SEO year in review 2023: The year of generative AI
Search Engine Land
DECEMBER 27, 2023
By May, we heard the new Google would be “visual, snackable, personal and human” in a bid to win over younger searchers (who Google knows from internal data were using TikTok and Instagram for Search — see: Survey: 51% of Gen Z women prefer TikTok, not Google, for search ). I say this as someone who has been in this industry since 2007.
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