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What Is the Fourth Industrial Revolution?

Salesforce

What exactly is the Fourth Industrial Revolution — and why should you care? The Fourth Industrial Revolution is a way of describing the blurring of boundaries between the physical, digital, and biological worlds. Where did the term “Fourth Industrial Revolution” come from?

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The Art of Inquiry

Heinz Marketing

The point is, you should follow where your curiosity takes you, because it will always lead you to gain new information, perspectives, and more. You can ask as many questions as your heart desires, but the trick is to make sure those questions are the right ones, asked at the right time, to the right people, and phrased in the right way.

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15 Quotes that motivated boss ladies of today – Women’s equality day special

Salesmate

26 th August is celebrated as Women’s Equality Day and today this blog is purely dedicated to those boss ladies who fought the stereotype and are doing exceedingly well. She further added that her mantra through the inception of her businesses, and in her daily life is, “When I can do more, why do less.” Luisa Zhou . Alexandra Chu .

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8 Tough Lessons from Closing 12,000 Customers at WebPT (Video + Transcript)

SaaStr

Learn what it takes to create your own category, achieve scale in a niche SaaS vertical and how it requires more than just discovering an unmet need. There’s a ton of sessions available to all of you, so we really appreciate you taking time to come to our session today. I’m a physical therapist turned tech entrepreneur.

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Why INSIST on Making Your Life MORE Difficult? (5 Ways to Work Smart)

Sales Hacker

You’re a performer — and all that plate spinning will come at a price. . Your physical and mental health, relationships — you know, the important stuff — well, remember Newton’s law. Right from the off, there are some fundamentals deeply rooted within the majority of sales professionals’ minds: I must hit target.

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The Marketer's Guide to Segmentation, Targeting, & Positioning

Hubspot

While it’s nice to believe that everyone would be interested in purchasing your product or service, it’s not wise to define your target market as such. This is where segmentation, targeting, and positioning come into play. At its core, STP helps you to better target your marketing messages and better serve your customer base.

Niche 101
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The Ultimate Guide to Startups

Hubspot

Maybe you’ve planned out your path into the world of startups and have yet to start … or perhaps you’ve simply dreamed about your startup behind-the-scenes. When you hear the word “startup,” what’s the first thing that comes to mind? A scrappy physical products business pulling all-nighters in someone’s garage?