Sales Hacker

AUGUST 2, 2023

We will be pouring more resources into building the best educational media company for all things sales and go-to-market. We believe that Sales is no longer siloed.The past decade of technological and generational advancements have led to a new way to build, sell, and market. So what does this mean for you?

GTM 63

GTM Education Sales Launch 63

Highspot

NOVEMBER 7, 2019

41 on Deloitte’s Technology Fast 500 , a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America now in its 25th year. Highspot leads the sales enablement category with its technology innovation and unparalleled customer satisfaction. SEATTLE, Nov.

Technology 40

Technology Technology Legal Networking 40

ClickFunnels

AUGUST 8, 2021

The technological sophistication that allowed the company to achieve such blistering page loading speed also enabled them to introduce various innovative features such as: A super flexible page editor that offers unmatched creative freedom. A custom content delivery network (CDN) that guarantees 100% uptime. 4 Landingi.

Lead generation 246

Lead generation A/B testing X-functional Price 246

Sales Hacker

SEPTEMBER 8, 2023

This week the team flew down to San Mateo for SaaStr – tons of great networking and sessions. Databricks launched a report on the state of Data & AI in May of 2023, stating that the fastest-growing data and AI products are Data Built Tools (DBT), a category which grew 206% YoY by number of customers.

GTM 88

GTM Launch Growth Networking 88

SalesLoft

NOVEMBER 17, 2020

Many sales teams pay a lot of money for sophisticated technology they barely use. Be ready for resistance to even the best new technology. Lining up the right people with the right skills helps the implementation go smoothly. IT/Security Team: Will configure VoIP network, enable SSO, etc. Your Team’s Skills.

Territory 105

Territory Sales Technology Technology 105

SaaStr

JULY 20, 2020

We just launched our exclusive, invite-only networking initiative for SaaStr Enterprise: The Real Future and it’s unlike any other digital event you’ve ever attended. Networking at Enterprise will connect the top CEOs of $10M – $2B ARR, B2B companies with top CIOs, CTOs and CXOs for a unique, individualized experience.

Networking 68

Networking B2B Launch Growth 68

Highspot

JANUARY 9, 2024

Technology Training Technology training keeps sales teams up-to-date with the latest tools and solutions to streamline the sales process, from CRM systems to data analytics. Training should include strategies for using social media to network, build relationships, and identify prospects.

Technique 52

Technique B2B Cross-sell B2C 52

Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Go To Market 69

Go To Market Process GTM Launch 69

Highspot

NOVEMBER 1, 2022

This means empowering reps with content, training, and guidance — but it also means developing a supportive company culture, building out a robust customer engine, and aligning with other go-to-market functions, like marketing or customer success. Build a robust referral network. Refresh your sales strategy. Stay hungry.

Objectives and Key Results 52

Objectives and Key Results Assembly Line Cross-sell Sales 52

Highspot

MARCH 30, 2021

This means empowering reps with content, training, and guidance – but it also means developing a supportive company culture, building out a robust customer engine, and aligning with other go-to-market functions, like marketing or customer success. Build a robust referral network. Refresh your sales strategy. Stay hungry.

Objectives and Key Results 69

Objectives and Key Results Assembly Line Cross-sell Sales 69

Cience

OCTOBER 6, 2020

Technographic Data – Includes analysis of web-based technology and apps installed, usually those on a website. To this point, Company X has relied on network and referral sales, with its CEO taking many of the initial meetings. Let’s say you are looking for VPs of Technology in Northern California. Read the case study.

B2B 105

B2B Lead generation Contact CRM 105

SBI

MAY 4, 2021

Demandbase Signs Definitive Agreement to Acquire InsideView and DemandMatrix, Launches The Demandbase Data Cloud and Sales Intelligence Cloud. These acquisitions significantly expand the Demandbase One B2B Go-To-Market Suite. Data is the foundation of any winning B2B go-to-market strategy. Our vision is bold.

B2B 29

B2B Contact Go To Market Technology 29

Outreach

JANUARY 3, 2022

What we do know is that go-to-market teams are more innovative and driven than ever, and we will continue to be there every step of the way to help you – our customers – succeed. Outreach acquired revenue intelligence software company Canopy, and launched Outreach Commit. We are nothing without your incredible partnership.

