Selling Semantics
Adaptive Business Services
SEPTEMBER 15, 2021
In one cartoon the pointy-haired boss exclaims to Dogbert the Consultant who is trying to sell him an ISO 9000 program, to paraphrase …. Pointy-haired boss … “Sign me up!”. How we should sell is constantly rephrased in order to suggest that … “This is new! I will agree that selling has come a long way since the Tin Man days.
Let's personalize your content