SaaStr

FEBRUARY 27, 2024

Magic Number is your growth in ARR over a quarter divided by the sales and marketing spend in the prior quarter. The magic number is a key measure of financial health for any SaaS company, and it has significant implications for your company’s ability to not only drive profits but also its ability to drive growth. … wrong.

Go To Market 91

Go To Market GTM Non-Profits Quota 91

Heinz Marketing

JANUARY 9, 2024

These are big and important projects, so knowing where and when to start gets you the best possible chance of success. If you are continuously asking yourself why it is taking so long to get X thing to market (be it a campaign, asset, or some other resource), it is very likely a process problem. Curious what that is?

X-functional 92

X-functional Government Strategize Start-ups 92

Heinz Marketing

APRIL 25, 2023

The function is straightforward: output = tools + teams x strategy. It is a natural product of growth, but it must be managed. A client once shared a quote with me that summed this up very well: “For the simplicity on this side of complexity, I wouldn’t give you a fig. What issues are coming up? That is it.

X-functional 105

X-functional Strategize Growth Clients 105

SaaStr

NOVEMBER 21, 2023

Back in the day, AI was “Press 1 for x. Press 2 for x. Typically, when a person comes into your team, you buddy them up with an existing member to show how things are done. Quick and easy learning and training modules to get employees up to speed. The Takeaway — AI would give you the starting points of code.

X-functional 92

X-functional UX User Experience Gaming 92

Sales Hacker

SEPTEMBER 22, 2023

Turning a free sign-up into an enterprise logo involves a multi-step process that requires careful planning, design, and execution. Freemium to premium is one thing but how do we turn a sign-up into a wall-wall, big enterprise logo? I’ll take all the Big Apple food recommendations that you have! Anyway, let’s get into it.

GTM 87

GTM X-functional Inside sales User Experience 87

Martech

MAY 10, 2023

Emerging processes are starting to be established at a group level. Each of these dimensions describes different functions in them that are needed for a fully functioning and progressive DAM.” On the top row along the X axis are the measures. Standardizing processes are agreed upon and centralized. Davis said. “To

X-functional 82

X-functional Strategize Process Presentation 82

Martech

OCTOBER 20, 2022

He accounts the exponential growth to the massive adoption of martech that is happening across organizations of all sizes. Seven years ago, Brinker came up with a list of six primary marketing technologist roles. With this in mind, he arranged the four marketing technologist roles along an X and Y axis.

X-functional 86

X-functional Objectives and Key Results Technology Technology 86

Martech

JUNE 21, 2023

I was working in engineering for a high tech company and realized that growth within that company, in an engineering role, was not going to be available to me. I ended up moving to Australia and had planned to leave that company and get a different job out there. People started bringing us together on advisory boards.

X-functional 96

X-functional Technology Technology Construction 96

Sales Hacker

JULY 31, 2023

When I dug deeper into what one struggling SDR in particular was doing, I realised I needed to help her fully understand every useful feature in Sales Navigator so she could speed up turnaround times. Just two weeks later, we started seeing better results. Your Book of Business is now set up!

X-functional 52

X-functional CRM Sales Lead generation 52

Search Engine Land

SEPTEMBER 1, 2023

The development team is often a department grab from product or IT, and they end up with task overload. Because of this, SEO tasks end up low on their priority list, so things just sit there. The same survey also mentions that technical changes can take up to three months or longer to go live and start impacting traffic.

CTR 131

CTR X-functional Profit margin Contract 131

SaaStr

OCTOBER 7, 2020

As you scale up in SaaS, one thing I can almost guarantee is that you are going to hire some VPs who were either fired or quit their last role. And more importantly, change happens at start-ups as they scale. So many of the very best VP candidates are folks who turn over in high growth start-ups. Not always.

X-functional 131

X-functional Teamwork Start-ups Growth 131

Gong.io

JUNE 23, 2022

10% improvements across the board would add up to a bit more than 40%, versus just 10%. When each team excels at its particular function, the cumulative effect on the company is multiplicative, not simply additive. Let’s assume that both companies start from the same starting point. Insist on great hires.

X-functional 62

X-functional Finance Price Engineering 62

ConversionXL

SEPTEMBER 3, 2021

You’ll end up chasing false-positive click-to-install metrics that don’t improve conversion rate optimization. Doing so helps to level up your UX and build personalized, tailored journeys. Define goals with continuous growth in mind. Start by determining which in-app events are the most valuable.