CRM 40

CRM Pipeline Referrals Growth 40

Hubspot

JUNE 8, 2021

Similar to SDRs, inside sales reps roles are a great launch point for a sales career. For the same reasons that inside sales reps roles are growing, outside sales reps now often rely on technology to land customers. Build and utilize your network. The saying "Your network is your net worth" rings true in sales.

Commission 77

Commission Territory Finance Inside sales 77

Hubspot

JANUARY 21, 2019

You might be in the midst of launching a startup. How to Launch a Successful Startup Business. Validating and Launching Your Product. Market research helps you formulate your positioning statement for your product and your brand. I’m glad you're here. Regardless, welcome. That’s also why we created this guide. Incubators.

Non-Profits 90

Non-Profits Agriculture Growth Launch 90

SaaStr

APRIL 4, 2019

As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. So let’s build on that a little bit more and talk a little bit more specifically about technology. So those are two sides of the equation.

Engineering 68

Engineering Strategize Technology Technology 68

SaaStr

JANUARY 10, 2020

In terms of replacement, what does Bob believe will be the emerging trends in SaaS Go To Market that will replace it? * Where do most startups go wrong both in hiring for partnerships and in the engagements themselves? How important is it to own the entire customer journey? At what scale does that become impossible?

X-functional 53

X-functional Start-ups Drivers/motivators Go To Market 53

SBI

JANUARY 31, 2020

. - ndrew Gilman, Head of Marketing, NWN Corporation. Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced the release of IT Deal Alert Priority Engine TM Email Alerts to help enterprise technology sales teams quickly identify and take action on the best opportunities in their territory.

Territory 29

Territory Engineering Strategize Technology 29

SBI

SEPTEMBER 10, 2020

TechTarget Launches Prospect-Level Intent to Dramatically Accelerate Technology Marketing and Sales Engagements. TechTarget’s Priority Engine is a leading SaaS-based platform that gives technology sales and marketing professionals direct access to the most active accounts and prospects researching technologies in their market.

Technology 39

Technology Technology Launch Prospecting 39

SaaStr

JULY 8, 2020

And we started to represent major consumer technology brands and then software brands. I built a parking app, Curb Karma, which we launched at TechCrunch Disrupt back in 2012. A lot of that came from our own network. Neha Sampat: And I started a PR firm with my closest new friends from Silicon Valley.

Non-Profits 88

Non-Profits Teamwork Start-ups Engineering 88

Heinz Marketing

JANUARY 21, 2019

“Spend more marketing dollars, hire more sales people or cut costs, and that just couldn’t be sustainable over time because we now have so much more data as we were just talking about the CRM systems and technologies is far advanced is where it was five or even 10 years ago.”. How are you trying to go to market?

Pipeline 69

Pipeline Growth Sales Technology 69

SaaStr

MARCH 31, 2020

My focus is SaaS and my job is to create a defensible go-to market moat, right? When we talk of hypergrowth and I go back to Drift and Segment to give you an idea of how fast and how much growth there is, we did 3X revenue at Segment in 18 months and we made 5X revenue at Drift in 18 months. Let’s go into innovation.

Growth 53

Growth Engineering Launch Commission 53

SBI

SEPTEMBER 10, 2019

DiscoverOrg and ZoomInfo Merge Brands to Launch Innovative B2B Data Platform To Power Go-To-Market Success. New ZoomInfo Powered by DiscoverOrg platform combines a robust suite of software tools with advanced machine learning and human research to enable sales and marketing teams to hit their growth numbers.

Go To Market 27

Go To Market Launch B2B GTM 27

SaaStr

MAY 8, 2020

We’re of course taking into account COVID, that there are delays, that stakeholders may be distracted, but we’re also still hearing demand from our corporate network. What is the technology, what is a unique opportunity, and what is the ROI that I can bring to my customer? And a lot of them really love tech.

Cross-sell 73

Cross-sell Contract Start-ups Up-sell 73

SaaStr

NOVEMBER 2, 2019

Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. Right, and every business that grows, evolves in people, process, and technology. How does your customer success and customer support functions change with the move to enterprise? inaudible] in all three, in every stage of growth.

