Martech

MARCH 1, 2024

I see three drivers behind this stunning change: COVID-19, where personal selling was crippled and “retention is the new acquisition” became the latest catchphrase. Thus, retention is gaining traction again as a strategic B2B marketing priority. Cross-selling : Offering customers related or complementary products.

B2B 115

B2B Cross-sell Pharmaceutical Account management 115

Martech

OCTOBER 16, 2023

Don’t forget to cross-sell or upsell Have a cross-selling or upselling module in your transactional email to drive additional revenue. Keep these strategic points in mind as you develop your journey emails: Why should customers care about your email? I’m glad you asked!

Cross-sell 131

Cross-sell Retail B2C Strategize 131

The 5% Institute

JULY 7, 2023

Creating a Compelling Value Proposition Crafting a compelling value proposition is a key driver of sales. Developing Strategic Partnerships Collaborating with strategic partners can expand your reach and drive sales. Explore opportunities for joint promotions, co-marketing campaigns, or cross-selling.

Drivers/motivators 52

Drivers/motivators Referrals Objectives and Key Results Repeat business 52

APACSMA

DECEMBER 14, 2023

Achieving Success Through Strategic Training Sales Training and Certifications play a pivotal role in empowering professionals to navigate the dynamic landscape of the sales profession. Learn how to sell effectively in a remote or virtual environment. Be able to generate leads, build relationships, and close deals over the phone.

Cross-sell 52

Cross-sell Inside sales Account management Strategize 52

Lead Fuze

JULY 1, 2023

A well-structured quota system not only motivates your reps but also aligns their efforts with your company’s overall objectives. Finally, you’ll gain insights on cross-checking territory assignments, compensation incentive programs, capacity staffing and understanding different types of quotes serving different functions.

Quota 52

Quota Growth Territory Commission 52

Sales Hacker

DECEMBER 2, 2019

Motivations of an individual contributor vs. a manager. Our second sponsor is Outreach , the leading sales engagement platform that enables sales reps to humanize their communications at scale, from automating the soul-sucking manual work that eats up selling time to providing action-oriented tips on what communications are working best.

Strategize 52

Strategize Contract Strategic planning Drivers/motivators 52

SaaStr

MAY 24, 2024

Lemkin acknowledges the challenge of meeting people’s high expectations and the existential nature of finding solutions to these hiring and motivation issues. The speaker reveals that he recently discovered the answer to what motivates him after a discussion with Aaron Levie, CEO of Box.

Drivers/motivators 97

Drivers/motivators Cross-sell Networking Pipeline 97

Veloxy

AUGUST 31, 2023

The sales goals will motivate you to gather more quality data and knowledge as you strive to hit these seemingly impossible numbers. And while you can always push a product for the sake of selling it, you’ll only sell it once. A lot of sales reps end up competing on who sold the most or what product is selling faster.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

Sales Hacker

DECEMBER 14, 2022

I’m Mayte Vera, operations manager at TigerLRM, and I leverage my experience in sales enablement management to help users focus on strategic approaches to sales enablement practices and how to define and implement successful sales processes. Selling has historically been an inefficient activity. Motivations. Before the meeting.

Meeting 93

Meeting Cross-sell Technique Education 93

Hubspot

DECEMBER 7, 2023

Take advantage of team selling. Before November rolls around, make strategic assessments around timing and dates. Our latest sales survey found that 82% of sales pros say building relationships and connecting with people is the most important part of selling. It almost sounds cliche, but people buy from people.

Quota 84

Quota Strategize B2C Transportation 84

Lead Fuze

JULY 7, 2023

From understanding your audience and defining clear goals, capturing leads using tools like MailerLite, nurturing prospects through compelling emails and cross-selling strategies, eliminating friction within the sales process – every step matters. Here are some tips for effective cross-selling strategies.

A/B testing 87

A/B testing Cross-sell Technique Sales 87

Salesforce

SEPTEMBER 19, 2023

Become a more empathetic leader Understand the motivations of your team and help them through difficult times. Should we enter new revenue models, like selling subscriptions? How can we target the right customers at the right time (and on the right channel) for upsells and cross-sells? Rising business complexity.