UX 121

UX X-functional A/B testing Follow-up 121

SaaStr

JANUARY 24, 2022

SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. Last year, I met with the founder of a start-up I really, really liked. She has worked with numerous start ups in Bay Area and Europe (Virgin Mobile USA Inc., Things have changed a lot.

Finance 129

Finance Contract X-functional Start-ups 129

Salesforce

DECEMBER 6, 2023

Here are two important soft skills to have throughout your entire career as an admin, whether you’re just starting out or you’re a seasoned admin. By doing so, I’m more flexible and capable of change and growth. Join the Release Readiness Trailblazer Community Group to stay up to date on the latest and greatest.

X-functional 110

X-functional Trust Technology Technology 110

Lead Fuze

DECEMBER 15, 2023

The rise of artificial intelligence (AI) has opened up new horizons for investors willing to embrace this technological revolution. Let’s wrap up by remembering: investing involves risk. BOTZ takes things up a notch with holdings ranging across ABB Ltd., Ever thought about how to invest in AI ? Keyence Corp., Fanuc Corp.,

X-functional 52

X-functional Objectives and Key Results Non-Profits Profit margin 52

Search Engine Land

NOVEMBER 2, 2023

Ask yourself, how often do you get a great idea, learn a new skill, or start a new affiliate project, and you never see it to completion? Let’s start by diving into goal-setting frameworks to help bridge the gap between what we intend to do and what we actually do. What are goal-setting frameworks?

Objectives and Key Results 107

Objectives and Key Results Drivers/motivators X-functional Clients 107

Heinz Marketing

MAY 16, 2022

Why did that bubble up as a topic for you? Alan : It starts with a prospect experience and goes into the wholesale customer experience. So that experience really starts then. But when you become customers, is when everything starts. You recommended we cover customer service, customer success today. Customer experience.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

PandaDoc

OCTOBER 13, 2022

The no-strings-attached free trial, a couple of tutorials, and a bunch of courses allow any user to successfully set up the system and start tinkering with the available features. To capture both professional reviews and opinions from real users, we actively interact with up to 30 various sources of data. Among these are: G2.com

X-functional 52

X-functional Territory CRM Lead generation 52

Martech

APRIL 8, 2022

Not long ago, marketing operations was the “clean-up-on-aisle-13” squad. But, as businesses digitized their customer experiences, marketing operations became strategic advisors to not only the CMO but also key cross-functional partners in product, IT, customer service, etc. I’ll start with a playful quiz.

X-functional 105

X-functional Technology Technology Strategize 105

SaaStr

DECEMBER 13, 2023

People mislead because they’re afraid of being bludgeoned, or they don’t have a functional relationship with the Board, so it’s seen as something to survive. Someone could present the data here, stand up, and say we had a good quarter. stabilizer called starting ARR to dampen out fluctuation and plan performance. 4: Rat-holding.

X-functional 121

X-functional Trust Presentation Drivers/motivators 121

Sales Hacker

DECEMBER 1, 2020

Building and leveraging a differentiated brand as a growth amplifier [22:29]. He talks about the journey of a marketer leading the entire revenue function on the path to CEO. So I gave the boiler plate on you, president of MetaCX, but it’s always good for us to start with a baseball card, where we contextualize your expertise.

Growth 63

Growth Contract Pipeline B2B 63

Heinz Marketing

OCTOBER 25, 2021

Some great content up there, that’ll help you really think about this hybrid world and hybrid in person online, off line. You were joking before we got started about what are the things. Matt: I’m really glad you brought that up. And you have to start with that perspective. What if it had X?

Pipeline 115

Pipeline Growth Sales X-functional 115

Capterra Sales & Marketing Software

FEBRUARY 24, 2021

Paid plans : Small team plans start at $49 per month and include 25 question types and data export capabilities. The starting price for the entire suite is ~$40/month, but some services are offered in limited, individual free versions, including a free survey tool. Reporting and analytics functionality in SoGoSurvey ( Source ).

X-functional 116

X-functional CRM Networking Price 116

SaaStr

NOVEMBER 23, 2021

Live events are a forcing function for your entire team, not just sales, and marketing. Mark Jung, VP of Marketing for Dooly told us that “having a forcing function is one of the best things you can do as a leader and within a business. Have plans A through C at least as a starting point lined up and invest time accordingly.

