ConversionXL
JUNE 28, 2016
Developing organizational trust in your process and results is the most critical piece in the optimization process. An organization that has been burnt by broken tests or disillusioned by a trough of losing tests won’t be able to maintain enthusiasm for its testing program. And a culture of experimentation is important, not only for your job security, but for the effectiveness of your testing program.
Hubspot
JUNE 28, 2016
As of just last week, Instagram hit a major milestone : the platform doubled its monthly active users to 500 million in just two short years. What's more, over half of those monthly users -- 300 million, to be exact -- are active on the platform daily. That's a whole lot of action. All that said, it should come as no surprise that Instagram has become a place of interest for businesses.
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The Sales Hunter
JUNE 28, 2016
Social media is powerful. No doubt about that, but what it can also do is suck up your time so fast you suddenly find yourself with not only no sales, but also no leads. Here are 10 things you can do to leverage social media, and best of all, once they’re set up they […].
Engage Selling
JUNE 30, 2016
There is a specific group of individuals and businesses out there that are actually your best and fastest way to make more sales. You won’t find them by knocking on doors or during your regular prospecting routines and practices.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
ConversionXL
JUNE 27, 2016
For an optimizer, these are words to live by: “Without data, you’re just another person with an opinion.” [Tweet It!]. Optimization isn’t about educated guesses and hunches, no matter how many years you’ve been in the industry. It’s about doing the research, asking the right questions, digging for clues in problem areas, paying attention to the signs when they appear, and running smart A/B tests.
Hubspot
JUNE 28, 2016
A couple of my teammates recently launched a tool called The Next Five to help people navigate through those times in their career where they're feeling kind of stuck. You know, when you're just not sure what the next step is on your career path. And while we may think about this stuff from time to time -- and maybe even sheepishly practice holding those conversations in the car on the way to work -- I don't think we often verbalize our thoughts on where we want our career paths to go (presuming
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
The Sales Hunter
JULY 1, 2016
Welcome to the Executive Sales Leader Briefing, a new blog series I am doing every Friday. If you want to receive the Executive Sales Leader Briefing in text form in an email early Friday morning before it is published on the website, go to this page to sign up or complete the below information: A […].
Partners in Excellence
JUNE 28, 2016
There is no doubt the performance planning and review process in most organizations is broken. Too often, it’s a meaningless annual exercise of managers and their people filling out forms, having “the conversation” then going back to their real work. Too often, the review process has become completely detached from how managers work with their people on a day to day basis.
Hubspot
JULY 1, 2016
As businesses grow and add new people to their team, they often face the challenge of having to move to a new office space. But there's a lot that goes into that decision. What kind of office space suits your team and team culture best? How can you set up a space that encourages productivity and invites growth? There are three main types of office spaces: conventional, virtual or remote, and shared space.
Understanding the Sales Force
JUNE 28, 2016
I've written dozens of articles on Sales Process an you can read many of them right here. If you pay attention, you can even see how my thinking has changed over the last 10 years. While I have never wavered on the importance of sales process, I have modified my thinking on why it's so important, what it must consist of, how it should work, and how it should be integrated into CRM.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Pointclear
JUNE 28, 2016
I posted a question on LinkedIn's Sales and Marketing VP's Group and the results have been fascinating. First, here is the question as posted: "What is the minimum acceptable close rate for leads provided to sales in a complex selling situation (long sales cycle and multiple decision-makers)?". One thing I like about LinkedIn is that there are lots of people who genuinely want to help!
The Sales Hunter
JUNE 26, 2016
Last week we talked about celebrating the first half of the year! Now I want to challenge you to be bold about your goals in the second half of the year. Yes, up the ante on your goals as you look to finish this year strong. You have it in you to set a […].
Hubspot
JUNE 29, 2016
Snapchat, the one-to-one messaging app with more than 150 million daily active users , has earned a reputation for fast growth and innovation. But despite its success, it isn't the most user-friendly app I've ever played around with. Many of its best features are so buried within the app that a lot of people don't even know they exist. In March 2016, Snapchat added even more features in their release of a new version , and some of these features have totally reshaped how people use the app in th
Understanding the Sales Force
JUNE 27, 2016
I finished reading Game 7 - Ron Darling's book on the final game of the 1986 World Series , and I'm half way through Shoe Dog - Nike creator Phil Knight's memoir. They're similar books because each devotes so much ink and analysis as to how their own thinking and beliefs - both positive and negative - shaped their actions and outcomes. Read them and imagine sales instead of baseball and entrepreneurship, and both books will help shape the ideal thought process to support selling!
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SalesLoft
JUNE 28, 2016
It’s finally here: the one year anniversary of SDR TV’s most popular video series — Sales Tips! . The past year has been a wild ride here at Salesloft, what with product changes, team growth, and the addition of so many more thought-leaders to the sales development community. The Sales Tip video series was born as a result of this growing community.
