SaaStr

NOVEMBER 6, 2024

Revenue growth is up 21% overall, and subscription growth is up 33% — at almost $5 Billion in ARR. It’s driven Atlassian stock up +28% after the results: Is SaaS back? 500 $1M+ Customers Atlassian is going more and more enterprise, which has become key to maintaining growth. Let’s dig in.

Cross-sell 118

Cross-sell Price Growth Up-sell 118

Sales Hacker

APRIL 25, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Some growth lessons expire. From that, hes learned that the best growth strategies arent new. This edition breaks down 8 timeless principles every founder, CRO, and sales leader can use to build durable growth.

Growth 73

Growth GTM Cross-sell Negotiate 73

Martech

JULY 16, 2024

Cross-selling and upselling Loyalty programs serve as powerful tools for enhancing upsell and cross-sell initiatives through the invaluable data they collect from members. In addition, the integration of AR and VR technologies opens up exciting possibilities for enhancing the loyalty program experience.

Cross-sell 111

Cross-sell Drivers/motivators Strategize Promote 111

Sales Hacker

FEBRUARY 7, 2025

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. Each growth stage demands its own pricing approach, and getting it right can mean the difference between stagnation and explosive growth.

Price 110

Price E-commerce Cross-sell Profit margin 110

Martech

AUGUST 12, 2024

Data quality and governance: Ensure the data collected is accurate, up-to-date, and compliant with regulations (e.g., Cross-channel consistency: Ensure that messaging is consistent across all touchpoints, enhancing the overall customer experience and reinforcing brand identity. Now it’s your turn to give MarTechBot a try. Processing.

Customers 116

Customers A/B testing B2C Cross-sell 116

Salesforce

NOVEMBER 5, 2024

We’ll explore the essential email nurture journeys for SMB marketing that can help you build stronger customer relationships and drive sustainable growth. The welcome series nurture A prospect’s interest in your brand is at its peak right after they sign up. Wondering if you should sell or not?

Campaign 99

Campaign Cross-sell Click Through Rate CRM 99

Martech

SEPTEMBER 12, 2024

Some interesting AI data points in the news: AI marketing assistant is the fastest-growing job in marketing with 21% projected job growth, according to a Linkee.ai Brightcove’s Brightcove AI Suite handles video content creation, audience growth and engagement. Email: Business email address Sign me up! Processing.

Cross-sell 115

Cross-sell Construction Legal Contract 115

Martech

NOVEMBER 7, 2024

Cross-department ownership and confusion A major issue with ABM platforms is that using them effectively requires buy-in and cooperation from multiple departments, like sales and IT. Marketers are expected to set up, integrate and manage the system themselves. This process is far from simple.

B2B 130

B2B Contract GTM CRM 130

SaaStr

DECEMBER 18, 2024

Databricks worth $62B, sounds like a lot but: – Crossing $3B ARR – Growing 60% (!) Billion ARR, AI was beginning to help accelerate Databricks, and growth was a stunning 50%. Will Be Cash-Flow Positive Next Quarter This is pretty impressive, and sets Databricks up for a strong IPO whenever it’s ready.

Cross-sell 115

Cross-sell Drivers/motivators Up-sell Growth 115

Martech

JANUARY 14, 2025

Penetration marketing Marketing teams can use their skills in data analysis to help account managers find valuable insights that lead to better upselling and cross-selling opportunities. Email: Business email address Sign me up! This requires shifting mindsets and resources towards existing customers. Processing.

B2B 133

B2B Customers Objectives and Key Results Cross-sell 133

Veloxy

MARCH 15, 2023

Revenue enablement vs sales enablement 5 rev enablement best practices 7 steps to build a rev enablement strategy How to become a rev enablement manager Download SBI Growth’s Revenue Enablement Chart – Great Resource for You! This leads to increased revenue growth and improved financial performance. Let’s get started.

Cross-sell 246

Cross-sell Objectives and Key Results Growth Teamwork 246

Sales Pop!

OCTOBER 6, 2021

No matter your industry, if you’re selling any products or services online, you need to find a sound strategy that will drive your business growth, retain your existing customers, and attract new ones. Cross-selling is a technique of showing related products at all stages of the purchase process – and it’s often overlooked.

Cross-sell 242

Cross-sell Niche User Experience Technique 242

Iannarino

JUNE 24, 2021

Here are five better ways to enhance your success without selling your soul. Let’s assume you’re already working on personal growth , professional development, and updating your approach to B2B sales. Invest More in Personal Development. Increase Your Activity. A lot of people translate “do whatever it takes” as “do more.”