Gaming 59

Gaming Cross-sell Price Customer Relationship Management 59

Veloxy

FEBRUARY 22, 2023

Field sales, also known as outside sales , is a method of selling that involves sales representatives who engage with potential customers in person, typically outside of an office setting. Field sales managers are responsible for setting sales targets, developing sales strategies, and motivating their teams to meet their goals.

Represent 130

Represent Objectives and Key Results Sales Inside sales 130

Martech

MAY 24, 2023

My sponsors and mentors kind of thought it was a fad and like something for the interns and very marcom-y and not very strategic. And I got really excited about the idea of it being a CPG and marketing was really in the driver’s seat. And I love how cross-functional it is, especially digital marketing.

Transportation 96

Transportation Cross-sell B2C Drivers/motivators 96

SBI

MARCH 8, 2018

Chris: SAVO is a game changer for our customers because instead of just focusing on solving tactical pains like helping sellers find content easier, we focus on helping organizations align the sales organization to strategic corporate initiatives and changing market conditions. Nancy: How have companies determined the ROI of your solution?

Gaming 55

Gaming Strategize Government Cross-sell 55

Highspot

FEBRUARY 25, 2024

Shifting Customer Expectations Digitized selling has changed customer-business interactions. Focus on strategic thinking, problem-solving, sales tools, and communication to guide sales ops through challenges and foster a culture of continuous improvement. This creates complexities for companies that are not easily solved.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Sales Strategize 52

Sales Hacker

MAY 6, 2021

They’ll rip apart your CRM and replace your opportunity fields with their proven-and-trusted sales methodologies and scoff if you try to rehearse Sandler, Challenger, or MEDDIC selling to them. Recruiting and interviewing strategic candidates and attending case-study interviews for individual contributors.

B2C 97

B2C Pipeline SQL Strategize 97

SalesBlog!

JULY 4, 2022

70% of customer experience management best in class adopters use customer feedback to make strategic decision. The top three drivers for investing in customer experience management are: 1. Increase cross-selling and up-selling (32 %). Don’t sell and forget. The post Sell and Forget Customer Service.

Service 52

Service Sell Customers Drivers/motivators 52

The 5% Institute

JULY 4, 2023

Additionally, providing ongoing training and development opportunities helps sales professionals stay updated with industry trends and enhance their selling skills. Automation can reduce administrative tasks, allowing sales reps to focus more on selling.

Objectives and Key Results 52

Objectives and Key Results Customer Relationship Management Technique Drivers/motivators 52

SaaStr

OCTOBER 17, 2023

Sell to more existing customers. It’s one thing to bring the customer over the line and sell for the first time. Your selling team will 3x, and sales will become codified. When scaling from founder-led sales to another person selling the product, customers become more demanding. Being truly cross-functional.

Cross-sell 65

Cross-sell Customers GTM A/B testing 65

Martech

SEPTEMBER 29, 2023

Prospecting data: Have a look at the integrated prospecting data platform called Anteriad Data Cloud, for self-service or managed data across B2B markets, buying groups, and intent, for content syndication, programmatic advertising and cross-channel communications. Your reps can spend more time selling and less time writing.

B2B 86

B2B Teamwork Referrals Cross-sell 86

Highspot

MAY 30, 2024

Start by creating buyer personas and segmenting them into groups based on motivation, preferences, and purchasing patterns. Enhance cross-department communication: Meet regularly to discuss strategies and challenges, share insights, and coordinate revenue-generating activities across the buyer journey.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52

Martech

SEPTEMBER 16, 2022

The Content Marketing Institute’s (CMI) official definition of content marketing is: “A strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.”

E-commerce 128

E-commerce Cross-sell Drivers/motivators Prospecting 128

SalesLoft

JULY 16, 2018

What motivates the individual is a big key driver. Don’t focus too much on how to sell, or how the product works – most importantly, the training needs to be focused on the customer and why they approach your product. We like Salesloft and how it allows us to automatically strategize for our reps. – MSP NYC.

Drivers/motivators 52

Drivers/motivators Cross-sell Sales Promote 52

Anthony Cole Training

SEPTEMBER 8, 2014

I just finished reading a chapter from the book – Harvard Business Review on Strategic Sales Management. According to Wikipedia - A sales process is an approach to selling a product or service. In closing their comments, Trailer and Dickie clearly state that selling is both a science and an art.

