Sales Hacker

FEBRUARY 18, 2025

I think in healthcare, it’s very hard sometimes to not have a domain expert, sometimes in many of those calls, those sales calls. Um, so we work with some healthcare tech companies here, and often they hire at least one person who’s in a sales-ish role. Try to hire that more player coach person or promote them from within.

GTM

Salesforce

APRIL 16, 2025

Discover your organizations AI readiness and learn strategic opportunities for adoption. Optimize marketing campaigns by predicting which promotions will fuel conversions. Healthcare: AI assists doctors by predicting health issues early, leading to timely treatments. Are you ready to succeed with AI?

E-commerce

Heinz Marketing

FEBRUARY 23, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing Marketing teams in the healthcare industry face a unique set of challenges. On the other hand, the healthcare industry is rapidly evolving, and marketing teams are facing increasing pressure to demonstrate their business impact in this dynamic space.

Healthcare

Hubspot

APRIL 3, 2015

Every major brand is present across the major social media platforms, and they are actively planning strategic campaigns around social activity. Companies from every industry have made the leap into social media, but healthcare has lagged behind. Why is this? Thus, there''s this lovely void of which businesses can take advantage.

Healthcare

Lead Fuze

JUNE 26, 2023

Understanding how to market a home healthcare agency is critical in today’s competitive health care landscape. Who is the target market for home healthcare services? “Boost your home healthcare agency’s growth with digital marketing.

Healthcare

Sales Hacker

JUNE 14, 2021

Sales and marketing teams start their account-based sales (ABS) and account-based marketing (ABM) programs with strategic intentions. Through the mini case studies below, you will see how sales and marketing teams need more strategic focus and strategic intention behind their ABM content, messaging, prospecting, and nurturing.

GTM

Salesforce

APRIL 1, 2022

The best way to start is to use previous customer data to choose the best promotional channel for your campaign and then personalize your content to reach your target audience. Its marketers used a mix of customer data to identify email as the best promotional channel for its campaign. Driving attendance to virtual events is hard.

Campaign

Search Engine Land

SEPTEMBER 8, 2023

There is a seemingly endless list of ad platforms to choose from these days, each with its own pros and cons, so it’s crucial to strategically test different ones to find what works best for you. Here are some platforms to consider and their main advantages and disadvantages.

Healthcare

Salesforce

JANUARY 14, 2022

A poor signup experience can doom an otherwise brilliant promotion. Strategic investment in digital experience can deliver outsized marketing returns. Great experiences will attract more customers without breaking the bank on promotions. For example, Piedmont Healthcare dropped bounce rates by 83.5%

Referrals

Veloxy

JULY 23, 2024

Using predictive sales analytics, they can discover that leads from the healthcare sector are more likely to convert within a shorter sales cycle. The sales team can prioritize healthcare leads and tailor their messaging to address specific industry pain points. This ultimately enables them to close deals more efficiently.

Technology

Martech

MAY 22, 2024

Unless you want to go through the whole exercise again, you need to put in place policies to promote good, clean data habits. But like a teenager’s bedroom, your data won’t stay in a pristine state for long after the cleaning is complete. The problem with diets is they tend to end.

Transportation

Hubspot

SEPTEMBER 15, 2024

Make Strategic Acquisitions When your competitor closes, their clients are left in the lurch. Some of our respondents found that a recession was a good time to make a strategic acquisition. Don't be afraid to reach out to competitors that are struggling to try to purchase their market share,” said Michael Moore of TJM Promos, Inc. ,

Strategic partnership

Martech

MARCH 14, 2024

For example, consider those instances where Netflix keeps telling you you have a “98% match” for a new movie they’re promoting, but it looks boring. You might start ignoring their recommendations completely because their “algorithm” clearly has a different agenda than maximizing your enjoyment.

Trust

Salesforce

JUNE 15, 2022

Google Ads Our expanded strategic partnership with Google with new integration automates first-party data interoperability between Salesforce Customer Data Platform (CDP) and Google Ads. Then, they can make recommendations for a new credit card based on applicable promotions and the client’s financial needs. Seamless Commerce.

Launch

Search Engine Land

MARCH 29, 2023

Conversation placement ads > standard ads Why use standard promoted ads when you can engage prospects when they are the most engaged? You only need 50 users to start promoting your ads, and you can say hello to untapped niche audiences. This is magic content for B2B promotions via Reddit Ads. according to Semrush.

B2B

Martech

FEBRUARY 25, 2022

Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments. Also, automated product features allow marketers to focus on more strategic needs. Product overview. Oracle Eloqua.

E-commerce

Hubspot

APRIL 25, 2023

Strategy Consulting “Strategy projects are usually about growth — how can we get our clients to expand their services, how can we get more people using their services, and how can we get into more markets,” says Hisham Zhkan , a management consultant who specializes in healthcare consulting. These promotions typically happen every 2-3 years.

Consult

Search Engine Land

APRIL 24, 2024

Whether you’re promoting B2B products and services, recruiting talent or establishing thought leadership in your industry, LinkedIn provides a conducive environment for business-related interactions. This approach lets you structure your campaigns strategically, optimize targeting and maximize efficiency.

Objectives and Key Results

Hubspot

JANUARY 19, 2016

Case studies are important to the medtech buyer persona because before they make a purchase, they have to know that the solution or device being promoted has been safely and successfully used by others. In the age of value-based healthcare purchasing, this last part is critical. This is a different part of the marketing world.

