Remove blog tag productivity
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B2B SaaS SEO: Mapping your keywords to the customer journey

Search Engine Land

Marketing strategies should incorporate problem-related keywords, informative blog articles, engaging social media narratives, and instructional videos. Use social media posts and public relations for brand and product awareness, linking to the website for SEO link building.

B2B 125
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Scaling personalized experiences: From anonymity to insight

Martech

Strategic content organization: The power of tagging Content tagging emerges as a pivotal initial step in the journey toward creating personalized user experiences. Strategies for effective digital asset tagging Effective content organization and management begin with a robust tagging system. Journey stage tagging.

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3 DAM considerations before adopting genAI

Martech

Imagine the images, tech art, blogs, stories, and pages of important information like FAQs, definitions, product specification or pricing tables, one could create in a fraction of the time your team did before. For more, see this recent blog post from IBM on the sources of bias in AI, with examples).

Niche 111
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Streamlining Content Development with Minimal Lift 

Heinz Marketing

A taxonomy does this through structure (models and templates), metadata (tagging) and controlled vocabulary to ensure consistency in tagging and ease attribution. The type of content taxonomy we will dive into in this blog is called a hierarchical taxonomy. We have an example to illustrate later in the blog.

Campaign 117
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AI-powered content management: How to make your workflows more efficient

Search Engine Land

Content curation and tagging Manually curating and tagging content can be a time-consuming and labor-intensive process. AI-powered CMS platforms can automate tedious tasks like image tagging, metadata creation and content categorization. Track metrics such as content production time, content quality and audience engagement.

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How consumers are contacting brands on social media this holidays

Martech

Discovering new products. Social media will play a significant role in how customers discover new products during the holidays, the study found. Facebook (69%) Instagram (65%) TikTok (41%) YouTube (39%) WhatsApp (22%) Snapchat (21%) X, formerly Twitter (21%) Pinterest (16%) LinkedIn (9%) Reddit (8%) Messages, comments and tags.

Contact 121
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Video search optimization: Top tips for 2024

Search Engine Land

Video page optimization, including headlines (the most important factor and one that should include your top keyword), descriptions, tags, and thumbnails. Feed the transcript into ChatGPT and ask for some kind of blog content (as always, with ChatGPT, you’ll have to refine your queries to get what you want, then ruthlessly edit the results).