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Martech’s moment of truth: Why product excellence beats slick sales pitches

Martech

Redefining martech: From hype to authentic innovation Here’s the truth bomb: Success in martech isn’t about the pitch but the product. Marketing this then becomes a conversation, not a sales pitch. electricity providers) Emotional : Enhancing well-being (e.g., Well, not anymore.

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7 Elevator Pitch Examples & How to Write Your Own

Salesforce

Whether you love or dread the elevator pitch, it’s a short window of time in close quarters where a lot of verbal and non-verbal communication happens. Understanding what makes an elevator pitch effective will help you craft one that communicates everything you want in just a few moments. What makes a good elevator pitch?

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How to Align Your Sales Pitch with C-Suite Buyers

Openview

Technology vendors have woken up to the reality that C-Level conversations are inevitable and necessary. Because major technology purchases are increasingly tied to corporate-wide, digital transformation efforts, which are largely being driven by C-Level players. This alone is a bonanza of information for a technology sales executive.

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20 Solar Sales Tips to Win More Business in 2023

Veloxy

This will help you tailor your sales pitch to their specific needs and provide them with the information they need to make an informed decision. Be prepared to answer common questions about the technology, financing options, and the installation process.

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This day in search marketing history: February 10

Search Engine Land

Facebook buys AR startup building a 1:1 digital map of the physical world 2020: The acquisition appeared to be about augmented reality, but Scape Technologies’ capabilities went way beyond AR. Google May Be Sued By Russia’s Quintura Over Wonder Wheel 2010: Quintura held 8 patents on the technology. Ah, Google FIber!

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From Print to Digital: The History of Content Marketing

Lead Fuze

The history of content marketing is one filled with gradual shifts and innovative strategies that adapted over time based on technology advancements and consumer behavior changes. As marketers embraced technology like search engines and social media platforms, strategies had to evolve accordingly.

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Make it. Move it. Sell it. — Episode #7

Spiro Technologies

I have a very solid story here, it was really nice, it kind of came full circle about a year ago when we were pitching HASBRO for some business. Jordan Nollman: Kind of middle of the road, I think mainly because if you get too old, they’re just not into technology. Jordan Nollman: Great question. Adam Honig: Cool.

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