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2024's Top Sales Training & Management Content

Anthony Cole Training

As 2024 comes to a close, were sharing our most read and favorite sales training and management content that helped sales teams thrive this year. Whether youre focused on leadership, skill development, or strategic planning, you can use these resources to help drive sales success in 2025.

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How to Develop a Strategic Plan for Business Development [Free Template]

Hubspot

It’s usually confused with sales , often overlooked, and only sometimes given the strategic focus it deserves. But how do you develop a business development plan? Strategic Plan. Strategic Plan Template. Pick the most salient points from your strategic plan and list or summarize them here.

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B2B marketing can’t hide from change forever

Martech

Dig deeper: How B2B marketing is becoming a strategic growth driver How does marketing become a stronger partner in martech? Realizing this golden age requires strategic planning, collaboration and adaptability from marketing and martech. Not even close. This is our ticket to greater impact and greater career longevity.

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Strategic vs. Tactical Planning: The What, When, and Why

Hubspot

Thinking strategically helps you narrow down your search and use your time more effectively. Once you aced your interviews and landed the perfect sales job, you'll find that this type of planning, strategic and tactical, are used by many businesses and sales teams to set themselves up for success.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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The AI-powered marketer’s roadmap to the future of content

Martech

These AI agents are set to revolutionize how we approach customer service , lead generation and even strategic planning. Advanced chatbots and AI-powered conversational interfaces are becoming sophisticated enough to handle complex queries, provide personalized recommendations and even close sales.

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Recognizing the Right Moment: When to Partner with a Marketing Agency

Heinz Marketing

This article delves into key indicators and situational triggers that signal when partnering with a marketing agency might be a strategic move for your business. Limited Perspective : Being too close to the brand can result in tunnel vision, missing out on fresh ideas. Slower Time-to-Market : Learning curves can delay launch plans.