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The Evolution of CRM in the Era of Big Data

Heinz Marketing

By Cameron Katoozi , Marketing Consultant at Heinz Marketing Introduction Customer Relationship Management (CRM) tools have evolved significantly since their inception. Initially, it was about managing customer interactions and data, a practice crucial for businesses to understand and serve their clients efficiently.

CRM 100
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ERP vs. CRM: Why Your ERP Shouldn’t Be Your CRM

Spiro Technologies

Some ERPs may claim to have customer relationship management (CRM) capability, but a standalone CRM is much better at helping you manage and maintain relationships with your customers. What is a CRM? A CRM helps businesses manage customer interactions, sales processes, and customer data.

CRM 52
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What Is A CRM System?

The 5% Institute

In today’s highly competitive business landscape, customer relationship management (CRM) has become a crucial aspect of successful organizations. A CRM system is a powerful tool that enables businesses to manage and optimize their interactions with customers throughout the entire customer lifecycle.

CRM 52
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Mastering Field Sales Management: Effective Strategies for Success

Veloxy

The Role of Field Sales Management Field sales management is the engine that propels a successful sales team to effectively promote products or services, establish relationships, and achieve sales objectives. Field sales managers play a crucial role in the success of the sales team.

Territory 130
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10 Best AI Sales Tools for 2023 to Maximize Your Revenue

Veloxy

In today’s competitive landscape, the key to success lies in adopting cutting-edge technology. AI Sales Tools offer features for email deliverability, analytics & forecasting capabilities, CRM optimization, training & coaching opportunities as well as advertising/marketing automation to maximize revenue generation.

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Field Sales Reps & Managers: The Complete Guide

Veloxy

Field sales is a critical aspect of many businesses’ sales strategies, with representatives and managers working in the field to meet with customers and close more deals. Zippia reports that there are over 731,605 field sales representatives and 127,122 field sales managers currently employed in the United States.

Represent 130
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How technology is enabling community marketing

Martech

You need the technology to enable these things. The people are critical of course, but you need the technology to work really well.”. I set out to speak to two people from very different backgrounds, each of whom has created a technology to enable community — very different offerings representing very different perspectives.