Technique 98

Technique X-functional Launch Pitch 98

SalesLoft

SEPTEMBER 12, 2023

How CI works — and how to apply it Getting value from Conversation Intelligence How Conversation Intelligence helps teams outside of sales The CI feature trap: why some organizations miss the red flags How to get started with Conversation Intelligence from Salesloft What is Conversation Intelligence?

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

SalesLoft

SEPTEMBER 12, 2023

How CI works — and how to apply it Getting value from Conversation Intelligence How Conversation Intelligence helps teams outside of sales The CI feature trap: why some organizations miss the red flags How to get started with Conversation Intelligence from Salesloft What is Conversation Intelligence?

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

Hubspot

NOVEMBER 20, 2017

If you have Recruiter, LinkedIn lets you create up to 500 InMail templates (and even share them with your coworkers). It comes from the CEO, which naturally makes me sit up and pay attention. It makes the company seem like a great place to work and drops some impressive growth stats. InMail Templates. You fit the bill.

X-functional 101

X-functional Networking Contact Pitch 101

Search Engine Land

FEBRUARY 9, 2023

But, with that kind of growth, SEO will have to change along with it – as will the skill set of SEO practitioners. And it's why SEOs need to be able to hang out with the marketing world and have grown-up conversations about the importance of SEO. Mastering the above seven skills is a start. billion in 2028. That's under debate.

X-functional 100

X-functional Clients Account management Niche 100

Hubspot

JUNE 21, 2019

Hiring an agency or directing your developer's time to fix it are investment-heavy solutions that'll eat up more of your budget and time. Fortunately, there are tons of awesome website plugins that can quickly and easily improve the functionality of any site. Here, we're going to explore 14 of them. Image Source. Image Source.

A/B testing 101

A/B testing X-functional Lead generation UX 101

Hubspot

APRIL 4, 2023

Here, we'll cover 15+ questions that will likely come up in consulting interviews — and discuss best practices for nailing them. Here's how it works: Situation: Start by describing the situation. Because the question is so open-ended, it can be difficult to know where to start. However, solving cases is only half the battle.

Consult 69

Consult Objectives and Key Results X-functional Construction 69

ConversionXL

JUNE 30, 2019

You won’t know until you figure out what your competitors are up to. From start to finish, this post will show you how to conduct a competitive analysis the right way. How does the user experience on my website stack up to the competition? How does your site's user experience stack up to the competition? By Karl Gilis.

UX 126

UX X-functional A/B testing User Experience 126

Sales Hacker

APRIL 10, 2018

This will then help you diversify your revenue, make your business more resilient to economic setbacks and help you plan for growth. When we map the number of deals committed against a listed price (ACV), you will notice deals starting to segment around discount levels. discount levels quickly start to group around 10% and 20% levels.

Go To Market 72

Go To Market GTM X-functional Territory 72

Salesmate

OCTOBER 28, 2020

With inaccurate forecasting, you end up putting your job and reputation on the line. Accurate forecasting can help a sales team function more efficiently and achieve as well as excel sales expectations. A company’s success can be measured by how well the sales team meets the sales forecasts and contributes to revenue growth.

Territory 96

Territory X-functional Pipeline Appointment 96

Sales Hacker

NOVEMBER 28, 2017

This simplistic model of growth worked to get the support team to about 25 people. And at least for me, I never even saw the growth storm coming. As we signed up customers at an ever-faster rate and rewrote the platform at the same time, every one of our simplistic hiring models broke with violent rapidity. Simple, right?

Customers 79

Customers X-functional Growth Start-ups 79

ConversionXL

FEBRUARY 28, 2017

There, a smoke test is the process of running test cases involving the “important functionality of a component or system, to ascertain if crucial functions of the software work correctly” Using this definition, smoke tests address questions like… Does the program run? Does clicking the key functionality do anything?

Product 67

Product X-functional A/B testing Minimum Viable Product 67

Lead Fuze

SEPTEMBER 2, 2023

In today’s highly competitive digital landscape where every click counts and conversions are king; understanding how best to utilize these two key aspects of online growth can give your business a significant edge over competitors. So let’s dive right in! and implementing them within Bing setup can yield positive outcomes too.

Click Through Rate 52

Click Through Rate Lead generation CTR Campaign 52