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How To Get Started With Email Segmentation

Salesforce

As someone in this segmented group, I could receive emails offering exclusive California-based fitness events, personalized workout plans for beginners (considering my recent subscription), or promotions on fitness gear tailored to my interests. Segmentation allows you to speak the language of your customers.

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How Personalized Marketing Keeps Customers Past the Honeymoon Stage

Salesforce

Small businesses, on the other hand, may rely on simpler tactics to apply customer preferences or offer targeted promotions. But just like in real-world relationships, rushing things or being overly clingy can lead to disaster. Offer targeted promotions when they’re most engaged and on the channels they frequent.

Customers 103
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5 Business Uses for an AI Copilot

Salesforce

It shows up as a conversational AI interface integrated with your everyday workflow, whether it’s a customer relationship management (CRM), email, or other system specific to your industry. The technology is now being applied across sales, service, marketing, retail, and many other industries and roles. The best part?

Retail 89
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5 Great Customer Relationship Management Examples

Veloxy

As the most important part of any business, it’s vital to have a good relationship with your customers to reduce attrition. This is why plenty of companies focus on Customer Relationship Management. What is Customer Relationship Management? But first, let’s try to define what CRM is.

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Even In-Person Shopping Is Becoming More Digital

Salesforce

To meet demand during peak season, retailers need to adapt the store to become an extension of the digital experience. With in-store associates predicted to fuel growth no matter where a customer’s journey starts, retailers are investing in tools that upskill employees, enhance fulfillment, and more. Are you ready?

Retail 90
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5 Ways Generative AI Is a Game-Changer for Ecommerce

Salesforce

Make every user more productive Whether you’re a merchandiser, marketer, or ecommerce manager, generative AI in ecommerce can help you save time. Retailers can automate routine tasks and increase sales with GPT-powered product descriptions, smart promotions, and more. And generative coding can help teams innovate faster.

Gaming 89
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How To Build the Email List of Your Dreams

Salesforce

Your email list will allow you to send targeted messages with promotional and informative messages to subscribers. Be ethical about compliance and you are promoting customer trust and best email marketing practices. The people on your list have opted in, which means they decided they want to hear more from you via email.

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