SEO, generative AI and LLMs: Managing client expectations
Search Engine Land
SEPTEMBER 15, 2023
But managing client expectations remains critical. This overarching guide serves to help SEOs educate clients on the potential functionality of LLMs as it applies to SEO from the client perspective. Offer a formal point of view (POV) before initiating work A well-crafted POV document can help set clear expectations for clients.
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