Score More Sales
JUNE 30, 2016
There are dozens of distractions going on during the summer months when you are in a sales or sales leadership role. You know how difficult it can be to keep your sales focus by doing enough of the right activities to build the opportunities that turn into deals.
Hubspot
JUNE 30, 2016
As you plan a new website -- or updates to an existing one -- you may wish the sky was the limit. Unfortunately, we are all faced with the same monetary Catch-22. There is a limit to what can be spent, even if there is no limit on what can be done. As you contemplate the development of your website, you’ll have to ask the familiar question, “How much should we spend?”.
Partners in Excellence
JUNE 25, 2016
A few updates you may find interesting to peruse over the weekend. What I’m Learning: I’m in the middle of an outstanding course entitled: Model Thinking on Coursera. It’s taught by Scott Page of the University of Michigan. It’s a fascinating course. I think every sales professional should look at courses on models and systems thinking.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SalesLoft
JUNE 27, 2016
This week is the one year anniversary of SDR TV’s most popular video series, Sales Tips! We’re celebrating with recap playlists like how to craft personalized sales emails and the best ways to supercharge sales calls. And to close out the playlist celebration before tomorrow’s can’t-miss blooper reel , we’ve compiled a playlist featuring none other than the fearless AE leader, closer extraordinaire, and (M) VP of Sales Tips — DG!
Engage Selling
JUNE 30, 2016
Many sales professionals associate summer with a drop in sales. It doesn’t have to be that way. Want to drastically increase sales in your organization? Pick up your copy of Nonstop Sales Boom.
Hubspot
JUNE 30, 2016
What’s better than acquiring a new customer? If your first thought was “retaining a current customer” then your strategic thinking is in the right place. While there's a certain allure that comes with capturing new customers, keeping customers coming back will continually result in a greater ROI. How do you create a customer retention strategy that keeps your current customers engaged?
Sell Or Die
JUNE 29, 2016
Live in-studio, 2015 NASCAR track champion and driver of the #54 Toyota Racing Camry in the NASCAR K&N Pro Series West, Julia Landauer joins us to discuss how she helped get her racing team in prime position by providing value to clients and launching a successful speaking career. PLUS.selling sports is selling fun. Vice President of Ticket Sales for the NBA's Charlotte Hornets stopped by the studio to discuss selling entertainment and what challenges he sees in his young sales staff and how
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Sales Gravy
JUNE 29, 2016
If you are not using social media or you are spending too much time using it, here are 10 ways to make social media more effective and efficient for you.
Engage Selling
JUNE 27, 2016
Last week I was observing the geese in Alan Weiss’s pond.
Hubspot
JUNE 29, 2016
As marketers, we all face the same challenge: how do we stay on top of the news and trends that matter to our industry? Our inboxes are overflowing. Our Twitter feeds never stop scrolling. Our bookmarks folder is stuffed to capacity. And yet, more than ever, our clients and coworkers depend on us to bring order to the chaos. The more informed we are, the more invaluable and influential we become -- always ready with the statistic that makes the deck, the perfect quote from an industry insider, o
ConversionXL
JUNE 30, 2016
Interactivity tends to lead to better engagement, and it’s thought that better user engagement equals more conversions and more long term satisfaction with a brand. The web is an inherently interactive medium, so there are infinite ways to implement interactivity onto your site. Of course, it’s not a silver bullet strategy. Just because something is cool or popular – or just because it looks cool – doesn’t mean it works on the bottom line.
Speaker: Yohan Lobo and Dennis Street
In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.
Partners in Excellence
JUNE 27, 2016
SaaS has become all the rage of businesses these days. Of course it’s attractive when we see the number of SaaS unicorns or when we read of the high growth rates of SaaS companies (though a 100% growth rate of a young $1M SaaS company is very different than the 5% growth rate of a $1B company.) But there’s a lot of sex and sizzle behind these business models, with everyone wanting to jump on board–giving rise to Everything as a Service.
Hubspot
JUNE 28, 2016
Even though inbound marketing has been a huge success within so many different industries, there are still some companies that are shackled with misconceptions about whether it will work for them. In fact, we have identified 23 myths about inbound marketing that some people may think are true. Time to bust these myths! 1) “Content creation is inbound marketing.”.
Hubspot
JUNE 28, 2016
When's the last time you took a real vacation? Not just a long weekend, but a real vacation -- one with some serious rest and relaxation time? If you're scratching your head, you're not alone. In fact, according to the U.S. Travel Association , workers typically fail to take even five vacation days a year. But you're not doing yourself any favors by riding out the wave at work.
Hubspot
JUNE 27, 2016
Every brand has a story, but great brands that know how to tell that story well. Whether you're selling coffee, bookcases, or enterprise software, the reality is that the competition is higher than ever before. Having a compelling brand story is key, but remember: your story is more complicated than just words. Your brand story is communicated through visual identity, tone of voice, PR, and social media channels.
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