Mon.Nov 28, 2022

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Effective Sales Management begins with Leadership

Iannarino

There are people who believe management and leadership are the same, but this is not true.

Sales 286
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Onboarding New Managers

Partners in Excellence

We spend lots of time and money focusing on onboarding new sellers. We provide training, tools, content to reduce their ramp time. Managers spend time helping them become productive. Ironically, we provide very little in the way of onboarding new managers, particularly new front line sales managers. Typically, the process is: “Lisa, congrats on moving into the front line sales manager role…… I need an updated forecast by Tuesday!

Pipeline 139
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Email Marketing For Accounting Firms – How To Succeed

ClickFunnels

The post Email Marketing For Accounting Firms – How To Succeed appeared first on ClickFunnels. Email marketing can be extremely effective if you do it right. In fact, it’s estimated that the average return on investment for every $1.20 spent on email marketing is $42.65. . And that’s just the average ROI – it can be even higher if you know what you’re doing!

Pitch 130
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What If Buyers Were Better Buyers?

Partners in Excellence

Buyers struggle doing their “jobs” ……buying! We poor sellers struggle, if it weren’t for these inept buyers, selling would be so much easier. Just reflect for a moment. We know 60% of committed buying processes end in no decision made. For those that make a decision, we know there is a high level of decision regret, particularly with those who have rep-free buying experiences (Thanks to Hank Barnes’ research).

Up-sell 136
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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15 Benefits Of Having An Awesome Landing Page

ClickFunnels

The post 15 Benefits Of Having An Awesome Landing Page appeared first on ClickFunnels. There are many benefits to having an awesome landing page. Some of these benefits include increased website traffic, higher conversion rates, and more customers. We’ll cover all of the benefits of landing pages in this article. If you want to learn how to create an awesome landing page from scratch, check out our landing page guide over here.

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Can a New Hosting Service Drive Revenue?

Sales Pop!

Having a strong online presence is valuable to most businesses nowadays, which is why having the perfect web design and web platform has become integral. Professional web hosting services are a thriving industry in itself. Valued at USD 78.2 billion in 2021, it’s expected to surpass USD 251.44 billion in 2027, growing at a CAGR of 21.44% for the duration of the forecast period, according to a market report from Globe Newswire.

Service 130

More Trending

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A Few Thoughts on How to Handle a Tough Board Meeting

SaaStr

So it’s the season where there are … some tough board meetings. Plans are missed, which is tough enough. Worse, cash sometimes gets tight. Look, this stuff is stressful. Very stressful. So don’t make it even harder on yourself. First, whatever you do, don’t stop sending regular investor emails — at the same pace. Don’t stop sending them on the 1st of the month just because the news isn’t great.

Meeting 118
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Yahoo and Taboola sign “30-year” exclusive ad agreement

Martech

Content publisher Yahoo announced today it is buying nearly 25% of content recommender Taboola as part of a 30-year exclusive advertising agreement. What Taboola gets. Taboola — which The Wall Street Journal refers to as a “clickbait giant” — will be the only source of native advertising for all of Yahoo’s digital properties for the next three decades.

Sports 126
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Maybe a Little Less Twitter and LinkedIn, And a Little More SEO and List Building

SaaStr

So I don’t really know as much about digital marketing as I should, and as you might think, but every time I look at our Google Analytics, I learn a few new things: One small reminder is that, at least for SaaStr, LinkedIn now drives materially more traffic than Twitter. It may be different for you, but it’s a reminder of the growing power of LinkedIn overall and especially in B2B.

B2B 117
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How marketing compensation and roles are changing: Take the MarTech Salary and Career Survey

Martech

Although we hesitate to use the term post-pandemic with any confidence, marketing takes place today in a space changed — perhaps irrevocably — by COVID-19. Yes, marketers are making their way back to the workplace; many conferences and expos are back in person; it’s possible to meet and greet prospects face-to-face instead of face-to-video. But the importance of digital marketing looks unlikely to recede.

Contract 116
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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well?

SaaStr

Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well? The #1 flag your marketing efforts aren’t working is that you are spending too much — but importantly, in the aggregate. Don’t overindex on any individual campaign or initiative. Let me dig in a bit. Most SaaS companies, once they have a mini-brand, start to get some amount of organic, “free” leads.

Referrals 110
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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

Here’s an interesting statistic: Eight out of 10 TikTok users say they enjoy TikTok Ads. At a time when more people are using ad blockers and paying for ad-free experiences, TikTokers are embracing advertising. TikTok’s audience uses the app with an exploratory mindset and a willingness to engage with branded content. Ads are a natural part of the experience.

