Sales Pop!

OCTOBER 20, 2021

LinkedIn is the world’s largest professional network with over 740 million members across 200 countries. With so many professionals on LinkedIn, it’s no wonder that the platform is a powerful resource for B2B marketing. LinkedIn Lead Generation for B2B.

Lead generation 246

Lead generation B2B Closing Cold Call 246

Martech

JANUARY 7, 2025

Engage attendees during the event: Use interactive elements like Q&A sessions, polls, or networking opportunities to keep attendees engaged and interested. The post Delivering large B2B marketing events: Best of the MarTechBot appeared first on MarTech. Regular reminders can help boost attendance. Processing.

B2B 108

B2B Promote Follow-up Lead generation 108

ClickFunnels

SEPTEMBER 14, 2021

The post B2B Sales Funnel Guide – Start Growing Your Business appeared first on ClickFunnels. The greatest challenge of any B2B business is getting customers. 3 proven B2B sales funnels + case studies. We will also share some B2B sales funnel tips that will help you maximize your profits. Continue reading….

B2B 207

B2B Pitch Sales Up-sell 207

Veloxy

JANUARY 7, 2025

Why the sales cycle is critical in B2B sales In the B2B space, the sales cycle is extremely important. You need to know how your unique cycle works like the protracted decision-making process typical in B2B transactions. This way, you willbe able to rock your conversion rates by softly moving your prospects through all stages.

Objectives and Key Results 130

Objectives and Key Results Negotiate CRM Sales 130

Martech

SEPTEMBER 13, 2024

Buyer helps B2B customers find products, make purchases and track orders. Those agents are: Campaign Optimizer manages and executes full campaign lifecycles. Service Agent replaces chatbots in handling customer service and replaces chatbots. Personal Shopper recommends products and helps with search. Email: Business email address Sign me up!

Launch 117

Launch Pitch Represent Campaign 117

Martech

MARCH 31, 2025

On the B2B side, HubSpot sends personalized anniversary emails, celebrating the day customers signed up. Its a memory-driven feature that can feel tone-deaf or intrusive in a B2B networking context. Small moves, big impact. Remind someone of a purchase tied to a rough patch, like a breakup gift and youve lost them.

B2C 123

B2C B2B Drivers/motivators Negotiate 123

Martech

MARCH 18, 2025

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. B2B buyers are beginning to aggressively use AI to avoid GTM tactics they see as outdated, inefficient, and self-serving and that substantially increase the time it takes to buy stuff.

GTM 117

GTM B2B Education Consult 117

SaaStr

JUNE 9, 2025

For B2B companies, the message is clear: if you’ve been building a real business with strong unit economics and predictable growth, the public markets are ready to reward you. Reddit’s platform network effects created clear category leadership. Learning #5: Digital Health B2B Models Are Maturing Hinge Health’s 21.5%

B2B 73

B2B Price Growth Strategize 73

Martech

AUGUST 29, 2024

Duplicates, outdated info and incomplete profiles can seriously hinder your networking efforts. Scan physical cards with HubSpot’s mobile app Similarly, you can take some of the hassle out of networking with the business card scanner on the HubSpot mobile app, which lets you quickly upload contacts to the CRM and sort them as needed.

CRM 125

CRM Contact Networking Follow-up 125

RingDNA

MARCH 26, 2025

If you’re not active on LinkedIn, you’re missing out on one of the most powerful tools for driving brand awareness, building credibility, and expanding your network. “75% 75% of B2B buyers and 84% of C-level or VP-level executives use social media, including LinkedIn, to make purchasing decisions.” Source: Gartner ​.

Closing 62

Closing B2B Sell Referrals 62

Martech

NOVEMBER 12, 2024

Some were B2C, many were B2B. The return of business strategy Having a robust, regularly updated and well-communicated B2B business strategy will begin to come back fast and hard in the second half of 2025, if not sooner. B2B marketers and sales teams love frameworks, and good ones have value.

GTM 123

GTM Go To Market B2C Objectives and Key Results 123

SaaStr

JUNE 6, 2025

The SF Bay Area is still the epicenter of B2B and tech. Unmatched Density of B2B Talent The Bay Area has the highest concentration of SaaS founders, executives, and veterans who’ve scaled companies to $100M+ ARR, IPOs, and beyond. Network Effects The Bay Area’s network effects are real. are headquartered here.

