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GTM 86: Learnings From 6 Successful SaaS Exits with Katrina Wong

Sales Hacker

She has also created award-winning integrated campaigns with data storytelling. She started her career as a management consultant for PricewaterhouseCoopers. She has a proven track record for launching products in new markets and helping companies move up to the Enterprise.

GTM 84
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Consolidate and personalize: A winning data strategy for CPG brands

Martech

Consumer packaged goods brands should consolidate their data to deliver more personalized campaigns. This was the conclusion made by Tristan Silhol, Senior Manager, Consulting for Artefact US, part of the global data services company, at the recent MarTech conference. From broad brush to personalized campaigns. “In

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Best Career Opportunities After MBA In The USA

Sales Pop!

Creating ad campaigns, designing, website creation, content creation, brand development, etc., are some of the key responsibilities of a marketing manager. The average median payout for a marketing manager in the USA is $134,780 per year.that’s quite huge! Management Consultant. The Final Words.

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You still need a strategy: Tuesday’s Daily Brief

Martech

Many of the new features are aimed at dynamic collaboration, enabling creative and marketing teams to work together on campaigns and related projects. Consumer packaged goods brands should consolidate their data to deliver more personalized campaigns. Read more here. CPGs should consolidate their data.

UX 89
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How Reckitt gained a competitive advantage with first-party data

Martech

“The audience engine is aimed at building a scalable and AI-driven approach to first party data,” said Tristan Silhol, Senior Manager, Consulting for Artefact US, part of the global data services company, at the recent MarTech conference. Understanding customers with better data produces better campaigns.

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How to make better SEO reports for the C-suite

Search Engine Land

Make daily annotations of every change deployed, new campaigns launched, new landing pages implemented, and more. Mention when you delivered positive returns on the amount spent on paid campaigns. Additionally, SEOs can work with CMOs and other senior managers to ensure they present reports in an easy-to-digest and relevant manner.

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Want To Be More Efficient and Productive? Automate More of Your Business

Salesforce

There is no value in having to press “send” on every email, campaign, or social-media post you create. HR systems can automate a wide range of tasks, from job application processing, response tracking and interview scheduling to job offers, onboarding and offboarding, payroll management, and benefits administration.

Product 98