ConversionXL

MAY 3, 2017

Facebook is, by far, the most promising social advertising platform for E-Commerce purposes — the site has 1.86B users , an average ROI on targeted ads of 152% , and is responsible for 85% of all social media e-commerce. They promoted their new yarn subscription service to potential customers using custom audiences.

E-commerce 133

E-commerce Customers Cross-sell Represent 133

ConversionXL

MARCH 10, 2016

Can you still run A/B tests? But sometimes you can still test. While it’s easier to test when you have a million visitors a month and a thousand sales a day, that’s a luxury not a lot of small businesses and startups experience. Because Bob & Lush is a premium brand, they aren’t really competing on price.

A/B testing 77

A/B testing E-commerce Trust Conversion 77

Sales Hacker

FEBRUARY 12, 2021

What makes HubSpot Sales Enterprise stand out is that it was built from the ground up with natively integrated features to support the sales, marketing, and service operations of a large company. Another thing that’s worth mentioning about HubSpot is the pricing. Build and maintain a complete product library. Salesforce. G2 Rating : 4.2

CRM 86

CRM Territory Price E-commerce 86

ConversionXL

JUNE 16, 2022

FedEx’s “E-commerce Playbook,” for example, is a useful resource for building a successful ecommerce brand aimed at ecommerce business owners. Where your product or service fits into the market. Standard email reply and social media message templates that can be used for out-of-hours customer service and engagement.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

ConversionXL

JULY 2, 2015

Whether you’re just starting your first a/b tests or you’re just looking for continuous and never ending improvements, these tactics are worth a look. At the very least, question your assumptions and give ‘em a test. For example, we added a budget field on our conversion optimization services page.

A/B testing 129

A/B testing E-commerce Objectives and Key Results Conversion 129

ConversionXL

JULY 2, 2015

Whether you’re just starting your first a/b tests or you’re just looking for continuous and never ending improvements, these tactics are worth a look. At the very least, question your assumptions and give ‘em a test. For example, we added a budget field on our conversion optimization services page.

A/B testing 129

A/B testing E-commerce Objectives and Key Results Conversion 129

ConversionXL

MAY 24, 2013

A strong A/B testing plan will allow you to increase your revenue. A/B testing produces concrete evidence of what actually works in your marketing. This post is about A/B testing, since this technique produces the fastest gains and has lower chances of error through misuse.

A/B testing 131

A/B testing Objectives and Key Results E-commerce Real Estate 131

Salesmate

JUNE 11, 2021

For example, say you want to welcome a customer who visited your profile today and filled his details in a webform that you placed on your website for inquiries about your product/ services. You might have some (or many) customers that don’t buy your services anymore due to some reason. Email service provider .

Real Estate 52

Real Estate E-commerce Campaign A/B testing 52

ConversionXL

AUGUST 28, 2014

In a 2013 study by eConsultancy & RedEye , surveying almost 1,000 client-side & agency marketers, it was found that 60% found A/B testing to be “quite valuable” to their business. What’s interesting is that another study by VWO found that only 1 in every 7 A/B tests is a statistically significant winning test.

A/B testing 104

A/B testing E-commerce Clients User Experience 104

Martech

FEBRUARY 24, 2022

Consumers crisscross multiple online and offline channels, often from the comfort of their own homes, to research products and services and make informed purchase decisions. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. CallRail’s platform (via Callrail). Product overview.

E-commerce 98

E-commerce Healthcare Real Estate Original Equipment Manufacturer 98

PandaDoc

DECEMBER 12, 2022

To that end, it allows you to track, manage, and automate your sales, marketing, and customer service channels. With the right tool, you get a complete view of the entire customer lifecycle, resulting in more sales, better customer service, and higher profitability. Price: $25 per month for a yearly subscription (maximum 10 users).

