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One of the ways we make trouble for ourselves and others is to categorize and rank things. Our strong tendency to rank, well, everything, often finds us suggesting one thing is more important, or better than some other thing. On a recent post on LinkedIn, one comment suggested that there was evidence that relationship sellers fared the worst when it comes to sales.
The post Creating a Successful Digital Marketing Plan For Online Courses appeared first on ClickFunnels. Online courses are an amazing — and relatively new — development in the entrepreneurship world. Knowledge is now a commodity. It’s something you can package, market, and sell. Not only on a one-to-one coaching basis as in previous decades… but in a digital format that allows for infinite scalability.
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Fred Copestake posed an interesting survey on LinkedIn, “ Is The Customer Always Right? ” It’s an interesting question, applying not only to customers, but also to each of us. What’s important here, and the biggest challenge, is perception. All of us, customers included, will always think we are right. Reflect, for a moment, why would someone continue to do things they know to be wrong or incorrect?
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
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Way back in the early days of Adobe Sign / EchoSign, my co-founder was a digital marketing genius — but was opposed to events. They don’t work, he’d say. They take too long to deliver ROI, he’d say. They’re a distraction, he’d say. And then a few months later, he came to me and said we had to get a booth at Dreamforce.
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Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr. Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.
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Last week Google announced it was changing its algorithm to rank content “ by people, for people ” higher than content written around SEO. But what about content written by machines for people? Has AI-generated content gotten to the point where it won’t hurt page rankings? Google says what it calls “automatically generated content” is SPAM and a violation of its guidelines.
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We all know that we’re only as good as the people we have and how our teams perform. Done well, 1:1 sales coaching can make every seller a top performer. . But for many of the sales managers we talk with, the current state of coaching isn’t working. Managers are spending hours listening to call recordings, cross checking multiple spreadsheets, and digging through hand-written notes to prepare for 1:1s.
B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.
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Back in the early 2000s, the advice of former Apple CEO Steve Jobs inspired the birth of the AppExchange, the Salesforce apps and services store. When you think “App Store,” you might think Apple. But Salesforce CEO Marc Benioff was the original owner of the “App Store” trademark. This stemmed from a conversation Benioff had with Jobs, when seeking business advice.
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