Anthony Cole Training

APRIL 18, 2019

Complacency in selling is not a new phenomenon.

Sell

ConversionXL

APRIL 17, 2019

Your website design is more important for conversions than you think. You can implement every conversion-boosting tactic in the world, but if your web design looks like crap, it won’t do you much good. Design is not just something designers do. Design is marketing. Design is your product and how it works. The more I’ve learned about the principles of web design, the better results I’ve gotten.

Objectives and Key Results

Engage Selling

APRIL 18, 2019

There’s a right way and a wrong way to handle objections. Let’s start with the wrong way.

Start-ups

Women Sales Pros

APRIL 19, 2019

The world of sales is moving so rapidly it is hard to keep up. And, with the average 18-month turnover of sales leaders, it is more important than ever to know what levers to pull to improve effectiveness. Should you focus on AI, technology, enablement or something else? These are issues that high-performing leaders consider and act on. I hope you find value from my take on the four trends that will improve your success in 2019.

Inside sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

Sales

Membrain

APRIL 17, 2019

If you’re like me, you’re bombarded with advertisements for sales enablement technologies that claim they’ll increase your revenue, improve profits, make your life easier, and probably butter your toast as well.

Technology

ConversionXL

APRIL 18, 2019

What answer is a searcher looking for? For sustainable, valuable search traffic, you’d better provide it. Satisfying search intent is Google’s fundamental goal. But algorithms haven’t always kept pace. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. Optimizing for intent is the long play, for Google and your site.

UX

RAIN Group

APRIL 18, 2019

Something new vies for your attention every few minutes: emails, text messages, collaboration tools, phone calls, co-workers, meetings, customers, and the list goes on. The result? Productivity suffers. But with discipline and preparation, you can defeat these productivity dragons. We know it's possible because we recently surveyed 2,377 professionals to find out which habits and hacks, when applied in different combinations, drive not only productivity, but also top performance versus peers, jo

Product

Sales Hacker

APRIL 17, 2019

To win at sales, you need the right tools. And to help, we’ve pulled together more than 40 of the best apps for salespeople. Whether you’re looking to be more productive, save time, do your job better, or simply look your best, these are the apps you’ll turn to time and time again. Let’s dig in, shall we? Explore the Best Apps for Salespeople. Social media tools.

Drivers/motivators

ConversionXL

APRIL 17, 2019

Conversations with prospects or customers can improve practically every metric or user state model you’re aiming for. As Jen Havice noted here on the CXL blog , insights from customer interviews can: Accelerate the customer journey; Increase conversions; Drive more leads, sales, and revenue. To do that, you don’t need to reinvent the customer interviewing wheel.

Customers

Partners in Excellence

APRIL 14, 2019

Most sales people I meet are genuinely busy. They are trying to meet new customers, find new deals, qualify them, move them to closure. It seems to be almost a badge of honor when I speak to sales people, to proclaim the long hours and hard work. Sometimes, they proudly proclaim, “I’m selling everything I can!” And that’s a problem for me.

Sell

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Manager

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

Objection handling

SalesLoft

APRIL 18, 2019

If you’ve ever read Malcolm Gladwell’s Outliers , you’re familiar with the 10,000-hour rule. First proposed by a Swedish psychologist, the rule states that exceptional expertise requires at least 10,000 hours of practice. Tiger Woods would probably tell you it took well over 10,000 hours to achieve his latest Masters jacket. His was a journey that started at 3 years old.

Cold Call

Sales Hacker

APRIL 19, 2019

We all recognize iconic brands. Think the golden arches of McDonalds or the unique bottle shape of Coca-Cola. But did you realize you could build an iconic personal brand strong enough to catapult your sales career ? Keep reading to get smart tips for building your personal brand and using it to help you reach your sales goals. Your Quick Guide to Personal Branding.

Represent

Engage Selling

APRIL 18, 2019

??????????????Today, I will highlight what I’ve discovered about making training work—making it work in a way that you get and a way that will yield the highest ROI from your sales training dollar.

Sales

Membrain

APRIL 14, 2019

Over the years of developing and executing roughly one hundred different sales and business development organizations, I’ve noticed definite success and failure patterns.

Growth

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

Hospitality

Hubspot

APRIL 19, 2019

A few weeks ago, I planned a trip to Charlotte. I booked my flights, and the day before I was supposed to leave, I tried to find my confirmation email. I couldn't find it anywhere. Panicking, I called the airline. "Ma'am, your payment was denied. We emailed you about this.". Very quickly, I learned the importance of email whitelists. Fortunately, I was able to book another flight.

Contact

Miller Heiman Group

APRIL 15, 2019

A software technology company with $4 billion in revenue struggled with inconsistent CRM use, long sales cycles and disparate methodologies across its three business units. The leaders at the software technology company knew they needed a solution that bridged methodology and technology to improve strategy and aggressively push deals through the pipeline.

