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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Federal Government have all been impacted, with the Google violating its own standards approximately 80% of the time, according to the research. The retailer is also exploring the possibility of launching ads on Prime Video. TikTok launched ads within its search results in August challenging Google and Microsoft.

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Marketing on Threads: What you need to know

Martech

Threads has become the fastest-growing social media platform in history since it launched on July 5. Threads is a new social networking app, operated by Mark Zuckerberg’s Meta Platforms, which is closely integrated with Instagram and currently only available on iOS or Android devices. How will Threads track its users?

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Big vendor risks: Friday’s daily brief

Martech

The Wow factor is something that might not be essential but makes for a delightful user experience. Qubit, the personalization engine for e-commerce, has launched Qubit CommerceAI, a new offering that supports 1:1 personalization in the moment. There is no such relationship between Google and governing bodies. “A

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This day in search marketing history: March 25

Search Engine Land

Google Search Console users experience crawl stats report data issue 2021: Between March 10 and 23 there was a data issue with the crawl stats report, no Google Search performance issues were associated with this data bug. Video: Hamlet Batista on scaling and automating SEO with code 2020: And a bit about using Python.

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10 Rules for Succeeding in a Web 3.0 World

Hubspot

Now individuals are sharing content as themselves across blogs, social networks, and other platforms. Hoffman is most worried about how governments will handle data and use it, especially against individuals who are not citizens. Data Management - Two important rules: first, never ambush users and second, not all data is created equal.

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This day in search marketing history: January 10

Search Engine Land

Search Plus Your World didn’t cover content on Facebook, Twitter, or any social networks where content could be shared to a more limited audience. Twitter was quick to express concerns, stating that Search Plus Your World was “bad for people, publishers, news organizations and Twitter users.” Also on this day.

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This day in search marketing history: February 16

Search Engine Land

Google’s Privacy Sandbox, including the Topics API, is coming to Android 2022: Google was soliciting feedback for its initial design proposals and expected to launch in beta by the end of the year. Canadian Government Reviewing Google Buzz; U.S. 2010: The public was concerned about privacy issues related to Google Buzz.