E-commerce 52

E-commerce CRM Price A/B testing 52

Hubspot

APRIL 25, 2019

An email newsletter tool is essential, since it allows you to beautifully design a newsletter email, deliver the email to your subscribers with features such as A/B testing and smart content, and monitor and analyze how the newsletter performed. Pricing starts at $10 per month for 500 subscribers. Image source: GetResponse.

A/B testing 101

A/B testing E-commerce Contact Price 101

ConversionXL

APRIL 23, 2013

You figure this stuff out through talking to them, user surveys, usability tests and split tests. You really need to understand how your product or service fits in the lives of your customers. A negative first impression will be a drag and affect the whole perception about your products and services.

Drivers/motivators 134

Drivers/motivators Objectives and Key Results E-commerce A/B testing 134

ConversionXL

OCTOBER 17, 2012

This probably sounds way too simple to work – isn’t answering customers’ questions the whole point of customer service? What if the Experts don’t beat the best price you’ve already found? We refund the fee if our experts can’t beat your best price. Not only your best price, but your best price less the finder’s fee.

Campaign 104

Campaign Conversion E-commerce Education 104

ConversionXL

APRIL 3, 2018

Two scariest words for SaaS customer – “pricing change’ – avoid shocking customers. Main focus – start testing your pricing model and the value proposition (what resonates with the clients). You can use AI even when you haven’t mastered traditional testing. Create intimacy. Hard to scale.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

ConversionXL

MAY 15, 2018

It’s crucial that this list be made up exclusively of people who have spent money on your product(s) or service(s). They might be concerned with price, whether your product has a specific feature, or whether your company adheres to specific ethical standards. The more recent their transactions, the better. Whom to survey? Conclusion.

Product 100

Product Objectives and Key Results E-commerce A/B testing 100

ConversionXL

APRIL 13, 2015

Dynamic Images and Pricing. As the study points out: 91% of all US consumers still use e-mail daily, and the rate at which e-mails prompt purchases is not only estimated to be at least 3 times that of social media, but the average order value is also 17% higher. And just A/B testing isn’t enough. Dynamic Prices.

E-commerce 130

E-commerce CTR Price Retail 130

Hubspot

JUNE 14, 2019

Pricing: There's a free plan that offers a ton of flexibility in terms of what you can build, although you're limited to 20 responses per month. Pricing: You can start for free with the Basic plan and upgrade for more functionalities starting at $29 per month. Pricing: The basic tool is free. Image Source. Image Source.

Price 101

Price E-commerce A/B testing Contact 101

ConversionXL

JULY 11, 2016

Use mini-stories describing your product/service instead of (empty) umbrella terms that everyone else uses. Annemarie Klaassen & Tom van de Berg – Moving Beyond Testing for Absolute Truths. Three tactics to maximize revenue from a CRO program: Free test software. Display pricing plans in the right manner.

E-commerce 79

E-commerce A/B testing GTM Drivers/motivators 79

ConversionXL

AUGUST 17, 2016

This is, in a way, an ultimate guide (overused though the term is), so here’s a short table of contents if you’d like to jump around: How To Run A Holdout Test. Write Emails Tha Focus on Customer Service (Here’s How). We see shopping cart abandonment as a conversion rate optimization and customer service opportunity.

Campaign 74

Campaign Process A/B testing CTR 74

Martech

FEBRUARY 25, 2022

Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments. For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report.

E-commerce 117

E-commerce B2C Manufacturing CRM 117

ConversionXL

APRIL 3, 2019

Challenging your own understanding of the product via experimentation is critical: It flips the “all tests should win” thinking upside down—“9/10 tests fail” (VWO), but learning is never a failure. Find the smallest steps to test the riskiest assumptions quickly. Eric Allen: “Losing Tests Can Be Winners, Too.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

APRIL 6, 2016

C-R-A-V-E-N-S model is a scorecard for social proof (Rate each of the factors on a 5 point scale): C redible (believable, authentic, trustworthy, authoritative, “ethos”). E numerated (quantified, scored, ranked, calculated, “logos”). Ton Wesseling: How to Utilize Your Test Capacity? Can begin running tests. Optimization.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77