Strategize

Outreach

APRIL 16, 2019

Today, I am very excited to share that Outreach, the leading sales engagement platform, has secured $114 million in Series E financing at a $1.1 billion valuation. That’s right: Outreach is officially a “ unicorn ” and the only one in the rapidly growing sales engagement space. Today is a momentous day not only for our founders, partners, investors, employees, and family, but for our customers—the more than 3,300 businesses that trust us to help fuel their growth.

Finance

Sandler Training

APRIL 15, 2019

At many of the organizations we work with, the size of the average sales team has increased over the past decade. Given that there are a limited number of working hours, and given that sales leaders now find themselves responsible for supervising, training, mentoring, and coaching larger teams, what best practices should they embrace when it comes to time management?

Sales

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

Retail

Hubspot

APRIL 16, 2019

Conventional wisdom tells you that every organization’s target audience gets a consistent dose of video content from YouTube. But, in reality, assuming your exact buyer persona frequents the video platform is a risky move to make. To truly build a presence on YouTube, you need to know if your target audience actually watches content on the video platform.

Education

Heinz Marketing

APRIL 13, 2019

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Time-Tested and Golden Words of advice by 40 Content Marketing Influencers.

B2B

Partners in Excellence

APRIL 16, 2019

Every executive I speak wants to see growth in their businesses. Growth drives revenue, it provides funding for new product or market development, which in turn drives more growth. As sales and marketing professionals, it’s our responsibility to identify and pursue those growth opportunities. But we miss so much! Matt Heinz referenced Gartner data in a recent LinkedIn post.

Growth

Understanding the Sales Force

APRIL 18, 2019

This week I received a voicemail message from a salesperson that literally included everything but the kitchen sink. I don't recall listening to a voicemail that sounded like this before. I don't think voicemails like this are effective. I don't like voicemails like this.

Cold Call

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

Start-ups

SalesforLife

APRIL 19, 2019

Yesterday I was on a call with a client of ours, who is one of our C-level executive champions. He received a call from a sales leader from one of their divisions and asked an interesting question.

Pipeline

Hubspot

APRIL 19, 2019

What's in a name? When we think of successful sport team names, like the New England Patriots or the New York Yankees, we picture the motivated individuals that make up the team. And we envision their dedication to achieving a common goal (i.e., winning a championship.). But, how does a name contribute to a team's success? A creative sales team name can help unite your team, foster collaboration, and help individuals learn, grow, and reach personal and team goals.

Promote

SalesLoft

APRIL 16, 2019

It’s the first day of your sales career. You’re ready to take on the world sales, one cold call at a time as a Sales Development Representative (SDR). Your new manager congratulates you and says, “Alright, you’re here. Tell me about your goals.”. How does one uncover what the next step in their sales career should be? (Beyond learning 8539 acronyms, that is.

Promote

SaaStr

APRIL 15, 2019

One really important driver for us at SaaStr is to help build the SaaS community and foster connections. That community can come in the form of anything from peer mentorship or tactical advice from session content, or even networking with VCs to help grow your company. At SaaStr Europa we try to keep an experience with a mix of both face to face interactions and onstage interactions to allow you to pick and choose the best ways to reach your goals.

Drivers/motivators

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

High impact

Outreach

APRIL 19, 2019

What Is a Sales Funnel? A sales funnel visualizes the selling process and shows the different stages prospects go through to become customers. It is fueled by sales and marketing activities that generate awareness, drive demand, educate potential buyers, build trust, and make a compelling case for a product or service. The most common graphic used to represent a sales funnel is a segmented tube with a wide top and narrow bottom, much like an inverted pyramid.

Pipeline

Miller Heiman Group

APRIL 16, 2019

Picture it: you’re working on an opportunity you deeply want to win. Your solution best meets the client’s needs and you’re trending ahead of your competition. But you lose the deal over an objection from a C-level executive. What went wrong? The needs of the C-suite buying influence are often quite different from other stakeholders; sellers need to tailor their messages to them accordingly.

Technique

Partners in Excellence

APRIL 16, 2019

I read a post about influencing and accelerating our customers’ buying decisions. The author thought trying to acclerate or “move in” the buying decision was wrong. I don’t disagree–usually, our motives for trying to do this is getting an order and making out numbers. Toward the end of a month or quarter, managers seem to always focus on, “What can we move in?

Process

Closer's Coffee

APRIL 19, 2019

What you are about to learn will not make you a master sales rep overnight. It will not magically make you overshoot your target. These sales soft skills tips & tricks are the icing on the cake, the extra spice that will make you stand out and facilitate your sales process. Body Language. Many books have been written about body language. Here is some basic advice about how to handle yourself in a sales encounter.

Meeting

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B2B