Hospitality

Hubspot

AUGUST 19, 2016

The point of the campaign was to promote global healthcare solutions, especially in developing parts of the world. The idea was that doctors would share their stories -- live, in front of 700 attendees -- that illustrated how GE’s healthcare technology played a major role in each setting. Source: agencyEA.

Campaign

Search Engine Land

NOVEMBER 16, 2022

During the 1990-1991 recession, McDonald’s decreased its advertising and promotion budget, while Pizza Hut and Taco Bell did the complete opposite, according to Pathfind. Also, keep in mind some industries tend to fluctuate less, such as healthcare, which isn’t always going to offer up straightforward indicators.

B2B

SaaStr

JANUARY 21, 2020

It’s an SMB SaaS company in the healthcare technology vertical. I used to think that I could go into healthcare and pull a med device rep who was selling million dollar towers on a six-month sales cycle. You moved into closing roles and you moved up to closing roles to getting support and getting strategic partnerships.

Quota

The 5% Institute

JUNE 14, 2023

In today’s fast-paced and ever-evolving healthcare industry, medical device sales play a crucial role in providing innovative solutions to medical professionals, improving patient care, and driving advancements in the field of healthcare.

Healthcare

Heinz Marketing

AUGUST 30, 2019

The respondents hold a variety of different marketing responsibilities; come from a variety of industries, including financial services, healthcare, and manufacturing; and their companies range in size from SMB organizations to large enterprises. strategically. Better data allows us to act smarter, faster, more strategically.

Healthcare

Salesforce

DECEMBER 11, 2023

The narrative is all too familiar: time-consuming, repetitive tasks are hindering your team’s creativity and strategic thinking. Business process automation (BPA) allows you to automate those manual responsibilities, so that you can focus on work that promotes innovation.

Process

The 5% Institute

JUNE 4, 2023

These decisions can range from strategic planning and resource allocation to operational issues and problem-solving. They need to consider these factors to make informed and strategic choices. Conclusion Decision makers play a pivotal role in organizations, guiding them towards success through strategic and informed choices.

Healthcare

Hubspot

JUNE 7, 2016

But, as with any new pathway into your company, you're likely to find that adoption of this communication channel within your customer base won't happen without some promotion. Healthtap is an interactive healthcare provider that connects users to advice from medical professionals. Image Credit: The Next Web. 5) Healthtap.

Healthcare

Lead Fuze

MAY 26, 2023

This strategic approach ensures that you connect with your audience effectively while showcasing your unique value proposition (UVP) as a leading recruiting company. Cross-promote posts between different platforms for maximum reach. Bonus Tip: Create eye-catching visuals using free design tools like Canva.

Healthcare

Salesforce

JUNE 8, 2023

What it means for teams: Augmented intelligence can help you make better and more strategic decisions. This kind of transparency is important when dealing with sensitive systems like healthcare or finance, where explanations are required to ensure fairness, accountability, and in some cases, regulatory compliance. its outputs.

CRM

Hubspot

APRIL 8, 2013

Then, get good at promoting content.”. We realized we couldn’t create relevant brands for our clients without expanding our definition of SEO to include strategic content creation and distribution through blogging, social media, email, and media relations. Step 2: “Get good at creating great content. Inbound marketing is the new SEO.”

Clients

Hubspot

APRIL 14, 2016

To further incentivize their membership, promote “perks” that monthly donors would receive. Watsi , a nonprofit that enables people to directly fund healthcare for underserved patients, uses this method on their landing page. This should be reflected on your website and in your emails.

Healthcare

Salesforce

AUGUST 4, 2025

Daily to-dos like scheduling, follow-ups, and data entry are handled automatically, giving your team more time for strategic work. The smart ones aren’t just buying technology — they’re investing strategically in what fuels accelerated growth.

CRM

Hubspot

FEBRUARY 15, 2017

Digital Radish was challenged to promote When You Move -- an app that helps buyers, sellers, and other digitally track every stage of a house move. The Effies actually sponsor numerous award program, based on geography and industry, like healthcare or media. Past Winner of Note: "Eddie the Eagle Promotion," by Jimmy Beans Wool.

Campaign

Salesforce

JANUARY 8, 2024

Need to build a landing page for a new promotion? To claim your piece of the pie, be strategic as you enter the market. In fact, ecommerce is a top priority for businesses across industries, from healthcare to manufacturing. Do you need to optimize product detail pages ? Is ecommerce still on the rise? In a word: yes.

Angle

PandaDoc

APRIL 25, 2023

The plan also includes a timeline for product development and launch , pricing strategies, promotional campaigns, and sales targets for the first year. This plan includes specific tactics for each channel, including promotional campaigns and pricing strategies that are tailored to the target customer segments.

Territory

PandaDoc

FEBRUARY 28, 2025

A strategic revenue operations (RevOps) approach can help you optimize your end-to-end customer journey to maximize growth. Its a useful platform for industries like SaaS, finance, healthcare, technology, and retail. Customer success & retention metrics Net promoter score (NPS) : Customer satisfaction and brand loyalty.

E-commerce

Lead Fuze

JUNE 27, 2023

A professional dental marketing firm can offer strategic messaging, content marketing, paid advertising, and other digital solutions tailored specifically for your practice. This allows them to create strategic messaging and plan future campaigns accordingly. So what are you waiting for? What is a Dental Marketing Agency?

CTR