SaaStr

JUNE 30, 2025

These tools aren’t just shiny objects — they’re the foundation of how a small team creates outsized impact. ✨ Lemkin (@jasonlk) June 4, 2025 The AI revolution isn’t coming. We feed it our YouTube videos and SaaStr sessions, and it spits out crisp, actionable summaries that actually capture the key insights.

Objectives and Key Results 98

Objectives and Key Results GTM Niche Gaming 98

Sales Hacker

FEBRUARY 3, 2025

Set core goals and bet on S-Curves Owners 2025 plan revolves around two key elements: Core Initiatives: A set of seven essential strategies that, if executed well, will drive the planned revenue growth (for Owner in 2025, 2x revenue growth). These plays ensure that all functions are driving toward the same objectives.

GTM 66

GTM Objectives and Key Results Quota Real Estate 66

Highspot

JUNE 17, 2025

Key Takeaways Best-in-class AI sales assistant software helps sales managers and their teams tackle time-consuming, routine tasks and enhance customer interactions. Nearly half (49%) of go-to-market (GTM) teams use AI sales tools, and 41% plan to in 2025. This resulted in 20% more platform usage.

Sell 52

Sell Objectives and Key Results GTM Hospitality 52

Highspot

JUNE 23, 2025

Bain’s 2025 Commercial Excellence and Revenue Growth Agenda confirms what many sales and revenue leaders already suspect: companies leading the pack consistently outperform by turning strategy into action and doing it at scale. Maybe your reps are getting stuck because they skipped objection-handling content. They’re executing smarter.

Growth 52

Growth B2B Objection handling Objectives and Key Results 52

Highspot

JULY 3, 2025

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Ongoing sales rep training and coaching and analysis and adjustment of content provided to and plays executed by sellers lead to B2B sales improvements.

B2B 52

B2B GTM Objectives and Key Results Sales 52

Salesforce

JUNE 11, 2025

Identify and classify common queries First, it’s key to identify the types of questions your users ask that the LLM will get wrong unless you provide more context and instruction for how to answer. Expanded: “Retrieve the Key Sales Domain Manager from Opportunity_Grouping_Role__c for opportunity ACME, filtering by Primary__c = true.”

SQL 52

SQL Objectives and Key Results Consult CRM 52

Martech

JUNE 9, 2025

We failed to see the lie and took the bait for the promise of a way to tangibly measure marketing results in the short term, focused on revenue. With a campaign, you’re working toward a fixed objective within a set timeframe. As such, a continuum approach has merit for building momentum.

B2B 62

B2B Objectives and Key Results Campaign Clients 62

Heinz Marketing

NOVEMBER 22, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing We’re nearing the end of 2024, and planning for 2025 is in full swing. They tackled the essentials of building agency partnerships that drive real results. Matt: Start with clarity on your objectives. Or by contrast, it’s probably not a great fit?

B2B 52

B2B Objectives and Key Results Niche Gaming 52

Salesforce

FEBRUARY 17, 2025

What you’ll learn: Why increasing your sales matters Strategies for increasing your sales Advanced techniques to increase sales Maintaining sales growth Drive pipe faster with a single source of truth Discover how Sales Cloud uses data and AI to help you manage your pipeline, build relationships, and close deals fast. The S.M.A.R.T.

Territory 59

Territory Negotiate E-commerce Objectives and Key Results 59

RingDNA

MARCH 18, 2025

The last generation of conversation intelligence solutions promised a way to fix this, but often fell short in delivering value in many key areas — particularly in terms of saving managers’ time, helping in the moments that reps need it most, and empowering every member of the sales team to improve independently. The result?

Conversion 62

Conversion Objectives and Key Results Sales CRM 62

Salesforce

MARCH 31, 2025

They take center stage at National Small Business Week from May 4-10, 2025. Key activities at Small Business Week The week is a mix of events and festivities, including workshops, conferences, webinars, and award ceremonies. It helps you set goals that support your long-term business objectives and drive “actual” results.

A/B testing 59

A/B testing Objectives and Key Results CRM Customer Relationship Management 59

Hubspot

OCTOBER 1, 2021

As 2022 approaches and we move further into the new decade, some key CRM trends will shake up the industry as we know it. AI is becoming a key part of CRM systems. As CRMs continue on their trend of becoming cheaper, simpler to implement, and easier to use, these objections are becoming increasingly irrelevant.

CRM 95

CRM Objectives and Key Results X-functional Real Estate 95

InsightSquared

JULY 1, 2021

In fact, according to Gartner , by 2025, 75% of the highest growth companies in the world will deploy a revenue operations (RevOps) model. A complete revenue intelligence platform unites several key technologies and processes, and addresses the data and analytical limitations that have long hindered operations teams. . Sales Pipeline.

Cross-sell 62

Cross-sell Contract Objectives and Key Results Quota 62

Highspot

AUGUST 26, 2024

Marketing generates leads that don’t quite match what sales needs, sales chases targets without a clear view of what’s coming down the pipeline, and customer success struggles to keep clients happy. According to Gartner, 75% of the highest-growth companies will deploy a RevOps model by 2025.

Objectives and Key Results 52

Objectives and Key Results CRM Growth Technology 52

Outreach

SEPTEMBER 2, 2021

While key performance indicators, or KPIs, are the best way to see how your team is doing and assess the health of your pipeline, it can be a little overwhelming with so many different KPIs and data points to look at. In fact, 80% of B2B sales interactions are expected to occur in digital channels by the year 2025.

Objectives and Key Results 40

Objectives and Key Results Pipeline Profit margin Sales 40

Understanding the Sales Force

JUNE 20, 2025

Let’s break down what they’re searching for and why investing in their sales teams with proven training is the real key to explosive growth. What CEOs Are Searching For (And Why It’s Not Enough) Grok AI determined that CEOs are diving into eight key areas online to drive revenue, based on 2025 trends.

Objectives and Key Results 62

Objectives and Key Results Strategic partnership Pipeline Growth 62

Sales Hacker

FEBRUARY 14, 2025

At its core fundraising or selling comes down to three key priorities: Building your network Providing value to that network Turning that value into pipeline Anyway, lets get into it. Max and I have always leaned heavily on marketing and media to drive outsized results. But this time, that tool was off the table.

GTM 77

GTM Sell Pipeline Networking 77

Gong.io

SEPTEMBER 26, 2022

Gartner predicts that 80% of B2B sales interactions will occur in digital channels by 2025. With these insights, you can replicate their success across your team and push more deals through your sales pipeline. This can result in inconsistent messaging. Start by setting objectives for each rep, but be clear here.

Objectives and Key Results 108

Objectives and Key Results Pitch Pipeline Sales 108

Sales Hacker

JANUARY 7, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Fred Viet serves as the Chief Sales Officer at Aircall, overseeing global sales and playing a key role in scaling the company’s reach over the last four years. New year, time to take back control – 2025 is the year of inbox zero.

GTM 113

GTM Sell Customers Cold Call 113

Veloxy

MAY 28, 2025

While they’re closing, their CRM updates, objections are preempted, and the next-best lead is already queued. That’s field sales in 2025. The result? But in 2025, artificial intelligence is changing what productivity means in the field. That’s not tech for tech’s sake. The clipboard’s dead.

Territory 147

Territory Objectives and Key Results Cross-sell Sales 147