Highspot

SEPTEMBER 30, 2020

But to succeed, you’ll need your team to execute your go-to-market strategy in a single, unified motion. As Dan Swift, CEO at Empire Selling said, “A sales methodology ensures your go-to-market teams are all singing from the same hymn sheet.” How can you unite many sellers under one approach?

Cross-sell 85

Cross-sell Consult Sales Education 85

Gong.io

DECEMBER 2, 2019

And the VP of Product and the VP of Engineering have the problem. . I think relationship building with their team members—that’s the skill. How do I cultivate stronger relationships with the people who are working with me, and for me? . The sales team knows it. You know who has the problem? The owner has the problem.

Pitch 71

Pitch Sports Sales Presentation 71

SaaStr

DECEMBER 17, 2019

If engineers are doing days or weeks or even sometimes months of work to install something, it’s incredibly unlikely that they’re going to quickly rip it out and change it. That allows us to have a very different go to market strategy. Someone’s able to quickly build something in our sandbox.

Finance 84

Finance X-functional Non-Profits Launch 84

Heinz Marketing

MAY 16, 2022

Last question for you here before we wrap up, you talked about the importance of alignment as a CMO, as a marketing leader, aligning with your go-to market counterparts. Alan : Well, what I would say, I don’t want to get too promotional, but if you go to my website, demandrevenue.com , I have three blogs that I wrote.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Veloxy

FEBRUARY 15, 2024

These podcasts cover a diverse range of sales topics, including mastering the sales funnel, customer relationship building, sales psychology, leadership, personal growth, and the latest sales trends and innovations. They emphasize the importance of connecting with the buyer on a human level to help them solve problems.

Gaming 233

Gaming Sell GTM Technique 233

ConversionXL

NOVEMBER 23, 2022

This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. It does, and we brought world-class marketers to deliver keynotes full of value on growth and experimentation. CXL Live is all about relationship building. Conclusion.

B2B 94

B2B Objectives and Key Results Relationship building Referrals 94

Sales Hacker

OCTOBER 7, 2021

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. She holds a BS in Chemical Engineering from the University of Texas at Austin and lives in Los Altos, California with her two children. Women have the edge.

Sales 136

Sales Up-sell Start-ups Cross-sell 136

Sales Hacker

MARCH 2, 2020

Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. Matthew Dixon and Brent Adamson. Max Altschuler. Mark Hunter.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

SaaStr

JUNE 5, 2025

The relationship building. The sales rep becomes the relationship manager, the coffee grabber, the hand shaker. The AI becomes the sales engine. The handshake deals. The in-person, high-stakes enterprise conversations where million-dollar contracts get signed.” ” That changed today.

Niche 70

Niche Negotiate Objection handling Strategize 70

SaaStr

AUGUST 26, 2022

A few things they don’t do: build the relationship, build trust. So if you bring your CS leader, your marketing leader, your sales leader, your engineering leader, your product leader, they can have enough value that in theory, you could bring your whole team or even some of your mid-level managers.

Quota 98

Quota Growth Product Closing 98

SaaStr

APRIL 17, 2019

I mean, my career started as a software engineer, and out of frustration, I went into sales. We kept the messaging and the go-to-market simple. Stephen Burton: It’s actually an interesting story. Stephen Burton: I’ll be honest, I didn’t really see a crack. We all understood and trusted what we were doing.

Sales 40

Sales Engineering Objectives and Key Results Up-sell 40

SaaStr

MARCH 27, 2019

In Leyla’s role today, she leads the charge on extending the power of Salesforce with a full portfolio of mobile apps, and is responsible for driving product, go-to-market and other key programs around Salesforce’s mobile offerings. I can’t go tell an engineer, “You must code this,” right?

Start-ups 56

Start-ups Objectives and Key Results UX Follow-up 56

SaaStr

JANUARY 22, 2025

What CROs Can Really Deliver in the First 90 Days: Full Business and Market Assessment. A good CRO will dive deep into product-market fit, pipeline, forecasts, and existing deals. Relationship Building (Internally and Externally). CRO: Owns the holistic revenue engine. Pattern Recognition Matters.

Pipeline 104

Pipeline Strategic planning Drivers/motivators Territory 104