Customers 102
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The Secrets to Aligning GTM Teams & Finance to Scale by 10X with Subskribe Founder Prakash Raina and Okta VP Finance Leslie Hui (Video)

SaaStr

What is the secret to aligning go-to-market teams and finance teams? These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. Prakash Raina, Co-Founder of Subskribe, and Leslie Hui, VP of Accounting Operations and Finance Transformation at Okta, break down the secrets to unifying SaaS teams, processes, and systems.

Finance 98
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Microsoft is planning to double the size of its ad business to $20 billion

Search Engine Land

Microsoft is looking to double its ad business from $10 billion a year to $20 billion in revenue. Leadership didn’t specify a timeframe, but if their goal is reached, it will become the sixth-largest digital ad seller worldwide. Microsoft’s multiple ad properties. Microsoft’s ad properties include Bing search, Xbox, MSN and many other websites that use Xandr to sell digital ads.

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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The 25 Best Lead Distribution Software in 2022

Hubspot

Sales is the lifeblood of every business. While the sales process can be complex and time-consuming, targeted automation with the right tools can ease the burden on your sales team. That includes simplifying lead distribution and management. In this post, you’ll explore the best lead distribution software that can help you optimize your sales process and improve lead conversion.

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Twitter has launched 3 new ad targeting options

Search Engine Land

Twitter has just launched new ad targeting options, including a new ‘Conversions’ objective they originally announced back in August. The new ‘Conversions’ objective. Advertisers are now able to focus their ad campaigns on those users who are most likely to take specific actions. Previously, Twitter advertisers were able to optimize campaigns to focus on clicks, site visits, and conversions.

Launch 91
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Sales Pipeline Reporting: What It Is and How to Build a Sales Pipeline Report

Gong.io

Excellent pipeline visibility can make sales managers feel like superheroes. It’s easy to swoop in and save the day when you can see which deals are at risk of stagnating. Being able to instantly tell executives the exact number and value of sales in your pipeline is like having spidey senses. Unfortunately, that’s not the case for most sales managers.

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Black Friday sales up nearly 12% from 2021

Search Engine Land

Inflation and “sagging consumer sentiment” accounted for relatively muted Black Friday in the US this year. However, the numbers show that shopping centers are making a comeback, as people are enjoying brick-and-mortar shopping experiences again. Adobe Analytics said online sales rose 2.3% to $9.12 billion. The company’s initial projection was $9 billion, (for perspective, this percentage increase lagged far behind the country’s inflation rate, which is running at almost 8%).

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Ideas for Sales Incentives

Predictable Revenue

These creative ideas for sales incentives will help you keep reps on track for quota. Learn the secret to motivating a sales team through tailored incentives. The post Ideas for Sales Incentives appeared first on Predictable Revenue.

Quota 59
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Yahoo now has a 25% stake in Taboola

Search Engine Land

Yahoo has just finalized a 30-year exclusive advertising partnership in Taboola, which would secure a 25% stake in the company. This deal will allow Yahoo to use Taboola’s tech to manage its native ads. Taboola’s native edge. Taboola specializes in native ads which can be found on popular sites like CNN and MSN. The ads typically look like part of the website and can be informative or entertaining.

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Power Questions & the First Gitomer Sales Certification!

Sell Or Die

We have just finished our first, Gitomer Sales Certification! In this episode we dissect all of the things we both taught and learned with all of the people that joined us in person. 1) How to manage your time and expecations to finish the year strong and set up 2023 for success 2) How to Sell Assertively without Manipulation or poor sales tactics 3) How to use Power Questions in your Sales We want to see you at our next certifcation, click here to get details!

Sales 40
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Rich results: 22 things every SEO pro needs to know

Search Engine Land

Rick and Morty. Hall and Oates. Coffee and bourbon. Rich results and structured data. All four: iconic duos. But only one can generate over $80k in revenue once added to your website. On May 17, 2016, Google introduced the concept of “rich cards.” Google has revived rich cards into what SEO professionals call rich results today. Rich results were created to make a more engaging experience on Google’s search result pages. .

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Happy Thanksgiving!

Sell Or Die

HAPPY THANKSGIVING! We hope you were able to take some time to be grateful throughout this season, we are incredibly grateful for all of you! In this episode we dive into the power of gratitude along with some of the following: 1) Leveraging upcoming sales like Black Friday & Cyber Monday 2) Ensuring you take time to be grateful for your own efforts as well that of others 3) The compounding effect of gratitude in your life!

Closing 40
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When to fire your content marketing agency: 7 things to consider

Search Engine Land

You hired your content marketing agency in good faith. You had every hope they would soon start producing fantastic content for your brand or your clients’ brands. That content would help build awareness around the brand, pull in more traffic, and generate more leads. But your hope started to fizzle as months passed with little to no changes in awareness, traffic, search engine rankings, or conversions.

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How to Have Your Best DECADE Ever

Sell Or Die

I despise the saying, "have your best year yet"! For years I have changed that to a focus on the best DECADE yet.