Annual Contracts: Maybe Not All They Are Cracked Up To Be
SaaStr
MAY 8, 2021
Bigger customers usually leave simply because your product doesn’t do enough. An annual contract gives you 365 days or so to fix that. I’ve long been a vocal proponent of annual contracts. Close say a $125k contract, even after a healthy sales commission, that’s $100k+ in the bank right now!
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