Start-ups 84

Start-ups B2B Networking Up-sell 84

Martech

APRIL 28, 2023

As technology and automation evolve, B2B marketers can access tools and information faster than ever. As B2B marketers, we must embrace and use this technology to our advantage. Browser plugins like MozBar and Keyword Research have also come a long way and continue to add value to B2B marketers. Up to 44.5%

B2B 134

B2B Networking Campaign Technology 134

Martech

JANUARY 26, 2023

B2B creator marketing The creator economy is now a part of every industry, reshaping how brands think about their digital campaigns. Even B2B and technology brands are prioritizing influencer partnerships. Collaborating with B2B creators effectively reaches new audiences and builds relationships with existing ones. Get MarTech!

B2B 142

B2B Campaign Technology Technology 142

Martech

NOVEMBER 20, 2023

Publishing authoritative content is among the best ways to attract high-value B2B leads. However, creating appealing content for buyers at different stages of the buying journey is often the greatest challenge for B2B marketers. Discover the power of curation and how to start curating content for more effective B2B marketing.

B2B 139

B2B Entertainment GTM Niche 139

Martech

JULY 12, 2024

Activate and publish a store without a custom domain B2B Commerce Lightning Web Runtime (LWR) previously required you to purchase and configure a custom content delivery network (CDN) domain to log in to the storefront. Here’s a recap of what’s new with Salesforce this season.

Objectives and Key Results 114

Objectives and Key Results User Experience CRM Networking 114

Martech

SEPTEMBER 29, 2021

Adopting a soft sales technique on LinkedIn can grow your network, and ultimately sales, according to Darryl Praill, CRO for sales engagement software company VanillaSoft. You need to grow your network.”. That’s what a network is all about, after all. How to become a B2B influencer on LinkedIn.

B2B 131

B2B Networking Technique Pitch 131

Martech

APRIL 18, 2023

What started as a tool for job seekers to post resumes has morphed into a full-fledged social media network with over 900 million users. Consider the following questions to determine whether you’re taking full advantage of how LinkedIn content can boost your B2B marketing. LinkedIn is over 20 years old. Get MarTech!

B2B 145

B2B Niche Trust Drivers/motivators 145

ConversionXL

MARCH 17, 2021

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

Martech

SEPTEMBER 9, 2022

The first was a connected customer experience supported by a connected platform; the second, the concept of a connected community — not just of HubSpot customers and partners but of practitioners in the B2B space generally. The HubSpot podcast network, said CEO Yamini Rangan, sees some nine million downloads per month.

B2B 119

B2B E-commerce B2C Drivers/motivators 119

Martech

APRIL 2, 2025

Your target audience is B2B, likely consisting of mid-size to larger companies, with decision-makers within those organizations. A better strategy would be to create informational or thought-leadership content on a platform like LinkedIn, which is more aligned with B2B networking.

Objectives and Key Results 115

Objectives and Key Results Strategize B2C CRM 115

Heinz Marketing

OCTOBER 1, 2022

Marketing Prof’s most anticipated B2B event is here and I’m so glad I’m attending! For more than 15 years, leading B2B marketers have gathered at B2B Forum for insights, networking, and good times. This year, the B2B Forum is back with Marketing Profs’ first in-person meeting since 2019! Content Marketing.

Go To Market 119

Go To Market B2B Networking Strategize 119

Martech

JANUARY 15, 2025

Instead, its a transparent network that prioritizes individual experience. B2B marketers ramp up short-form social sharing As traditional social media strategies become oversaturated, brands will pivot to engaging with audiences outside their own channels, said Daniel Kushner, CEO and co-founder of social media marketing platform Oktopost.

Niche 116

Niche B2B Service Retail 116

Heinz Marketing

JULY 9, 2021

Welcome to the fifth installment of The B2B Marketer’s Quick Start Guide. Pros: Distribution network is great as it allows us to be more organic than traditional graphics advertising on a wide range of websites. It connects you with high-quality places on the network so that you can get the appropriated audience for you.

B2B 138

B2B A/B testing Campaign Lead generation 138

Heinz Marketing

OCTOBER 28, 2022

For more than 15 years, leading B2B marketers have gathered at B2B Forum for insights, networking, and good times. This year, the B2B Forum was back with Marketing Profs’ first in-person meeting since 2019! Overcoming B2B Buying Barriers. Unlike in B2C, B2B buying journey can be complicated. Personalization.

