Hubspot

DECEMBER 13, 2012

And if you're a marketer who wants to give your holiday campaigns some extra oomph in the SERPs, it's probably too late to improve your organic search rankings -- at least if you want some quick holiday returns. You can set up a campaign , and within a few hours, people will be able to see your ads and click through to your website.

Campaign 70

Campaign CTR Angle Promote 70

ConversionXL

JULY 7, 2019

Show the products from different angles and in context; make them zoomable. Steve Madden has two top-level menu items for discounted products: 6pm has four different promotions for discounted sections of the site: 7. Movies Unlimited got a 500% ROI with a shopping cart abandonment campaign. Quality product images. Only 14.6%

Conversion 105

Conversion Retail Price Territory 105

Hubspot

MAY 21, 2019

Fortunately, with neuromarketing, which is a blend of neuroscience and marketing, brands can gauge the emotional resonance of their current and future marketing campaigns. People trust customers over marketers because marketers have an agenda -- they promote their product or service to generate sales. Podcasting.

Angle 78

Angle Entertainment Retail Technology 78

Hubspot

JUNE 13, 2019

For instance, if you're offering discounts on Black Friday or Cyber Monday, why not reach out to retail journalists to highlight your offers? Ensure it's unique : A powerful subject line should be disruptive, innovative, or offer a human interest angle. Instead, try slightly tweaking the angle of your pitch.

Pitch 101

Pitch Angle Contact Follow-up 101

Hubspot

JUNE 11, 2013

They launched an ad campaign designed to convince men that the size of a diamond in an engagement ring showed how much they loved their fiancé. The campaign may have been decades ago, but DeBeers'' impact is still seen in advertising for diamonds today, and the attitude toward diamonds today. DeBeers decided to change all this.

Networking 75

Networking Gaming Campaign Retail 75

Spiro Technologies

AUGUST 3, 2023

Transcript Adam Honig: Since we’re in the AI space, we always like to bring in an AI angle. So it’s integrated into the CRMs, into your different software so that you can get analytics and see from this specific campaign, how many people converted into it. Because for the most part, the whole industry still works on me.

E-commerce 52

E-commerce Cross-sell Up-sell Manufacturing 52

ConversionXL

OCTOBER 13, 2015

In Lean Analytics , Alistair Croll and Benjamin Yoskovitz gave a great example of the value of cohorts, using data from a hypothetical online retailer: January. Some things cohorts can answer: How did customers who came in from the Christmas campaign behave differently than those at other times of the year? Total Customers.

Conversion 116

Conversion A/B testing X-functional Drivers/motivators 116

Martech

NOVEMBER 10, 2023

In my last post , I covered how to write prompts for generative AI to create an email campaign brief that incorporates persuasion principles. Some notes before we dive in: We wanted to learn how ChatGPT could factor into our campaign process at all stages to help us set up, test and launch campaigns faster. Why this match-up?

A/B testing 105

A/B testing Campaign Retail Angle 105

ConversionXL

JUNE 30, 2021

What’s more, the company’s branding, marketing campaigns, tone of voice, and services all align with its USP. The USP promotes Bee’s Wrap as an alternative to single-use plastics and a long-term solution to the problem of plastic pollution. Fabletics isn’t a unique brand, but it’s found a unique angle. Premium fabrics.

E-commerce 149

E-commerce Sell Angle Up-sell 149

Hubspot

FEBRUARY 6, 2019

Google Shopping also benefits retailers because, when a shopper clicks on a product link, they’re sent back to the retailer’s site to make the purchase. We compiled this guide to help you better understand Google Shopping and get started with your first Shopping campaign. Create a Google Shopping campaign. By clicking on.

Retail 74

Retail Campaign E-commerce Price 74

Hubspot

DECEMBER 20, 2013

The end of the year typically entails some last-minute Christmas shopping, finalizing plans to see family and friends, and -- if you''re marketers like us -- prepping for next year''s campaigns. 7 Great Holiday Marketing Campaigns of 2013. 1) The Santa Brand Book. Santa is a Concept, not an idea. It''s an Emotion, not a feeling.

Campaign 78

Campaign Angle Retail Consult 78

Hubspot

JUNE 27, 2017

Pottermore is the host and primary retailer of the enhanced editions of the Harry Potter books, but its unique content doesn’t stop there. This is achieved through time, consistency, and promotion. Apply them to your own strategy to deliver content that strengthens relationships with your community. 1) Offer Unique, Exclusive Content.

Angle 78

Angle Niche Launch Retail 78

Heinz Marketing

OCTOBER 7, 2019

Do you have certain channel partners that you count on for particular vertical industries, or is it just sort of managing the complexity of saying we’ve got a different messages or different angle within a single channel or within a single reseller for multiple industries? I promoted a couple of guys. So just a little bit here.

Pipeline 60

Pipeline Territory Healthcare Sales 60

ConversionXL

OCTOBER 31, 2022

According to Insider Intelligence, online retail sales will reach $7.4 trillion by 2025 , making up around one quarter of all retail sales. Their line of men’s casual shirts looks similar to what’s on offer by other men’s shirts retailers. Take Buck Mason , an online clothing ecommerce business. Image source ). Image source ).

Objectives and Key Results 102

Objectives and Key Results Drivers/motivators Angle Retail 102

SaaStr

AUGUST 22, 2020

Justin Bedecarre: During the pandemic, HelloOffice, my company has promoted engineering manager, [Jaziel 00:17:46] out of Dallas, our first remote engineering manager. I literally remember handing out like T-shirts just to try and get signups just to promote where work is going. And it’s been working out phenomenally.

Real Estate 58

Real Estate Government Contract Start-ups 58

Hubspot

FEBRUARY 16, 2012

Just be sure to promote your official social media accounts at the launch of your company so it's clear which account belongs to you. KennethCole used the uprising in Cairo to promote its spring collection, as shown in the tweet below. Don't use a disastrous situation as an angle to promote your products. McDStories bit.ly/wd0BDe.

Launch 74

Launch Campaign Promote Angle 74

ConversionXL

APRIL 4, 2012

Show the products from different angles, in context, make them zoomable. Another company got 500% ROI with shopping cart abandonment campaign. They then tracked whether retailers responded with e-mails and analyzed the contents of any follow-up e-mails retailers sent. People want to see what they’re getting.

Conversion 134

Conversion E-commerce Retail Cross-sell 134

ConversionXL

JUNE 19, 2019

Use product lifecycle marketing to map campaigns to the stage of your product. Launch: set the campaign live. Learn: identify tripwires and optimize the campaign continuously. Create an angle. Marketing teams can run campaigns even longer. We’ll take a look at a few brick & mortar retail stores below.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90