Sales 335

Sales Cross-sell Clients B2B 335

Sales Hacker

MARCH 8, 2024

If so, you know that we’ve been nerding out on ecosystem-led growth (ELG) for quite a while now. The smartest companies are embracing Ecosystem-Led Growth, or ELG. Why Ecosystem-Led Growth for GTM? Let’s break it down Why ecosystem-led growth? So this week’s breakdown on ELG has been a longtime coming. Let’s get into it.

GTM 123

GTM Growth Referrals Cross-sell 123

SaaStr

MAY 7, 2021

Revenue growth accelerated from 32% to 41% * And new customer growth accelerated to a crazy 45% YoY * All while keeping ACVs constant at ~10k. We last checked in with HubSpot as they crossed $1B ARR , and ordinarily, it would be a little quick to check back in. for the full fiscal year, up from $1.17B. It accelerated.

Growth 144

Growth Customers Cross-sell Up-sell 144

Search Engine Land

JULY 16, 2024

Cross-selling and upselling Loyalty programs serve as powerful tools for enhancing upsell and cross-sell initiatives through the invaluable data they collect from members. In addition, the integration of AR and VR technologies opens up exciting possibilities for enhancing the loyalty program experience.

Cross-sell 72

Cross-sell Drivers/motivators Strategize Promote 72

SaaStr

APRIL 30, 2025

Tools like Gong can provide insights into call quality, follow-ups, and adherence to best practices. Churn and Expansion : For existing customers, analyze churn rates, upsell/cross-sell performance, and NRR (Net Revenue Retention). Sales Process Efficiency : Analyze how well your sales process is working. If so, why?

Cross-sell 76

Cross-sell Pipeline Legal Contract 76

SaaStr

MARCH 16, 2024

Dear SaaStr: I Have Some Shares in a Successful Start-Up I Worked At, But the Company Won’t Let Me Sell Them. And while it mainly impacts ex-employees, it also impacts angel and seed investors who are often blocked from selling as well. Why do scale-ups and startups do this? Why do scale-ups and startups do this?

Start-ups 117

Start-ups Up-sell Sell Cross-sell 117

Salesforce

NOVEMBER 21, 2023

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. We’ve found that 65% of mobile workers are successfully selling to existing customers. Let’s dig into each of these best practices for upselling and cross-selling in field service.

Service 105

Service Growth Cross-sell Appointment 105

Salesforce

MAY 15, 2025

This enables seamless cross-platform automation for tasks like data synchronization and notifications. Tap this real-time flow to build smarter, faster, and more responsive ISV solutions unlocking new innovation and growth opportunities for your apps. Why should you care? and ultimately, joint wins.

Original Equipment Manufacturer 95

Original Equipment Manufacturer Cross-sell Manufacturing Trust 95

Martech

SEPTEMBER 24, 2024

The integration between SAP Sales Cloud and Gainsight Customer Success seeks to provide a seamless, continuing customer journey beyond conversion, supporting customer retention and growth. Email: Business email address Sign me up! Are we looking at a future where marketing, sales and customer success merge into one revenue team?

Cross-sell 63

Cross-sell Represent Up-sell B2B 63

Martech

MARCH 10, 2022

E-commerce has been on the rise for years but has had explosive growth during the pandemic. Traditional B2B demand gen models are becoming outdated as privacy regulations are more stringent and fewer people are willing to give up their personal information. Inbound marketing is about building value and trust, NOT about selling.?. ?Content

E-commerce 110

E-commerce Growth Cross-sell Objectives and Key Results 110

Salesforce

NOVEMBER 25, 2024

At Connections ’24 we announced that customers in the AMER region could access many of the features we were building out in Marketing Cloud Growth and Advanced Editions. This included Agentforce Campaigns , sending multichannel journeys with email and SMS, and advanced personalization features like Cross-Object Merge fields.

Cross-sell 64

Cross-sell Customers Territory Campaign 64

Sales Pop!

AUGUST 20, 2021

These can be a unique selling proposition, recommendations, business launch questions, success stories, demonstrations, and presentations. B2B companies sell their products or services to other companies instead of selling them to customers. selling a different product or upgrading their current product to a new version).

Inside sales 246

Inside sales B2B CRM Price 246

SaaStr

MARCH 22, 2023

Scaling Early-Stage to Hyper-Growth Companies With Ed Lenta, SVP and GM of Databricks Back in the early 2000s, people didn’t entirely accept that a virtual machine could be as good as a physical one. Is there a recipe or formula that will predict the success of a pre-growth, high-potential company? It was inevitable.

