ConversionXL

JULY 6, 2021

A LinkedIn Ads strategy for better ROI: Advertise high-value products and services. The products or services that do (and don’t) work for LinkedIn Ads. Before you dive into a high-budget strategy, think about whether your product or service is suited for LinkedIn ads. for B2B specifically. Do work: High-ticket items.

CTR 129

CTR X-functional Campaign Price 129

Search Engine Land

OCTOBER 23, 2023

Ads on SGE Google rolled out search ads on the Search Generative Experience (SGE) when it launched in August 2023. The search engine wanted to closely assess ad performance and user experiences, so didn’t initially give advertisers the choice to opt out of displaying ads on this new platform.

E-commerce 130

E-commerce Launch Campaign Retail 130

Hubspot

JUNE 21, 2019

Fortunately, there are tons of awesome website plugins that can quickly and easily improve the functionality of any site. Website plugins are individual services that improve a specific functionality of your site. Simply set one up, and your site can run smoother and offer features your users want. Image Source.

A/B testing 101

A/B testing X-functional Lead generation UX 101

PandaDoc

OCTOBER 3, 2023

When evaluating AI tools , criteria like integration capabilities, user experience, output accuracy, transparency, data security, costs, and future evolution plans should be assessed against business needs. As AI evolves, sales processes will become more predictive and proactive.

Process 52

Process Objectives and Key Results X-functional Sales 52

ConversionXL

AUGUST 4, 2020

What’s the return experience like? It was a car buying service, and I visited a branch just as our customers would. During this stage, you want to meet the people doing the main activities in each function, not the managers. . Is the product or service personalized in any way? customer service scripts)?

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

ConversionXL

APRIL 3, 2018

CXL Live is our flagship conference about growth and optimization. The actual year of mobile was 10 years ago (release of the iPhone) and we still have horrid mobile experiences out there. Amazon built its growth on top of these 4 pillars: Customer Centricity. Growth exists to remove barriers to adoption.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Lead Fuze

JULY 6, 2023

Pinpointing customers’ issues is an essential move in boosting your product or service, increasing customer gratification, and eventually aiding the development of your company. Qualitative research provides valuable insights into the problems customers face with products or services. It saves time and boosts efficiency.

Customers 52

Customers Clients Lead generation X-functional 52

ConversionXL

JUNE 26, 2017

Morgan Brown : Building a Growth Organization. Organize growth into a cross-functional team. Build your team – make sure they are focused on driving growth through testing. It’s usually something like Daily Active Users, or something that signifies user value). Growth is never done.

UX 85

UX Cross-sell A/B testing Government 85

SaaStr

DECEMBER 31, 2019

With the complexity of multiple stakeholders and the increasing purchasing influence of end users, the bar is higher than ever for enterprise UX as companies pioneer business models beyond traditional SaaS. Learn how to apply consumer grade growth, engagement, design, and prioritization strategies to increase adoption within your products.

Product 52

Product B2B Growth X-functional 52

ConversionXL

APRIL 6, 2016

Perhaps because they require effort (to X). The Hook Model is designed to connect the user’s problem to your solution with enough frequency to create a habit. 52 / test duration weeks ) x (# of simultaneously testable pages/funnels). When growth is declining or slowing. Quantify your findings (~3 out of 6 said X).

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77

ConversionXL

JULY 13, 2016

The logic goes, “if X important person used Y product, it must be amazing.” As Jeremy Smith wrote on Neuroscience Marketing , “You can use the halo effect by associating authoritative people with your product or service. Then let that product or service serve as a halo effect for the rest of the line.”.

Trust 67

Trust X-functional A/B testing User Experience 67

SaaStr

JANUARY 10, 2020

Prior to Crossbeam, Bob founded Stitched, a powerful ETL service built for developers that was acquired by Talend in 2018. Prior to Crossbeam Bob founded Stitched, a powerful ETL service built for developers that was acquired by Talend in 2018. Why do you think that I’m wrong?

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52

SaaStr

DECEMBER 17, 2019

Zach : Well, I guess in the truest sense we do sell software as a service. Zach : If we are kind of a core vendor to enable the user experience you want or more specifically enabled consumers to actually move money in and out of your platform, it’s quite unlikely that you’re going to turn that off.

Finance 57

Finance X-functional Non-Profits Launch 57

ConversionXL

NOVEMBER 11, 2015

To navigate the list, you can filter out tools based on function as well as for which size company it works best. The services offered post-sale are not necessarily well-regarded and in the worst case may be considered “nickel and dime” – though that may be changing. Free often wins versus buying a competing product.

Conversion 124

Conversion A/B testing UX Consult 124

SaaStr

AUGUST 30, 2019

From team to vision to metrics to funding and more, these principles provide the framework for high-growth, high performing SaaS companies. I do have to ask though, you saw some incredible hyper growth during that period at Box. How can you develop a winning culture? How can you set aggressive but realistic goals?

X-functional 52

X-functional Drivers/motivators Start-ups Engineering 52

SaaStr

AUGUST 19, 2020

Another benefit was the ability and the confidence frankly to experiment. Get back into experimentation mode with our business model, with our pricing to really think about not just how we can shrink costs, but inflect growth on the top line so we could ultimately control our own destiny which is in fact what we did.

E-commerce 100

E-commerce Price Start-ups Growth 100

SaaStr

AUGUST 15, 2020

We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. That doesn’t mean to say, you’re going to do away with the functions. We’ve got everything from self-service all the way up to the enterprise. I mean, what do they do?

Retail 77

Retail Start-ups Drivers/motivators Up-sell 77

PandaDoc

APRIL 12, 2022

NPS is designed to use customer experience as a predictor of satisfaction and future business growth. They might stay with your company until a better offer comes along, but they don’t enjoy the experience, and they definitely won’t endorse you. In fact, they can negatively damage growth by speaking out about their experience.

Customers 52

Customers X-functional Promote Price 52

Hubspot

MARCH 10, 2016

APIs are a series of rules in computer programming, which allow an application to extract information from a service and use that information either in their own application or in data analyses. The practice of closed-loop marketing is being able to execute, track and show how marketing efforts have impacted bottom-line business growth.

Networking 78

Networking Non-Profits Engineering Follow-up 78

Hubspot

JUNE 29, 2016

Snapchat, the one-to-one messaging app with more than 150 million daily active users , has earned a reputation for fast growth and innovation. But despite its success, it isn't the most user-friendly app I've ever played around with. Otherwise, it's a very intuitive and easy-to-use functionality.

X-functional 57

X-functional Start-ups Promote User Experience 57