GTM 53

GTM Price Up-sell Product 53

Sales Hacker

OCTOBER 7, 2021

Founded Why Sales Network, a global sales training company to provide valuable content to develop the next generation of leaders. A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. Joyce Johnson. Hang Black.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Sales Hacker

APRIL 21, 2021

Proliferation of marketing and sales technology. Develop a strong understanding of a basic sales process from top to bottom and think about where processes need to be improved and what technology makes things more efficient.”. network) and ask them questions about the things they pay attention to. Unified data problems.

Finance 100

Finance GTM Cross-sell SQL 100

SaaStr

DECEMBER 17, 2019

Technology Reporter @ CNBC. Please welcome Zach Perret, Plaid Co-Founder and CEO and Ari Levy, CNBC Senior Technology Reporter. Zach : Go for it. But the really wonderful thing that we’ve been searching for is we wanted a mix of finance and technology. That allows us to have a very different go to market strategy.

Finance 60

Finance X-functional Non-Profits Launch 60

SaaStr

JUNE 11, 2019

But then it locked in my brain and it really became the operating principle for when we invest and how I invest, which is people focus a lot on products and markets and technologies, but ultimately the only thing that really matters is the people. And then you identity I’m missing someone on the go-to-market or growth side.

Engineering 94

Engineering Growth Promote B2B 94

Sales Hacker

SEPTEMBER 29, 2020

And made a lot of sense that I felt the confidence that I also have the networking side of Boston, a great, great startup community and really welcoming, and really helpful. But I always believe that at the core, I always believe that this problem could be solved through that application technology. Also, there were my angel investors.

Contract 107

Contract X-functional Objectives and Key Results Legal 107

SaaStr

JUNE 23, 2019

But then it locked in my brain and it really became the operating principle for when we invest and how I invest, which is people focus a lot on products and markets and technologies, but ultimately the only thing that really matters is the people. And then you identity I’m missing someone on the go-to-market or growth side.

Engineering 77

Engineering Growth Promote B2B 77

SaaStr

SEPTEMBER 13, 2020

It’s also been a powerful moment for technology to be a force for good. We are truly living in a cloud first world today, where businesses not only understand, but they now embrace and are looking to lead with technology solutions from folks on this Zoom, who are cloud first and providing that next generation of solutions.

Non-Profits 66

Non-Profits Strategize Trust Growth 66

Hubspot

FEBRUARY 15, 2017

million visits to the campaign site, as well as 27 million views of the launch video. It was the 2016 winner of the "Marketing Campaign of the Year SME" category. 10) Drum Marketing Awards. Effie,” in this context, is short for “effectiveness,” especially within marketing. 19) Marketing New Thinking Awards.

Campaign 72

Campaign B2B B2C Promote 72

Sales Hacker

DECEMBER 8, 2017

In fact, in 2017 alone, we reported that a whopping 700 new SaaS sales technologies have been released. Top Sales Trends & Predictions of 2018: Buyer Side Technology Continues to Disrupt Sales Development & Demand Generation. . 1) Buyer Side Technology Continues to Disrupt Sales Development & Demand Gen. .

Sales 96

Sales Cross-sell Up-sell Pipeline 96

The Lost Book of Sales

JULY 12, 2021

It's one of those books that you have to read if you work in sales or technology. Because it brings you a good mental model for understanding modern high-tech marketing, as well as the importance of segmenting and understanding your customers in a manner that I haven't seen anywhere else. Technology Adoption Lifecycle.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

SaaStr

MAY 15, 2020

And we saw the same thing happening at the network layer where, yeah businesses have always wanted to be fast, safe, and reliable and I used to buy a lot of hardware boxes. So when we launched, our competitor was nothing. We were trying to get people to go from using nothing to something. It is about the tech. We love that.

Trust 81

Trust Start-ups Customers Up-sell 81

Heinz Marketing

OCTOBER 7, 2019

For those of you joining us live on the Funnel Media Radio Network, thanks for making us part of your work day. I would love to have you talk a little bit about how that go to market strategy kind of came about for Opengear and what has really made that reseller program so successful there. Todd: The was a great question Matt.

Pipeline 58

Pipeline Territory Healthcare Sales 58