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How to inflation-proof your marketing in 2025

Martech

Investing in advanced analytics and strategic partnerships can help you identify which marketing initiatives deliver real ROI. With finance teams scrutinizing every marketing dollar, these amplification strategies allow you to maintain visibility without dramatically increasing spend. Email: Business email address Sign me up!

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5 Interesting Learnings from ServiceTitan at $840,000,000 in ARR

SaaStr

FinTech products like credit card processing, ACH, and consumer financing not only drive revenue but also deepen customer reliance on the platform. This efficiency is driven by a high-velocity inbound engine, strong community evangelism, and strategic partnerships with private equity firms consolidating trades businesses.

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How SaaS Pricing Evolves Across Different Company Stages

Sales Hacker

Additionally, this stage involves deepening relationships with existing customers through upselling and cross-selling, as well as identifying opportunities for strategic partnerships and integrations. Companies invest heavily in sales and marketing to maintain momentum and fend off competitors.

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Understanding How Does a Digital Marketing Agency Make Money

Lead Fuze

In this blog post, we’ll explore the various pricing models used by digital marketing agencies – from hourly rates to value-based approaches – and how balancing revenue with business expenses can affect an agency’s financial health, as well as strategic partnerships for lead acquisition and revenue generation.

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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot

That was the first time I really understood what a joint venture is a strategic partnership where two businesses combine strengths while staying independent. Some agreements are simple, just covering the basics, while others go deep into financing structures and decision-making authority. I asked him what changed. His answer?

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Reimagine Work With the New AI Employee Service Agent

Salesforce

Our newly expanded strategic partnership with Workday focuses on improving employee experiences by connecting data and, more importantly, empowering your team with an AI employee service agent. Now AI agents and humans can collaborate together, within Workday, within Salesforce, and also within Slack.

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11 Blockchain Companies You Should Be Paying Attention To

Hubspot

According to the Institute of International Finance, global payments cost $1.6 By setting up strategic partnerships with financial titans like Capital One, Citigroup, Visa, and Nasdaq , Chain has accelerated Wall Street’s adoption of blockchain technology. Brad Garlinghouse, a former executive at AOL and Yahoo!, Intellectsoft.