. SEMPO Report Cuts Search Ads Forecast 2009: Search marketing spending would increase only 9% to $14.7

E-commerce 93

E-commerce Territory Engineering Networking 93

Search Engine Land

FEBRUARY 2, 2023

Also on this day Google will suspend merchant sites that show higher prices at checkout 2021: Starting on April 6, Google would begin enforcing price accuracy between Merchant Center feeds and checkout. Chrome’s Market Share Drops In January; Was It Due To Google’s Penalty? However, MUM was not used for ranking purposes.

Real Estate 94

Real Estate Retail Engineering Campaign 94

Search Engine Land

FEBRUARY 9, 2023

This was the third confirmed update to the algorithm, which launched Jan. Google officially displays years in business in local pack 2021: After several months of testing, Google officially launched a label that showed how many years a business had been in operation. 19, 2012 and was updated Oct. 2010: Better in general.

E-commerce 81

E-commerce Electricity Pharmaceutical Engineering 81

ConversionXL

FEBRUARY 3, 2022

A marketing growth strategy is about small and incremental wins that build up over time. In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. Rapid experimentation is critical to your growth marketing strategy.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

ConversionXL

JANUARY 18, 2022

Bellroy understands what captures the attention of their target audience (beyond the relevant challenges) based on their market research. They use these insights to launch branding campaigns aimed at influencing brand associations (customer feelings about your brand). Defining your brand’s building blocks with product marketing.

Product 110

Product GTM Construction Launch 110

ClickFunnels

JUNE 24, 2021

Read our Keap review: “Keap Review For 2021 – Features, Pricing & More”. Copywriter Laura Lopuch used cold email to launch and then 14x her freelance copywriting business. This campaign had a 56% open rate and a 9% positive reply rate. All this is super helpful if you want to stay on top of things at all times. Salesforce.

Prospecting 215

Prospecting Process Cold Call Customer Relationship Management 215

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey. That’s rarely the case.

Launch 96

Launch Product Non-Profits GTM 96

Martech

OCTOBER 23, 2023

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. 12 John Schmidtlein, lead lawyer for Google, claims the company dominates the search market due to being a superior product.

Trust 81

Trust Objectives and Key Results Engineering Negotiate 81

Search Engine Land

NOVEMBER 14, 2023

At the same time, we witnessed an upsurge in Performance Max adoption, GA4 updates, the launch of Transparency Center, and the rise of Generative AI. Here are four tactics to push the Performance Max limits and bring your campaigns to light. Monitor and enhance your campaign. Adopt multi-platform advertising.

Growth 106

Growth Objectives and Key Results Commission Campaign 106

Search Engine Land

MARCH 7, 2023

Google brings Full Coverage news to search results 2021: Google announced it was bringing the “Full Coverage” feature you can find in Google News directly to Google Search. Bing auto-tagging comes to Shopping Campaigns, Image Extensions 2016: Ad group tracking was also enabled via the utm_content tag.

Engineering 88

Engineering Launch Networking Entertainment 88

Search Engine Land

DECEMBER 13, 2022

Perhaps a PR campaign went viral, and now users worldwide look for your product, creating a constant demand for it. Whatever the reason, an expansion, a new product launch or a diversification will always have to be supported by a prompt, detailed analysis of every element not only in the wider strategy but in SEO, too.

Territory 99

Territory Networking Campaign Launch 99

Search Engine Land

JANUARY 24, 2023

Additionally, Microsoft Ads provides detailed analytics that are easy to interpret, making it easier to track ROI and refine campaigns over time. Google typically sits around 83.84% share of the global search market (fallen from 89.95% in the past three years); during the same timeframe, Bing’s share has risen from 3.99% to 8.88%.

Campaign 92

Campaign B2B Networking Price 92

Search Engine Land

JANUARY 26, 2023

Google AdWords API launches In 2005, Google launched the Google AdWords API. It wasn’t until April 29, 2021 that Google would tell developers using the AdWords API they would need to upgrade to the Google Ads API by April 27, 2022. Is Apple About To Launch A Competitor To Google Street View? WordPress 5.9

Gambling 90

Gambling Launch Engineering Campaign 90

ConversionXL

JANUARY 18, 2022

It’s one of many ecommerce software platforms on the market but only the fifth most popular by market share. Yet, in 2021, Shopify posted record sales, growing 113% year-over-year and doubling in brand value to $828 million. But if your market is crowded, you’ll need to stand out with more than just recognition.

Trust 94

Trust Follow-up Campaign CRM 94

Search Engine Land

FEBRUARY 16, 2023

Microsoft introduces the Bing Network In 2016, Microsoft announced the launch of the Bing Network, marking the end of the Yahoo Bing Network. Also on this day Google launches Google Business Profiles calls API 2022: Businesses could pull call history data from this API and into their CRM software.

Networking 89

Networking Gaming Commission Engineering 89

Search Engine Land

FEBRUARY 14, 2023

The State Of Online Marketing In Russia 2011: Yandex was the market leader, with a 64% market share, more than double Google’s 22% share. Yahoo Launches Suggestion Boards – Digg Community Upset 2007: The boards let you “browse suggestions from other site visitors or post your own.

Engineering 90

Engineering Entertainment Sports Retail 90

Search Engine Land

JANUARY 3, 2023

2021: The new crawling and indexing data, all of which really weren’t directly related to the performance of your search results in Microsoft Bing, became available directly in the search performance report. Google launches Question Hub for U.S. Google launches Question Hub for U.S. publishers. publishers. by Joe Martinez.

Launch 91

Launch Engineering Drivers/motivators Territory 91

Search Engine Land

JANUARY 10, 2023

Microsoft Advertising Shopping campaigns reporting enhancements. 2022: Plus, Microsoft Audience Network, Similar audiences and in-market audiences expanded. 2021: The updated report gave specific categories and labels for errors and responses. Google Launches A Worldwide Science Fair For Teens. German Govt.

Finance 85

Finance Engineering Launch Campaign 85

Search Engine Land

JANUARY 14, 2023

At launch, Facebook Graph Search only included people, photos, places and interests. LinkedIn launches LinkedIn Marketing Labs on-demand courses for advertisers. 2021: The courses cover the basics including an introduction to LinkedIn Ads, how to use LinkedIn ad targeting, and reporting and analytics for LinkedIn ads.

Engineering 99

Engineering Launch Retail Networking 99