Growth 104

Growth Cross-sell GTM Up-sell 104

Highspot

MARCH 7, 2025

Key Takeaways RevOps frameworks streamline your technology stack, clean up CRM data, and get sales reps using sales tools. Choose or blend a framework to match your growth stage for steady, predictable revenue gains. Less chaos, more efficiency, and predictable growth. But alignment doesn’t always happen on its own.

Growth 52

Growth GTM Objectives and Key Results CRM 52

ClickFunnels

OCTOBER 26, 2021

Here at ClickFunnels, we believe that the most effective way to sell online is… The Value Ladder Sales Funnel. When our co-founders, Russell Brunson and Todd Dickerson, came up with the idea for ClickFunnels in 2014, they both had been selling online using sales funnels for over a decade. And you know what’s best?

Consult 201

Consult A/B testing Cross-sell Sales 201

Heinz Marketing

FEBRUARY 15, 2022

Product Sign Ups. Product sign-ups give you an idea of how much traction your product is gaining, and it helps identify potential product issues. For example, if you get 10,000 sign-ups for the free account and no one upgrades to the premium plan, you know you have a problem. Lead Channels. Activation Metrics. Retention Metrics.

Growth 110

Growth Product Referrals A/B testing 110

Salesforce

FEBRUARY 14, 2025

This level of customization creates a better user experience, drives business growth, and gives companies a clear competitive advantage in todays fast-moving market. Revenue growth and ROI: Is personalization driving measurable results? Abandoned cart recovery rates: Are personalized follow-ups converting cart abandoners?

A/B testing 98

A/B testing CTR Click Through Rate Healthcare 98

SaaStr

MAY 30, 2024

With a PLG-heavy background, first working at Microsoft Azure and again with Atlassian, the PLG pioneers, he gives insights into leveraging PLG for the growth of your organization. It’s an end-user-focused growth model where your product drives acquisition, activation, expansion, and retention. It’s a growth model and GTM strategy.

Cross-sell 122

Cross-sell Customers Pitch Drivers/motivators 122

SaaStr

FEBRUARY 7, 2025

In the latest episode of SaaStr’s CRO Confidential Series, our host Sam Blond sits down with Ron Gabrisko, CRO of Databricks , to unpack the journey from $1M in ARR to crossing $3B ARR at the end of January 2025. Leveraging Investors for Growth Another underutilized growth channel? Heres a blurb you can forward.”

Technical Sales 72

Technical Sales Inside sales Cross-sell Account management 72

ClickFunnels

JANUARY 28, 2022

That being said, the goal of lead generation isn’t to collect as many email addresses as possible, it’s to get the contact details of your dream customers so that you could then sell them your products. Are you seeing steady profit growth every month? Add Upsells, Cross-Sells, and Downsells to Your Offers.

Lead generation 217

Lead generation Cross-sell Profit margin Contact 217

SaaStr

APRIL 13, 2025

As we gear up for 2025 SaaStr Annual, May 13-15 in SF Bay , we wanted to take a look back at one of your favorite SaaStr conversations with Parker Conrad at SaaStr. Parker came to London to share just what he’s learned building a $12B+ compound start-up. IT Cloud : Setting up employees in apps, device management, and IT systems.

Cross-sell 64

Cross-sell Launch UX Up-sell 64

Veloxy

MAY 3, 2022

SBI Growth. Helps your sales team spend more time on the selling activities that produce revenue. Helps perfect your sales process in order to sell more. In addition to helping sales team’s accelerate sales, Veloxy also helps optimize sales enablement by maximizing selling efficiency. SBI Growth Advisory's KPI Dashboard.

Sell 182

Sell Cold Call Tradeshows Cross-sell 182

Martech

FEBRUARY 13, 2023

Product-led growth (PLG) is all the rage as a go-to-market (GTM) strategy for B2B software companies looking to increase adoption and grow revenue. The “growth at all costs” mindset where capital was cheap is in the rear-view mirror. So, why PLG now? Capital models have evolved.

Growth 106

Growth GTM Product Cross-sell 106

Sales Pop!

DECEMBER 20, 2023

This strategy, built on relationships, transcends the transactional approach and focuses on the long-term growth of existing accounts. Their role extends beyond closing deals ; it involves the delicate art of cross-selling and up-selling to existing accounts.

Cross-sell 130

Cross-sell CRM Pipeline Strategize 130

Sales Hacker

MAY 7, 2025

The importance of cross-functional stream teams for accelerating GTM initiatives. We identify cross-functional streams of work that have dependencies cross-functionally that we need to get done. Speaker 2: I wanna know how this insane growth actually happened. My career accelerated when I helped other people.

GTM 84

GTM Engineering Customers Cross-sell 84