B2B 119

B2B B2C Networking Technique 119

Sales Hacker

JUNE 4, 2024

Applying the concept of neural networks to enterprise sales processes. 19:06) Applying the concept of neural networks to enterprise sales. (25:25) Demandbase helps B2B companies hit their revenue goals using fewer resources by using the power of AI to identify and engage the accounts and buying groups most likely to purchase.

GTM 113

GTM Networking Process B2B 113

Martech

OCTOBER 18, 2024

LinkedIn is the largest social network for businesses and business people and an essential site for B2B marketing. LinkedIn Stories These are similar to Instagram Stories and allow users to share short, ephemeral content directly with their network. Custom reports: Create custom reports based on specific needs and goals.

Objectives and Key Results 139

Objectives and Key Results Click Through Rate B2B Campaign 139

Martech

FEBRUARY 22, 2023

Let’s explore why B2B marketers may want to rethink TikTok as a viable option. TikTok is a video-first platform built for mobile, giving it huge advantages over other networks. TikTok isn’t just for young people A common misconception among B2B marketers is that TikTok is just for young people. are 50 and up.

B2B 123

B2B Launch Entertainment Campaign 123

Martech

MAY 2, 2024

Understanding and engaging the buying group is critical for B2B success. Traditionally, salespeople had to rely on networking and intelligence gathering to painstakingly identify the members of a target account’s buying group. But, as I like to joke, “A persona doesn’t have a phone number.”

B2B 121

B2B Drivers/motivators CRM Contact 121

Sales Pop!

MAY 16, 2024

However, building a B2B sales team can be tricky due to the ever-changing factors in the business field. In order to help you, we’ve decided to point out the main aspects you should consider for creating a high-performing B2B sales team. Again, there are two approaches according to your B2B structure. So, let’s begin!

B2B 130

B2B Represent Sales Negotiate 130

Martech

SEPTEMBER 20, 2023

Channel99, the B2B performance and marketing attribution service launched by Chris Golec, founder and former CEO of Demandbase, has announced a pixel-technology driven platform to give visibility into the B2B customer journey. This should benefit not only B2B marketers but also the vendors they rely on.

Technology 117

Technology Technology B2B Represent 117

Martech

SEPTEMBER 4, 2024

Could ChatGPT simulate a full-scale marketing and sales strategy for a B2B SaaS platform? First, I generated fake user data for a B2B SaaS platform and ran campaigns across organic social, paid media and owned content. CDPs have gained marketers’ attention by unifying customer data and driving smarter marketing.

SQL 121

SQL Healthcare Finance Campaign 121

Martech

SEPTEMBER 26, 2024

is the number one professional network for AI agents. It’s also the only professional network for AI agents.”). Fortunately for most marketers, many companies offer low code/no code ways to create agents via premade modules. Among them are Salesforce’s Agent Builder and HubSpot’s Agent.AI (Dharmesh Shah: “Agent.AI

Price 130

Price Networking Start-ups Technology 130

Martech

SEPTEMBER 7, 2022

B2B marketers can no longer dismiss virtual worlds and immersive technology as tactics solely dedicated to consumer campaigns. Read next: How B2B marketers can leverage the metaverse. To get to the heart of what enterprise B2B marketers need to care about when it comes to the metaverse, we need to follow the money. “How?

B2B 116

B2B Education Gaming Technology 116

Martech

MARCH 19, 2024

The biggest hurdle in searching for B2B writers B2B articles and blog posts were the first most popular content format used by marketing specialists in 2023, with a 94% usage rate compared to 89% in 2022. Our content marketing inbox was inundated with requests from B2B writers — 20 a week, to be precise. B2B specialization.

B2B 125

B2B B2C Construction Education 125

Martech

MARCH 12, 2024

For the last two decades, B2B marketers have tried to figure out how to use social media to reach buyers. By studying the LinkedIn behaviors of more than 500+ equity partners in a law firm we were able to show a link between the size of partner networks and activity, with billable revenue. But if you don’t look…you won’t find it.

B2B 110

B2B Strategize Networking Promote 110

Heinz Marketing

SEPTEMBER 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing As we navigate the landscape of B2B marketing, it becomes increasingly evident that leveraging technology is not just beneficial but essential. Challenges and Considerations Implementing AI-enhanced predictive analytics in B2B marketing is not without its challenges.

B2B 124

B2B Legal Technology Technology 124