Process 182

Process Sell Cross-sell Negotiate 182

ConversionXL

NOVEMBER 4, 2021

Product marketers work to understand the market and what motivates customers. So, when product marketers are conceiving a product or service, they’ll make a difference if they possess strategic versatility and extensive knowledge of their business and the market. Product marketing is today’s most critical marketing function.

Product 127

Product E-commerce Strategize B2B 127

Hubspot

MARCH 18, 2019

The difference between key account management and selling. But if you use the right key account strategy, you'll reap greater sales volume and long-lasting strategic relationships. Does your product have upsell and cross-sell potential? Does your product have upsell and cross-sell potential? The benefits.

Account management 87

Account management Objectives and Key Results Cross-sell Non-Profits 87

Veloxy

MAY 24, 2023

Conversion Rate Optimization Sales Training and Enablement : Provide your sales team with comprehensive training and resources to improve their selling skills. Maximizing Deal Size Upselling and Cross-Selling : Identify opportunities to upsell or cross-sell additional products or services to your existing customers.

Objectives and Key Results 130

Objectives and Key Results Pipeline Pharmaceutical CRM 130

The Lost Book of Sales

AUGUST 15, 2021

Today, I store some of them for my own personal motivation. 🌪 Book summary #1 (long): Crossing the Chasm by Geoffrey Moore Outtake: -> What is the “Chasm”? Three basic rules, meeting all three is nearly impossible, but you should try anyway: Don’t sell anything you wouldn’t buy yourself.

Cross-sell 98

Cross-sell Gambling GTM Territory 98

Hubspot

MARCH 7, 2018

Upsell/Cross-Sell Rates. There’s nothing like a little competition to get your team motivated. Beyond benefiting your company’s business outlook, keeping in touch with clients supports your business’ strategic goals as well - its a sales metric that matters. Upsell/Cross-Sell Rates. KPIs for Sales Managers.

Territory 101

Territory Cross-sell A/B testing Promote 101

Highspot

JANUARY 29, 2024

With any sales strategy , you need to confidently speak to the product you’re selling, the value it adds, and how to position it to decision-makers to engage them in a way that resonates. Value selling is a sales methodology that highlights the value a product or service can deliver to the customer.

Negotiate 52

Negotiate Closing Objectives and Key Results Technique 52

ClickFunnels

AUGUST 31, 2022

That’s why today we are going to discuss how to be strategic about it. We believe that the most effective way to sell anything online is the Value Ladder sales funnel. We also recommend adding downsells , upsells , and cross-sells to these core offers in order to maximize your revenue. Continue reading…. That’s 156 posts!

Promote 163

Promote Follow-up A/B testing Hospitality 163

Highspot

FEBRUARY 14, 2024

In contrast, the marketing plan is strategic, focusing on creating a favorable market environment and building brand equity. Sales Plan Template: The Essential Components A sales plan is a strategic document that outlines the tactics and activities a business will undertake to achieve its sales objectives. What actions will you take?

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Highspot

FEBRUARY 14, 2024

In contrast, the marketing plan is strategic, focusing on creating a favorable market environment and building brand equity. Sales Plan Template: The Essential Components A sales plan is a strategic document that outlines the tactics and activities a business will undertake to achieve its sales objectives. What actions will you take?

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Miller Heiman Group

MARCH 13, 2019

Sometimes, companies implement sales enablement without considering how it strategically aligns with its business goals. Without executive sponsorship, sales enablement may be viewed as an optional initiative rather than a driver of business transformation. Develop enablement services in a cross-functional, coordinated fashion.

Objectives and Key Results 107

Objectives and Key Results Quota Technology Technology 107

Sales Coach Dew

MAY 24, 2021

So, how can you be strategic about planning your sales goals for the year? For any year, you can cross off four weeks right from the start: Fourth of July. Could you use more time-management tools like this, along with my tips on goal-setting, sales techniques, and staying motivated? Until next time—go sell some stuff!

Quota 52

Quota Cross-sell Technique Sales 52

Sales Hacker

OCTOBER 30, 2018

Amy Appleyard is an experienced, strategic sales leader with demonstrated success in overseeing cross-functional teams to improve the customer experience, drive sales and increase retention in both Distribution as well as SaaS-based sales organizations. Joanne Black is one of the leading authorities in referral selling.

Inside sales 111

Inside sales Sales Cross-sell Growth 111